Green Captain Waihanga Waitohu me te Hoahoa Kōpaki by Anja Zambelli Colak is a highly esteemed winner of the very prestigious 2024 A' Design Award Parahi in Hoahoa Whakairoiro, Whakaahua Ringa me te Whakawhitiwhiti Ataata Competition Category.
ParahiWhakairoiro· 2024
Green Captain Waihanga Waitohu me te Hoahoa Kōpaki
Client: Zambelli Brand Design
A' Design Award Parahi Winner in Whakairoiro Category
Verified Award Winner
Verify Award Status for #160279The Design
About Green Captain Waihanga Waitohu me te Hoahoa Kōpaki
He waitohu me he hoahoa kōpaki mō ngā hua tuku iho o Sipan Island i Croatia a Green Captain. Ko te tohu waitohu e whakakotahi ana i te āhua o te rau rākau ki tētahi kaipuke huna. Ko te tohu e whakaatu ana ki te kaiwhakarewa, he kaiwhakahaere kaipuke tanka i mua, e ngaki ana ināianei i ngā hua tuku iho i runga i te motu. Ka puta ngā ariā kaipuke huri noa i te whakarōpūtanga, me ngā tohu whakarākei i runga i ngā ipu hinu ōriwa me ngā tohu kaipuke i runga i ngā ipu wāina. E whakaata ana te kōpaki karoro i te taonga tuku iho taiao me te hoahoa whare o Sipan. Ka whakamahia te pepa me ngā konumohe Fedrigoni, me te tāhono hou hei whakaatu i ngā taipitopito mārama me te tae kaha.
The Recognition
About the A' Design Award Parahi
Ko Green Captain Waihanga Waitohu me te Hoahoa Kōpaki te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko Green Captain Waihanga Waitohu me te Hoahoa Kōpaki he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a Green Captain Waihanga Waitohu me te Hoahoa Kōpaki i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The Green Captain brand's special icon merges a leaf's shape with a hidden ship, symbolizing the founder's journey from seafaring to cultivating treasures on Sipan Island. Each package embodies captain iconography, from suit symbols on olive oil bottles to ship icons on wine bottles. Carob packaging reflects Sipan's natural and architectural heritage, setting this design apart with its seamless integration of narrative and aesthetics.
- Tags
- brand, packaging design, olive oil packaging, wine packaging, traditional good packaging
- Production Technology
- The Green Captain packaging utilizes premium materials such as Fedrigoni paper and foils for a luxurious feel. Cutting-edge printing technologies were leveraged to achieve vibrant colors and crisp detailing, enhancing shelf appeal and brand recognition.
- Research
- Our methodology began with a thorough brand strategy, exploring brand stories, customers, and competitors. Research on the island's history and founder's legacy ensued. Next came brand naming, followed by design exploration, prototyping, and finally, printing.
- Inspiration
- Green Captain Sipan Island Treasures branding and packaging draw inspiration from its founder's remarkable journey. As the world's youngest tanker captain turned cultivator of traditional products on the serene island of Sipan, Croatia, his story symbolizes a return to roots and heritage preservation. Our design reflects this narrative, honoring tradition with modern elegance.
- Project Duration
- The project started in Croatia in April 2023 and finished in February 2024
- Team Members
- Anja Zambelli Colak
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