Seoulist Te Tono Pūkoro by Sunghee Lee is a highly esteemed winner of the very prestigious 2020 A' Design Award Rino in Hoahoa Hangarau Pūkoro, Tono me te Pūmanawa Competition Category.

RinoPūkoro· 2020

Seoulist Te Tono Pūkoro

by Sunghee Lee

Client: DUSL Design

A' Design Award Rino Winner in Pūkoro Category

10,390

Verified Award Winner

Verify Award Status for #88259

View at A' Design Award Press Release Award Badge

Colors

The Design

About Seoulist Te Tono Pūkoro

Ko te Seoulist he ratonga taupānga haerenga mo nga tuuruhi ke e haere ana ki Seoul. Ko te Seoulist te hanganga kia taea ai e ia te korero tonu puta noa i te haerenga. Kua wehea nga Seoulist e toru-taahiraa ki nga wahanga curation/arataki/rakau. Ma tenei whirihoranga ka taea e nga kaiwhakamahi te taunekeneke me tenei ratonga puta noa i te haerenga. Mo nga ahuatanga hoahoa, kua whakaritea te whakatakotoranga kia ngawari ki te whakamahi ma te ringa kotahi, e whakaatu ana i nga ahuatanga o nga tuuruhi e whakamahi nui ana i nga tueke me te whakamahi i nga waka a te iwi. He ngawari ki te whakarōpū i nga korero ma nga waahanga marama.

The Recognition

About the A' Design Award Rino

Ko Seoulist Te Tono Pūkoro te toa o te A' Design Award Rino, he whakaaetanga whai mana e hoatu ana ki ngā hoahoa pai e whakatutuki ana i ngā hiahia ngaio me te ahumahi e tūmanakohia ana mai i ngā mahi kua hoahoatia pai. Ko ngā toa Rino e whakaatu ana i te pukenga nui, te tohungatanga teitei, te māramatanga mātanga me te kaha auaha o ō rātou kaihanga. E tūmanakohia ana ko Seoulist Te Tono Pūkoro he mahi whakanuia, whakamīharotia, aroha nui, he whaihua, he auaha hoki. Ko tēnei hoahoa i toa i te Rino e whakakotahi ana i ngā tikanga pai rawa o te ahumahi, ā, he āhuatanga hangarau pūkenga tōna e hono ana ki te mōhio me te pūmanawa. E whakahonoretia ana a Seoulist Te Tono Pūkoro mō tōna tōtika, ā, i hoahoatia hei whakapai ake i te kounga o te oranga me te āwhina i te ao kia pai ake.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The Seoul List is a touring app service for foreign tourists visiting Seoul.
The Seoul list is structured so that it can communicate continuously throughout the trip.
The three-step Seoul list is divided into curation/guide/log stages.
In terms of design aspects, the layout is arranged so that it is easy to use with one hand, reflecting the characteristics of tourists who use lots of luggage and use public transportation
It makes it easy to classify the information through a clear components
Dimensions & Packaging: It is a hi-fi prototype created through a prototype program. Actual prototypes enable developers to quickly understand.
Tags: APP, SEOUL, Tour, Trip, Application, Curation, Sevice, asia, trevel, mobile
Production Technology: The Seoul List was produced for the Hansung University visual design graduation exhibition.
Three months of design work, two months of production, one month of correction work was completed.
After graduation, I exhibited at DDP Young Designer Challenge hosted by Seoul.
Design Challenge: Many databases are needed to analyze users.
Tag work on tourist attractions and evaluation of tourists is necessary.
And because it's a service that government agencies need to lead, ongoing updates are paramount.
Research: We collected data based on the annual report of the Government of the Republic of Korea.
We made a distinction between group tourists and individual tourists and found out which nationality visitors need this service.
In addition, by entering tags in sightseeing spots in Seoul, we can directly match the needs and preferences of tourists.
Inspiration: Seoul has a long history and rapid urbanization.
There are so many different things to see.
But, these factors can be somewhat unfriendly and complicated to travelers.

So I thought I should help travelers make Seoul feel more attractive.

In order to reflect the diverse needs and preferences of travelers, we have designed a service to recommend tourist attractions as music and movies are recommended.
With this service, travelers will be able to enjoy a short holiday in Seoul more effectively.
Project Duration: This project started in Seoul in May 2018, ended in Seoul in October 2018, exhibited at Hansung University's visual design graduation exhibition in November 2018, and exhibited at the DDP in January 2019.
Operation Flow: For travelers of various nationalities visiting Seoul, we have actively used easy-to-understand graphic UI.
The selected element responds by changing its color or increasing its size.
In addition, considering the characteristics of the traveler who has a lot of luggage, we have placed most of the contents in the bottom three quarters of the screen so that it is easy to operate with one hand.
Image Credits: #1~#8 SUNGHEE LEE/Designer/SUNGHEE LEE, Seoulist, 2018