Ko te hoahoa Fetch Taupānga Pūkoro nā Jung Joo Sohn he kaitoa whakahirahira o te 2024 A' Design Award Hiriwa i te Wāhanga Whakataetae Hoahoa Hangarau Pūkoro, Tono me te Pūmanawa.

HiriwaPūkoro· 2024

Fetch Taupānga Pūkoro

nā Jung Joo Sohn

Kiritaki: Purdue University

Kaitoa o te A' Design Award Hiriwa i te Wāhanga Pūkoro

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Kaitoa Tohu Manatokohia

Manatokohia te Tūnga Tohu mō #157028

Tirohia i te A' Design Award Pānui Pāpāho Tohu Tohu

Ngā Tae

Te Hoahoa

Mō Fetch Taupānga Pūkoro

Ko te ratonga fetch he papatunga māmā ki te whakamahi mō te hoko, te hokohoko, me te whakahaere warangi o ngā hua ringa-tuarua. I te whakatutuki i ngā raru o ngā marakihiko o nāianei pērā i te whiwhi hua, te whakatukatuka utu, me te haumaru, ka whakaratohia he otinga whānui. Ko te huarahi auaha e whai ana i ngā whakaahua i hangaia e te Atamai Hiko hei papatunga ātaahua ki te titiro me te rārangi hua mahi tika, e āwhina ana i te tukanga whakatau a te kaiwhakamahi. Ko te whakakotahi mātihe o ngā pūnaha ka taea ai te rarangi hua me te whakawhiti kōrero warangi, e whakamāmā ana i te wheako o te kaiwhakamahi.

Te Whakamihi

Mō te A' Design Award Hiriwa

Ko Fetch Taupānga Pūkoro te toa o te A' Design Award Hiriwa, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa taumata teitei rawa, ātaahua me te whakamīharo. Ko ngā toa Hiriwa he mahi tino kanapa, tino auaha e whakaatu ana i te mātanga, te pūmanawa me te mōhio hōhonu o ā rātou kaihoahoa. E tūmanakohia ana ko Fetch Taupānga Pūkoro he mahi whakamīharo, he tauira, he tino ngaio, he auaha hōhonu. Ko tēnei hoahoa i toa i te Hiriwa he hanganga rongonui, whakamīharotia e whai wāhi ana ki te whakawhānui i ngā rohe o te toi, te pūtaiao, te hoahoa me te hangarau. Ko Fetch Taupānga Pūkoro he mahi e hae ana te tini, e whakaara ana i ngā hiahia, e kawe mai ana i ngā kare-ā-roto pai, ā, e whakaoho ana i te mīharo.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake: The 'fetch' service offers a holistic solution for buying, selling, trading, and managing products in a user-centric platform. As a second-hand marketplace app, it uses AI-generated imagery and a user-friendly warranty system to suggest products based on listed items, enhancing user confidence and convenience in second-hand shopping while promoting sustainable choices.
Inenga & Pēketanga: The project's design revolves around optimizing the user experience within mobile applications, potentially expanding to desktop applications and web browsers in the future. The mobile version was designed with iOS.
Tūtohu: Generative AI, Product Warranty Management, Used Product Market, Smart Recommendation
Hangarau Whakanao: The design software used was Adobe XD, Adobe After Effects, and other prototype developing tools.
Wero Hoahoa: The initial challenge was focused on creating suitable recommendations for users during their shopping needs. Additionally, the team aimed to comprehend the shopping behaviors of individuals through various research methods. Another significant hurdle was the development of a platform that enabled users to efficiently manage their items and find desired products in proximity. The 'fetch' team tackled these challenges by implementing AI-generated tools, a smart warranty system, and a trading platform.
Rangahau: In a world characterized by rapid technological advancements and an ever-growing consumer product market, the need for innovative solutions to enhance sustainability, affordability, and user experience is paramount.The core idea of this project is to seamlessly integrate three crucial aspects of consumer products ownership: sustainable e-commerce platform for second handed products, AI-driven personalized recommendation, and efficient product management. The goals of the project is to reimagine the way users explore, purchase, and exchange used products while promoting sustainability and affordability through an AI-driven e-commerce marketplace. The project compiles secondary research, primary research, development, and usability testing with prototypes.
Research was conducted to gain a comprehensive understanding of consumer behavior, attitudes towards purchasing pre-owned products, and their perspective on sustainability and environmental consciousness. This research involved a multi-faceted approach, including market analysis, surveys(50+ Participants), interviews(20+), and user feedback from prototype testing(20+). Market analysis focused on studying existing e-commerce platforms, identifying gaps and opportunities for improvement. Surveys were disseminated to a diverse sample of potential users, probing their willingness to buy or sell second-hand items, their motivations for sustainable consumer practices, and their feedback on AI generated images. In-depth interviews were conducted to gain qualitative insights into their preferences, pain points, and expectations from an ideal platform. The user feedback from prototype testing further enriched the understanding of the platform's user experience and allowed detailed fine-tuning its features and functionalities.
The research results prompted the e-commerce platform called Fetch, which utilizes the form of mobile applications to provide a comprehensive suite of features that make sustainable and responsible consumer practices accessible at the user’s fingertips.
Whakaaweawe: The app provides a user-friendly experience for buying, selling, and managing warranties of second-hand products. Our survey identified issues in product acquisition, price negotiations, quality control, and personal safety in existing marketplaces. Managing warranties is often neglected due to difficulties in finding information, resulting in underutilized benefits and missed cost savings.
Roanga o te Kaupapa: The project started in October 2019 in West Lafayette, Indiana and was initially completed the 1st phase develop in Nov. 2023.
Rerenga Mahi: This mobile application stands out through its innovative approach to product visualization and warranty management in the second-hand marketplace sector. The AI-generated images not only serve as a visually intriguing platform but also act as a functional catalog of products that aids the user’s decision process. The two systems work seamlessly together, allowing users to easily list their products for sale in the marketplace with all necessary information located by the warranty management system. Transferring warranty information during the sale is as easy as a tap of a button, where all information will be relocated to the buyer.
Pātene: Jung Joo Sohn
Whakamana Whakaahua: Jung Joo Sohn and Youri Chung, 2023