Peke ki te ihirangi
Lucky Forever Tea Te Kai Whakauta mō te Tī nā Shenzhen Banana Design Co. Ltd

Ko te hoahoa Lucky Forever Tea Te Kai Whakauta mō te Tī nā Shenzhen Banana Design Co. Ltd he kaitoa whakahirahira o te 2024 A' Design Award Parahi i te Wāhanga Whakataetae Hoahoa Takai.


ParahiTakai· 2024

Lucky Forever Tea Te Kai Whakauta mō te Tī

nā Shenzhen Banana Design Co. Ltd

Kiritaki: Shenzhen Banana Design Co. LTD

Kaitoa o te A' Design Award Parahi i te Wāhanga Takai

12,985

Ngā Tae

Te Hoahoa

Mō Lucky Forever Tea Te Kai Whakauta mō te Tī

He hoahoa kōpaki pepa mō te tī Pu-erh a Lucky Forever Tea. E rima nga pēke tī porotaka kei roto i te pouaka, kotahi mō ia rā o te wiki mahi. He wāhanga kupenga kei roto e taea ai te tunu tī i nga wā e haere ana koe, i te tari, i te haerenga hoki. Ka tāia, ka whakairohia hoki ki te kōura te pouaka pepa toia-mai. Ko nga whakaahua i roto i te ahua hōu e whakaatu ana i nga tohu waimārie o mua, pēnei i nga kōtuku, nga hue, nga pīone, nga magapai, nga ika koi, nga rama, me nga uāta. Ko te hoahoa whakanui nei e mau ana i nga wawata mō tētahi āpōpō pai ake. Ko te whāinga kia ngāwari ake, kia whai mana ake hoki te tī Pu-erh mō nga kaihoko rangatahi.

Te Whakamihi

Mō te A' Design Award Parahi

Ko Lucky Forever Tea Te Kai Whakauta mō te Tī te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko Lucky Forever Tea Te Kai Whakauta mō te Tī he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a Lucky Forever Tea Te Kai Whakauta mō te Tī i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake
The packaging contains five round Pu-erh tea bags for daily use, perfect for a five-day workweek. This allows young people to easily enjoy Pu-erh tea, whether on a trip or in the office, just like drinking coffee.
This tea packaging is targeted at young consumers and uses illustration as the main expression technique. Traditional elements are incorporated into the design, presented in a modern illustration style , which better meet the needs of young consumers.
The packaging illustration content reflects various auspicious meanings using traditional cultural elements such as cranes, magpies,lanterns, and ingots. The festive design embodies blessings for a better future.
Tūtohu
Tea Packaging、Lucky Forever
Hangarau Whakanao
The material is paper box, the construction is in pull-out form and the process is printed and foil stamped.
Wero Hoahoa
Packaged for easy portability.This allows young people to easily enjoy Pu-erh tea, whether on a trip or in the office, just like drinking coffee.
Inside the package is a mesh storage compartment for brewing tea, so users can brew tea on the go, just like coffee.
Rangahau
This tea packaging is targeted at young consumers and uses illustration as the main expression technique. Traditional elements are incorporated into the design, presented in a modern illustration style , which better meet the needs of young consumers.
The illustration content reflects various auspicious meanings using traditional cultural elements such as cranes, gourds, peonies, lucky peonies, magpies, koi fish, and ingots. The festive design embodies blessings for a better future.
Whakaaweawe
The name of the tea is "Lucky Forever" and the customer group is young, so the illustration format is more in line with the younger consumer group.
The packaging uses both illustrations and hot stamping techniques. The illustration content reflects various auspicious meanings using traditional cultural elements such as cranes, gourds, quails, peonies, lucky peonies, magpies, koi fish, lotus flowers, lanterns, and ingots. The festive design embodies blessings for a better future.
Roanga o te Kaupapa
The project was completed in Shenzhen in August 2022
Ngā Mema o te Rōpū
Creative Director: Yang Qianfu
Creative Director: Lin Xupan
Design Director: Lin Songcai
Planning Director: Xu Zhanli

Kaitautoko

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E Tika Ana Kia Whakanuia Ngā Hoahoa Pai

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