Greenfun Mahi Matua: Taupānga Pūkoro by Xingcheng Zhu

Greenfun Mahi Matua: Taupānga Pūkoro by Xingcheng Zhu is a highly esteemed winner of the very prestigious 2024 A' Design Award Rino in Hoahoa Hangarau Pūkoro, Tono me te Pūmanawa Competition Category.

RinoPūkoro· 2024

Greenfun Mahi Matua: Taupānga Pūkoro

by Xingcheng Zhu

Client: XC Studio

A' Design Award Rino Winner in Pūkoro Category

16,649

Verified Award Winner

Verify Award Status for #152485

View at A' Design Award Press Release Award Badge

Colors

The Design

About Greenfun Mahi Matua: Taupānga Pūkoro

Ko Greenfun he taupānga pūkoro i hangaia hei tautoko i te tiaki tipu me te mōhiotanga taiao. Ka tautuhia e ngā kaiwhakamahi ngā tipu e karapoti ana i a rātou mā te waea atamai, ā, ka whāngaihia he putanga mamati ki roto i tā rātou māra ake. Ka whakaatuhia e te ao whakaraupapa pehea te panoni haere o ngā tipu i roto i ngā wāhanga tau e whā, ā, ka āwhina te hangarau wāhi ki te kimi tipu e taea ana te whāngai i te takiwā tata. Ka taea te pōhiri i ngā hoa kia uru ki ngā mahi taiao, ā, ka taea hoki te toro atu ki ngā māra ki te whakawhitiwhiti tipu. Ko ngā konohete i whiwhia mā ēnei mahi ka hoatu he utu whakahekeheke mō te hoko tipu mata.

The Recognition

About the A' Design Award Rino

Ko Greenfun Mahi Matua: Taupānga Pūkoro te toa o te A' Design Award Rino, he whakaaetanga whai mana e hoatu ana ki ngā hoahoa pai e whakatutuki ana i ngā hiahia ngaio me te ahumahi e tūmanakohia ana mai i ngā mahi kua hoahoatia pai. Ko ngā toa Rino e whakaatu ana i te pukenga nui, te tohungatanga teitei, te māramatanga mātanga me te kaha auaha o ō rātou kaihanga. E tūmanakohia ana ko Greenfun Mahi Matua: Taupānga Pūkoro he mahi whakanuia, whakamīharotia, aroha nui, he whaihua, he auaha hoki. Ko tēnei hoahoa i toa i te Rino e whakakotahi ana i ngā tikanga pai rawa o te ahumahi, ā, he āhuatanga hangarau pūkenga tōna e hono ana ki te mōhio me te pūmanawa. E whakahonoretia ana a Greenfun Mahi Matua: Taupānga Pūkoro mō tōna tōtika, ā, i hoahoatia hei whakapai ake i te kounga o te oranga me te āwhina i te ao kia pai ake.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This product promotes environmental awareness and plant care in engaging ways! Users can identify plants by smart phones in real world and grow them in digital gardens! Additionally, they can invite friends to participate in nature events to explore nature. By accumulating sufficient credits from these activities, they will be eligible for discounts when purchasing real plants.
Dimensions & Packaging: AR technology can be directly placed into the product, produced by designers and does not require a special developer, so it is greatly convenient for designers to play. This App can be used in IOS and Android systems, convenient fo users to use.
Tags: App, Mobile, Plant, Environment, AR, Biodiversity, UX Design
Production Technology: AR technology can help to identify plants more accurate and add virtual animal to describe the plants . Through AR technology, I can see the changes of plants in the four seasons, which increases the interaction. Meanwhile, GPS technology can help locate Adoptable plants nearby.
Design Challenge: Based on the field investigation and analysis by using User Journey and cart sorting, it can be concluded that people's pain point is that they want more interaction, socializing and happiness. So design is from these ideas.
Research: Behavioral maps are used to document readily observable characteristics, movements, and activities, time spent at fixed locations or in a transit, and the details of environmental context. Through this method, we could observe the interaction between the participants and the plants nearby, such as actions and behaviors. In addition, through the records of different people's surveys, we can find out what attracts participants nearby.
Inspiration: According to the International Union for Conservation of Nature (IUCN) Red List, as of 2021, approximately 39,500 plant species worldwide are classified as endangered or threatened. The loss and imminent extinction of plant species is a global issue often caused by multiple factors, including human activities, habitat destruction, climate change and illegal collection. Therefore, safeguarding plants starts with raising awareness in our daily life is important. At the same time, many people want to learn about the plants around them but don't have a good way.
Project Duration: The concept was started in April 2018 in Loughborough, U.K, and constantly upgrade until now.
Operation Flow: The operation process is very User-friendly, as long as users register an account, they can go to the neighborhood to identify plants and adopt their own digital plants in the mobile phone. At the same time, they can fill in their friends' accounts to invite them to participate in activities. Users can visit their friends' garden to ask to exchange plants. In the end, they used the points earned for these actions to get discounts on real plant purchases.
Patents: No
Image Credits: All images are credited by the designer Xingcheng Zhu.