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Honey Te Pūhera Miere by Wallrus Design Studio

Honey Te Pūhera Miere by Wallrus Design Studio is a highly esteemed winner of the very prestigious 2023 A' Design Award Koura in Hoahoa Takai Competition Category.


KouraTakai· 2023

Honey Te Pūhera Miere

by Wallrus Design Studio

Client: Wallrus Design Studio

A' Design Award Koura Winner in Takai Category

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The Design

About Honey Te Pūhera Miere

He hoahoa pūhera i waihangatia mō te miere a Honey. I ahu mai te hanga i ngā rūma tapaono o te whare pī, me ngā hanga tapaono e whakapūranga tahi ana. Kua hangaia a Honey mai i te karaihe me te rākau, ā, ka whakanohoia te huinga katoa ki roto i tētahi pouaka mārō. E tohu ana ngā tapanga ki ngā kāinga taiao o ngā pī, pērā i te ngahere, te maunga me te mānia, ā, e tautoko ana tētahi tatau rākau i taua kaupapa anō. Kia pau te hua, ka taea te whakamahi anō i te ipu hei rokiroki tiamu, nati, hua rākau maroke, mea kakara rānei. Ko te ine o ia wae ko te 170 mano mita te whānui, 170 mano mita te hōhonu me te 165 mano mita te teitei.

The Recognition

About the A' Design Award Koura

Ko Honey Te Pūhera Miere te toa o te A' Design Award Koura, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke tuatahi, whakamīharo me te hiranga. Ko ngā toa Koura he mahi tino auaha, he tirohanga mamao, he kanapa ahi, e whakaatu ana i te pūmanawa, te mātauranga me te tohungatanga o ā rātou kaihoahoa. E tūmanakohia ana ko Honey Te Pūhera Miere he hanganga tūnga e whakatū ana i ngā ia, he whakanuia rawa, e kawe mai ana i te uara kāore anō kia kitea. Ko tēnei hoahoa i toa i te Koura he kaupapa whakamīharo, whakahonoretia e whakawhānui ana i ngā rohe o te toi, te pūtaiao, te hoahoa me te hangarau. Ka whakaara a Honey Te Pūhera Miere i te hiahia nui, ka whakaoho i te kaingākau, ka whakatenatena i te auaha, ā, ka whakamīharo i a tātou.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The best and highest quality honey can be found in the homes of bees. According to news sites, the amount of Iran's honey exports (in 2011) was about 12 million dollars each year. Honey consumers pay attention to several points to choose their honey: first, the degree of purity of the honey, and second, its naturalness. It.
Designed packaging that is derived from the hexagonal form of a beehive. The general form obtained leads the consumer's mind to the naturalness and purity of honey.
Dimensions & Packaging
Width 170 mm x Depth 170 mm x Height 165 mm
Tags
Honey, Packaging, Creative, Design
Production Technology
This packaging is made of a combination of glass and wood and is finally placed in a hard box.
Design Challenge
The biggest challenge was in the search to find experts who could implement this idea.
Research
The biggest challenge was to produce this packaging. Suitable material had to be found and special tools and technology were designed uniquely for this packaging.
Inspiration
This packaging is designed in such a way that the consumer can use it as a container to store various things (homemade jam, nuts and dried fruits, spices, etc.) after consuming the product. Also, the designed labels are also They are reminiscent of the natural habitats of bees (forest, mountain, plain, etc.) and using a wooden door next to them can strengthen the feeling of the naturalness of the product in the mind of the consumer.
Project Duration
The project started in January 2002 in Iran and finished in April 2003 in Iran.
Operation Flow
It is a unique packaging that no audience can get enough of seeing. It is also very luxurious and valuable for gift-giving.
Patents
Main Idea: Iman Alemozaffar
Mockup: Wallrus Design Studio
Team Members
Main Idea: Iman Alemozaffar
Creative Director:Matin Mirzaei
Strategy Manager: Kianoosh Atashi
Presentation: Wallrus Design Studio
Image Credits
Mockup: Wallrus Design Studio

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