Yuan Li Sheng Huo Hoahoa Waitohu Waitohu nā Fullspeed Network Technologies Hangzhou

Ko te hoahoa Yuan Li Sheng Huo Hoahoa Waitohu Waitohu nā Fullspeed Network Technologies Hangzhou he kaitoa whakahirahira o te 2024 A' Design Award Parahi i te Wāhanga Whakataetae Hoahoa Whakairoiro, Whakaahua Ringa me te Whakawhitiwhiti Ataata.

ParahiWhakairoiro· 2024

Yuan Li Sheng Huo Hoahoa Waitohu Waitohu

nā Fullspeed Network Technologies Hangzhou

Kiritaki: Meituan

Kaitoa o te A' Design Award Parahi i te Wāhanga Whakairoiro

15,249

Kaitoa Tohu Manatokohia

Manatokohia te Tūnga Tohu mō #159091

Tirohia i te A' Design Award Pānui Pāpāho Tohu Tohu

Ngā Tae

Te Hoahoa

Mō Yuan Li Sheng Huo Hoahoa Waitohu Waitohu

Ko Yuan Li Sheng Huo he waitohu waitohu i hangaia mō tētahi waitohu hokohoko e tuku ana i ngā meaematau o ia rā kua whakapaipaitia. Ka hangaia te waitohu mai i tētahi tapaono e ono ngā taha, i puta mai i te tapahi i ngā tapatoru mai i tētahi tapawhā, e whakaputa ana i tētahi āhua e whakamahara ana ki tētahi pouaka e taea ana te pupuri i ngā mea maha. Ko ngā porowhita kei roto i te tohu e kī ana he aorangi iti, ā, e whakaata ana anō i te oro o te ingoa waitohu. Ko te karaka kanapa te tae matua, ā, kua tāhia ngā piahau ki ngā rārangi rere ki ngā koki hurihanga ōrite. Ka whakamahia te waitohu ki runga i ngā takotoranga hua hei tautoko i te mōhiotanga waitohu i waenga i ngā rangatahi.

Te Whakamihi

Mō te A' Design Award Parahi

Ko Yuan Li Sheng Huo Hoahoa Waitohu Waitohu te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko Yuan Li Sheng Huo Hoahoa Waitohu Waitohu he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a Yuan Li Sheng Huo Hoahoa Waitohu Waitohu i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake: This logo is specially designed for the brand yuanlishenghuo, aiming to establish a youthful and vigorous brand image, promote a positive lifestyle, and meet the aesthetic needs of young people. It combines the brand name with a unique geometric shape, and takes a bright and vibrant orange as the main color, which is visually appealing. This also creates a lasting impression on consumers, thus improving the brand competitiveness in the market.
Inenga & Pēketanga: Yuanlishenghuo targets young adults aged 20 to 35 as its core audience, who are predominantly keen on self pleasing consumption and are more willing to spend on daily goods with exquisite designs. To cater to their aesthetic preferences, the design team has created an aesthetically pleasing logo radiating vigor, which advocates for an optimistic attitude towards life.
Tūtohu: logo design, vigor, refinement, super symbol, geometric elements
Hangarau Whakanao: The design team has cut triangles off from a square to form a hexagon as the background of the logo, making it more recognizable and impressive. A vibrant orange as the main color, and the brand name designed with fluid lines, imbuing the logo with a youthful vibe. Additionally, the strokes of characters maintain consistent slant angles, improving overall harmony.
Wero Hoahoa: The biggest challenge of this project was aligning the logo with the brand image and concept. The design team has shaped the logo into a geometric figure reminiscent of box for storing articles of everyday use, which suggests that the brand boasts multiple core products featuring wide adaptability to various scenarios, embodying its goal of creating a refined collection store for daily essentials.
Rangahau: As society rapidly develops and undergoes digitalization, young people are gradually becoming one of the major consumer forces. To cater to their aesthetic preferences and establish a brand image, the design team has crafted a logo using a vibrant orange, cute circles and a sharp geometric background, which blends modernity with vitality, leading to strong visual impact and reflecting the inclusiveness and creativity of the brand.
Whakaaweawe: The Chinese character for yuan in the brand name yuanlishenghuo has the same pronunciation of circle in Chinese. Inspired by that, the logo incorporates circles reminiscent of small planets, which is interesting and pays a tribute to the movie Star Wars.
- The logo resembles a box able to contain multiple items. Such a design suggests that the brand boasts diverse products and can provide solutions for mainstream emergency scenarios.
Roanga o te Kaupapa: The project was designed in September, 2022 in Hangzhou, and launched in June, 2023 in Hangzhou.
Rerenga Mahi: The brand can imprint this logo on product packaging, which enhances the visual appeal of the products and thus boosts brand recognition and competitiveness in the market. Furthermore, the vigorous logo can resonate emotionally with young people aged 20 to 35, increasing brand favorability and establishing an emotional connection between the brand and consumers.