314 Pi Ko Te Hoahoa Tapanga Miiharo by Maria Stylianaki is a highly esteemed winner of the very prestigious 2020 A' Design Award Hiriwa in Hoahoa Takai Competition Category.
HiriwaTakai· 2020
314 Pi Ko Te Hoahoa Tapanga Miiharo
Client: Deep Blue Design
A' Design Award Hiriwa Winner in Takai Category
Verified Award Winner
Verify Award Status for #91970The Design
About 314 Pi Ko Te Hoahoa Tapanga Miiharo
Ko te whakamatautau ki te whakamatautau i te uaina he mahinga mutunga kore e arahi ana ki nga huarahi hou me nga hau kakara. Ko te wahanga mutunga o te pi, te tau korekore me nga putunga mutunga kaore i te mohio ki te taha whakamutunga o ratou he whakahihiri mo te ingoa o enei waina kaore he whanariki. Ko te hoahoa ki te whakatakoto i nga ahuatanga o te 3,14 raupapa waipiro kaore i te waahi ki te huna i etahi whakaahua whakaahua whakairoiro ranei. Whai muri i tetahi huarahi tino iti me te ngawari noa iho, ka whakaatuhia e te tapanga nga ahuatanga tuuturu o enei maori taiao na te mea ka kitea i roto i te pukapuka a Oenologist.
The Recognition
About the A' Design Award Hiriwa
Ko 314 Pi Ko Te Hoahoa Tapanga Miiharo te toa o te A' Design Award Hiriwa, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa taumata teitei rawa, ātaahua me te whakamīharo. Ko ngā toa Hiriwa he mahi tino kanapa, tino auaha e whakaatu ana i te mātanga, te pūmanawa me te mōhio hōhonu o ā rātou kaihoahoa. E tūmanakohia ana ko 314 Pi Ko Te Hoahoa Tapanga Miiharo he mahi whakamīharo, he tauira, he tino ngaio, he auaha hōhonu. Ko tēnei hoahoa i toa i te Hiriwa he hanganga rongonui, whakamīharotia e whai wāhi ana ki te whakawhānui i ngā rohe o te toi, te pūtaiao, te hoahoa me te hangarau. Ko 314 Pi Ko Te Hoahoa Tapanga Miiharo he mahi e hae ana te tini, e whakaara ana i ngā hiahia, e kawe mai ana i ngā kare-ā-roto pai, ā, e whakaoho ana i te mīharo.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This project is a packaging design for a series of experimental, organic wines without sulfites. A pure, natural wine connected with a simple and authentic idea, to showcase in a very minimalistic approach only the core information linked to the product, as observed in a chemist's notes.
- Dimensions & Packaging
- material: glass
Label: textured matte paper
Offset printing with extra gold foil printing - Tags
- 314, winelabeldesign, paterianakiswines, deepbluedesign, deepblue, packagingdesign, mariastylianaki
- Production Technology
- Bottle Material: Glass
Label: Textured matte paper
Offset printing with extra gold hot foil - Design Challenge
- the experimental wines is a new and interesting part of enology so we had to discuss a lot with our client as to understand the benefits and the specialty of this kind of wines.
- Research
- Winemakers have been adding sulfur to wine for hundreds of years to help prevent it from spoiling. Sulfites are naturally occurring compounds that plants produce to protect themselves from microbial infection. In winemaking, sulfur dioxide is released during fermentation. The certain winemaker runs a strictly organic farm, and the wines with no added sulfites were a challenge for them and also for us how to approach the label design. So, simply and honestly listing the characteristics of the wine with the signature of the oenologist on the label was the key idea for the design.
- Inspiration
- Experimenting with the taste of wine is a never-ending process. The number 314 pi with endless digits was the inspiration for the name. Our goal was to design a label with a minimal and simple approach presenting only the characteristics of these natural wines. The label features as an Oenologist‘s notes tab while the specialty of the wine is stamped through the green colors.
- Project Duration
- The project started in October of 2018 in Heraklion, Greece and finished in December of 2018. The wines were in the local and European market early of 2019.
- Operation Flow
- The consumer may read all the characteristics of the wine on the label very fast and clear.
- Patents
- copyrights / Deep blue design / Maria Stylianaki
- Team Members
- Maria Stylianaki
- Image Credits
- image #1: Maria Stylianaki, 314 wine label, 2018
image #2: Maria Stylianaki, 314 wine label, 2018
image #3: Maria Stylianaki, 314 wine label, 2018
image #4: Maria Stylianaki, 314 wine label, 2018
image #5: Maria Stylianaki, 314 wine label, 2018
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