Peke ki te ihirangi
Grace Flow Protein Boost Mahi Tuatahi: Te Ake Pounamu mō te Inu nā Jeff Wu

Ko te hoahoa Grace Flow Protein Boost Mahi Tuatahi: Te Ake Pounamu mō te Inu nā Jeff Wu he kaitoa whakahirahira o te 2025 A' Design Award Parahi i te Wāhanga Whakataetae Hoahoa Takai.


ParahiTakai· 2025

Grace Flow Protein Boost Mahi Tuatahi: Te Ake Pounamu mō te Inu

nā Jeff Wu

Kaitoa o te A' Design Award Parahi i te Wāhanga Takai

12,219

Ngā Tae

Te Hoahoa

Mō Grace Flow Protein Boost Mahi Tuatahi: Te Ake Pounamu mō te Inu

Kōrero Pukapuka: Ko Grace Flow Protein Boost he hoahoa ake pounamu mō tētahi inu mahi kaha-pūmua teitei e aro ana ki ngā rangatahi ngākaunui ki te whakapakari tinana. Ka taea te huaki me te inu i te wai pūmua i te wā kotahi tonu, kāore he mātua whakaranu pēnā i te paura pūmua. Ko te putanga kitea matua e hono ana i te tohu Hainamana mō te "makariri" ki te ingoa waitohu i ngā reta Rātini, ā, e rua ēnei ka noho tahi i ētahi rārangi tuhi. Ko te kaki o te ake he hanga rite ki te kawe, ā, ko ngā rerekētanga tae hei tohu i ngā reka. Ka hangaia te ake mai i te PET mā te whakaroa-pupuhi-whakahangaia, ā, ka takaia te tinana katoa ki tētahi kiriata whakaheke-wera tae konganuku.

Te Whakamihi

Mō te A' Design Award Parahi

Ko Grace Flow Protein Boost Mahi Tuatahi: Te Ake Pounamu mō te Inu te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko Grace Flow Protein Boost Mahi Tuatahi: Te Ake Pounamu mō te Inu he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a Grace Flow Protein Boost Mahi Tuatahi: Te Ake Pounamu mō te Inu i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake
The design extracts the brand name, where "cool" is a visual symbol representing the unique brand proposition of youth fashion. The combination of the Chinese character "Cool" and the English brand name "PICKICK" forms the main visual element, with the strokes of "Cool" and the English letter "P" co drawing. The bottle design has added a handle for the neck and color differentiation to enhance taste. The overall neck design of the bottle body has increased its recognizability.
Inenga & Pēketanga
1/2length:186.35mm
surface area:28725mm2
stability angle:18.67°
gravity center:69.4mm
Tūtohu
GraceFlow Protein Boost
Hangarau Whakanao
Outer bottle: PET, stretch blow molded.
Bottle labeling process: Metal colored heat shrink film, fully wrapped form.
Wero Hoahoa
This is a new brand. How to expand the brand's popularity, how to cater to young fitness people in the packaging, how to make the packaging more attractive and functional, how to make the packaging more social, and how to let consumers share the packaging through the Internet are the problems we need to solve.
So we increase the recognition of packaging through simple opposite sex design, combine products with brand names through symbol design, and increase brand influence.
Rangahau
Starting from the product, it is convenient for the consumer group. In the past, protein powder was used to supplement protein after exercise. Our product is liquid protein, so it can be opened and consumed immediately to quickly replenish protein. Simultaneously combining several unique flavors is very convenient and time-saving.
Whakaaweawe
For the product, this is a high protein functional beverage, mainly aimed at young fitness enthusiasts, with a unique and trendy design.
For brands, "Pinku" is a new brand. To highlight the brand name and expand its influence, the design needs to be associated with the brand. Therefore, a design combining the Chinese character "ku" in the brand name with the English brand name was extracted.
Roanga o te Kaupapa
The project will start in March 2024, the design will be finalized in July 2024, and the product will be launched in September 2004
Rerenga Mahi
Starting from the product, it is convenient for the consumer group. In the past, protein powder was used to supplement protein after exercise. Our product is liquid protein, so it can be opened and consumed immediately to quickly replenish protein. Simultaneously combining several unique flavors is very convenient and time-saving.
Ngā Mema o te Rōpū
Jeff Wu
Juan ying Zheng
George Zhang
qiong Wu
chen Li
Whakamana Whakaahua
Design agency:Beijing Perfect Point Design
Design Director:Jeff Wu

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