Dream Dairy Farm Store Ko Te Hoahoa O Roto by Moriyuki Ochiai Architects is a highly esteemed winner of the very prestigious 2014 A' Design Award Rino in Hoahoa Roto Whare me te Whakaaturanga Competition Category.
RinoRoto Whare· 2014
Dream Dairy Farm Store Ko Te Hoahoa O Roto
Client: Moriyuki Ochiai Architects
A' Design Award Rino Winner in Roto Whare Category
Verified Award Winner
Verify Award Status for #33165The Design
About Dream Dairy Farm Store Ko Te Hoahoa O Roto
He toa hoko hua miraka kau, no tetahi kamupene e whakahaere ana i tana ake paamu miraka kau. Ko te waahi kei roto i te tinana kanapa e whakaohooho ana i nga whakaahua e pa ana ki te miraka, he kaiaka nui me te whakauru matua o a raatau hua, he karaehe tae e tohu ana mo nga ngahere matomato, nga taonga konumohe tauira hihiri e rerekee ana i te wheako o te tangata mo te hohonu me te whanui o te waahi, me nga taputapu me ānau organic e whakaatu ana i te ora. Ka tukuna e te mokowhiti he ahua tino ataahua hei toa e whai ana ki te hanga hua kounga teitei mai i te miraka miraka kau, kei te turanga o a raatau hua katoa.
The Recognition
About the A' Design Award Rino
Ko Dream Dairy Farm Store Ko Te Hoahoa O Roto te toa o te A' Design Award Rino, he whakaaetanga whai mana e hoatu ana ki ngā hoahoa pai e whakatutuki ana i ngā hiahia ngaio me te ahumahi e tūmanakohia ana mai i ngā mahi kua hoahoatia pai. Ko ngā toa Rino e whakaatu ana i te pukenga nui, te tohungatanga teitei, te māramatanga mātanga me te kaha auaha o ō rātou kaihanga. E tūmanakohia ana ko Dream Dairy Farm Store Ko Te Hoahoa O Roto he mahi whakanuia, whakamīharotia, aroha nui, he whaihua, he auaha hoki. Ko tēnei hoahoa i toa i te Rino e whakakotahi ana i ngā tikanga pai rawa o te ahumahi, ā, he āhuatanga hangarau pūkenga tōna e hono ana ki te mōhio me te pūmanawa. E whakahonoretia ana a Dream Dairy Farm Store Ko Te Hoahoa O Roto mō tōna tōtika, ā, i hoahoatia hei whakapai ake i te kounga o te oranga me te āwhina i te ao kia pai ake.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- A store(runs its own dairy farm) selling dairy products.The space is composed of a luminous body evoking the imagery associated with milk, an important merit and key ingredient of their products, a color gradation suggestive of green forests, dynamic modeled aluminum objects diversifying one’s experience of the space’s depth and expanse, and fixtures with organic curves expressing vitality. The space sends a perspicuous image as a store seeking to make high quality products from dairy farm milk
- Dimensions & Packaging
- Area : 86sqm
- Tags
- moriyuki ochiai,dream dairy farm store, design, japan,
- Production Technology
- Ceiling : layered resin boards, recyclable aluminum sheet,quadrangle objects made from wood
Floor : wood tile
Wall : painted drywall - Design Challenge
- The following interior design was realized for a retail store of a company which runs its own dairy farm, featuring products, such as dairy products, sweets and bread, made using milk form said farm as the main ingredient.
Since the distinctive characteristic of their products is the fact that fresh milk produced at the dairy farm is used in each and all of their products, we were tasked with providing a space to attractively display said products by evoking the imagery associated with milk and the farm throughout the entire space.
Another important merit of these products is the aura that seems to emanate from the key ingredient, milk, which is why a pervasive milky light radiates from the luminous body made from layered resin boards (incidentally, a material also used in the roofs of cowsheds) placed at the center of the space.
Paint with a green color gradation suggestive of the forests surrounding the meadows was applied to the walls, gently enfolding the interior while conveying the impression of a fresh and invigorating woodland.
The milky layered luminous body reveals intricate expressions of light depending on where one is standing and looking to. An ever-changing shower of light follows the viewer, enabling a pleasant stroll through the interior of the shop.
Floating dynamic modeled "milky" aluminum objects appear to intertwine with the luminous body as they reflect and amplify the milky light and colors from the walls in combination with the white suspended quadrangle objects, thereby further diversifying one’s experience of the space’s depth and expanse.
Since the milky luminous body consists of layers of glossy translucent resin boards, their state of overlapping will be perceived differently depending on the visitor's relative line of sight at any given time. Moreover, the light reflected off and penetrating the resin boards, the shine from the "milky" aluminum and the surrounding green color all come together to produce intricate and constantly evolving expressions.
The shape of store fixtures molded using "milky" organic curves expresses the freshness and vibrant vitality of milk.
The entire space brings unity to the green color gradation, the shiny molded aluminum objects and the fixtures with organic curves under the luminous aura of milk.
It is a space that sends a perspicuous image as a store seeking to make fresh and high quality products from dairy farm milk, which is at the base of all their products. - Inspiration
- Unity under the luminous aura of milk
- Project Duration
- Chiba,Japan
- Team Members
- Moriyuki Ochiai(Designer),
Aslego Naoki Kajiyama,Koji Okamoto,Kenichi kawashima,Minoru Somei,Teruhisa Tomita(constructor),Toho Eizo Bijutsu(paint) - Image Credits
- Image #1-5: atsushi ishida
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