Mama's Collection Kākahu Tamariki by Angela Spindler

Mama's Collection Kākahu Tamariki by Angela Spindler is a highly esteemed winner of the very prestigious 2024 A' Design Award Parahi in Hoahoa Kākahu Raranga, Papanga, Tāhūhū, Tauira me te Kākahu Competition Category.

ParahiKākahu Raranga· 2024

Mama's Collection Kākahu Tamariki

by Angela Spindler

Client: Depot Creative

A' Design Award Parahi Winner in Kākahu Raranga Category

176,206

Verified Award Winner

Verify Award Status for #157791

View at A' Design Award Press Release Award Badge

Colors

The Design

About Mama's Collection Kākahu Tamariki

E whakaaturia ana te Kohinga ā-Māmā Ngahuru-Hōtoke 2023, i whakaohooho ia tuitui e te whakaaro mutunga kore me te wairua tākaro o ā tātou tūhura iti. I hoahoatia kia whakahirahira i te āhurutanga me te tūhuratanga, ko ngā kākahu he tauroa wātea, ā, he mea hanga i ngā papanga māeneene, rawe, toitū, e tino pai ana mō te tākaro i te rā katoa i roto me i waho. Ko ngā hoahoa papanga e whakakotahi māmā ana i te ātaahuatanga hou me te ahurei mau tonu, e whakaū ana kua hoahoa whakaaroa ia wāhanga me te kāhua pumau. Ko te rerekētanga o te Kohinga ā-Māmā; kei reira e tūtaki ana te umanga whakaaro nui me te auahatanga mutunga kore.

The Recognition

About the A' Design Award Parahi

Ko Mama's Collection Kākahu Tamariki te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko Mama's Collection Kākahu Tamariki he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a Mama's Collection Kākahu Tamariki i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Introducing Mama's Collection Autumn Winter 2023, where every stitch is inspired by the boundless imagination and playful spirit of our little explorers.

Designed to prioritize comfort and adventure, the garments boast loose fits and are crafted from luxuriously soft, sustainable fabrics, perfect for all-day play both indoors and outdoors.

Our textile designs seamlessly blend fashion-forward aesthetics with timeless appeal, ensuring that each piece reflects thoughtful design and enduring style. Mama's Collection difference; where conscious craftsmanship meets limitless creativity.
Dimensions & Packaging: All product pieces vary in size but are made from 100% cotton.
Tags: Textile design, Pattern design, Kids clothing design, Repeat patterns, Autumn colours, Playful illustrations
Production Technology: Creating hand-drawn illustrations tailored for fabric design, these unique designs span various product lines, ranging from cozy blankets to comfortable pyjamas and adorable onesies. Each illustration is meticulously crafted to bring charm and character to the fabric, ensuring that every piece exudes warmth and personality. Whether adorning a blanket for snuggling up on chilly nights or gracing pyjamas and onesies for lounging in style, these hand-drawn designs add a touch of whimsy and individuality to every garment.
Design Challenge: Refining hues to harmonize with the inherent tones of fabrics.
Research: By drawing upon elements found in nature, such as organic shapes, textures, and colours, we sought to capture the essence of the natural world and infuse it into the illustrations. This approach not only imbues the artwork with a sense of authenticity and warmth but also allows for a unique and personalized interpretation of the subject matter.

Furthermore, the intentional misregistration of colours adds a layer of visual interest and unpredictability to the artwork. This technique creates a sense of spontaneity and playfulness.

Overall, this approach to illustration celebrates the beauty of imperfection and the boundless creativity found in the natural world, resulting in visually captivating and emotionally resonant artwork.
Inspiration: Introducing the Autumn/Winter collection for kids' clothing, where nature's captivating charm steals the spotlight. Drawing inspiration from the enchanting world of forest creatures and the mesmerizing spectacle of falling leaves, the designs artfully capture the whimsical allure found in every corner of the woodland floor. From intricate mushrooms to resilient acorns, each garment embodies the magical essence of the forest realm, inviting young adventurers to embark on a journey of awe and exploration.
Project Duration: March-April 2023, Sydney
Exhibited at Shanghai Kids Trade Fair 2023
Sold commercially via client website + distributors throughout China
Operation Flow: Clothing made for kids to play, relax, and embrace every moment with comfort and style.
Team Members: Creative Director/Illustrator: Angela Spindler