Co-Grain Kōkona Kirīara nā Lide Ma, Zhiyi Zou and Yuxuan Mao

Ko te hoahoa Co-Grain Kōkona Kirīara nā Lide Ma, Zhiyi Zou and Yuxuan Mao he kaitoa whakahirahira o te 2023 A' Design Award Parahi i te Wāhanga Whakataetae Hoahoa Takai.

ParahiTakai· 2023

Co-Grain Kōkona Kirīara

nā Lide Ma, Zhiyi Zou and Yuxuan Mao

Kiritaki: Co-Grain

Kaitoa o te A' Design Award Parahi i te Wāhanga Takai

12,214

Kaitoa Tohu Manatokohia

Manatokohia te Tūnga Tohu mō #150157

Tirohia i te A' Design Award Pānui Pāpāho Tohu Tohu

Ngā Tae

Te Hoahoa

Mō Co-Grain Kōkona Kirīara

Ko Co-Grain he tākai kirīara ka taea te huri hei whāngai manu. E hangaia ana te tākai i te pepa kirapa kaha, ka tāia, ka whakapaninga, ka tapahia ki te māka, ka whakapiritia, ka whakaahuatia. Ki te kore te kirīara e pau i mua i te rā mōnehu, e whakarērekētia ana te pouaka i roto i ngā taahua e whā. Ka hangaia e tētahi mowhiti haehae kei runga he taura mō te tārewa, ka whakatuwherahia te tūrangawaewae ka kuhua he tūāpapa hei hanga papa tūnga, ā, ka haehaea he kuaha o roto kia taea ai te toro atu ki te kirīara. Ka whakaitihia e tēnei hoahoa te para kai, ā, ka āwhina i ngā manu ki te kimi kai i roto i ngā tāone.

Te Whakamihi

Mō te A' Design Award Parahi

Ko Co-Grain Kōkona Kirīara te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko Co-Grain Kōkona Kirīara he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a Co-Grain Kōkona Kirīara i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake: Co-Grain is an innovative cereal package. We wanted to give a new possibility to the package. When people buy the cereal and come home, if they can't finish it within the expiration date, they can transform the package into a simple bird feeder by following the instructions in the instructions and place it in a wooded area near your home, a park, or other places frequented by birds to provide them with some of your leftover cereal.
Inenga & Pēketanga: Length 86mm Width 100mm Height 225mm
Tūtohu: cereal packaging, bird feeders,Packaging Design,recycling, sustainable, green design, human-bird symbiosis, birds, cereals
Hangarau Whakanao: Co-Grain is a cardboard made of high-strength kraft paper, printed with packaging patterns and text, coated on the surface, then cut into sheets by die-cutting machines, followed by gluing and forming and pressing, and finally assembled into a complete grain package by adding the appropriate amount of grain and sealing it according to the quantity.
Wero Hoahoa: During the design of the package, we found it difficult to satisfy the need to combine the structure of the bird feeder with the cereal package without increasing the cost of the cereal package. It was a big challenge for us to implement a platform for the birds to stand in the structure of the cereal package.
Rangahau: We conducted extensive research on household cereal purchases and waste, the impact of urbanization on birds, and the coexistence of humans and urban birds. Through user interviews, user profiling, user journey maps and other design tools, we identified a design direction to use cereal packaging to address human cereal waste and promote urban bird survival. Our solution is Co-Grain, a cereal package that doubles as a bird feeder, promoting cereal sharing and coexistence between humans and birds.
Whakaaweawe: We found that we would stock up on grains at home that we couldn't finish within their shelf life. While disposing of these wasted grains, I saw some birds eating the grains I had discarded, and I began to think about how difficult it is for birds to forage for food in the city in an era of rapid urbanization. Can we humans share the grains with the birds so that we can reduce the waste of grains, protect the birds and help them forage for food.
Roanga o te Kaupapa: The project started in Hangzhou on January 2, 2023 and the research was conducted in Hangzhou on January 4, 2023 and ended in Hangzhou on January 17, 2023.
Rerenga Mahi: This product is divided into internal and external structure, through a simple deformation of the cereal box into a bird feeder, to complete the conversion of cereal packaging to bird feeders requires a total of four steps: 1. pull open the tear ring at the top of the package to form a lanyard part hanging on the tree 2. tear the bottom of the cereal package along the dotted line detachable part, and snap out the bottom of the empty space 3. insert the bottom bracket into the groove to form a bird feeding standing 4. Finally, tear open the inner tear to provide a feeding opening for the birds.
Pātene: Patent application in process
Ngā Mema o te Rōpū: Designer: Zhiyi Zou
Designer: Yuxuan Mao