Regeneration Whakaahua Toiaro Whakaaturanga by Weiquan Long

Regeneration Whakaahua Toiaro Whakaaturanga by Weiquan Long is a highly esteemed winner of the very prestigious 2020 A' Design Award Rino in Hoahoa Whakairoiro, Whakaahua Ringa me te Whakawhitiwhiti Ataata Competition Category.

RinoWhakairoiro· 2020

Regeneration Whakaahua Toiaro Whakaaturanga

by Weiquan Long

Client: Guangzhou zhengdian advertising co. LTD

A' Design Award Rino Winner in Whakairoiro Category

9,866

Verified Award Winner

Verify Award Status for #93972

View at A' Design Award Press Release Award Badge

Colors

The Design

About Regeneration Whakaahua Toiaro Whakaaturanga

Ko te Whakahoutanga he whakaahua toiaro whakaaturanga i hangaia mo tetahi whakaaturanga toi taiao e hangai ana ki nga pouaka mangumangu. He wahanga tenei whakaaturanga no tetahi raupapa e hono ana i te tiaki taiao me te toi. Ka whakamahia te tohu piko hei putake matua o te ahua, na te mea ko te tohu piko e tohu ana i te okiokinga me te timatanga hou. Kei runga te tohu piko i tetahi papa matomato, e pa ana ki te huringa o te hangaihou. Ka whakamahia te pepa matomato me te kiri pepa i roto i te hoahoa. Ka whakaurua ano te tauira tohu piko ki nga pukapuka whakamohio, nga koti-T, me nga takotoranga kaupapa hoko.

The Recognition

About the A' Design Award Rino

Ko Regeneration Whakaahua Toiaro Whakaaturanga te toa o te A' Design Award Rino, he whakaaetanga whai mana e hoatu ana ki ngā hoahoa pai e whakatutuki ana i ngā hiahia ngaio me te ahumahi e tūmanakohia ana mai i ngā mahi kua hoahoatia pai. Ko ngā toa Rino e whakaatu ana i te pukenga nui, te tohungatanga teitei, te māramatanga mātanga me te kaha auaha o ō rātou kaihanga. E tūmanakohia ana ko Regeneration Whakaahua Toiaro Whakaaturanga he mahi whakanuia, whakamīharotia, aroha nui, he whaihua, he auaha hoki. Ko tēnei hoahoa i toa i te Rino e whakakotahi ana i ngā tikanga pai rawa o te ahumahi, ā, he āhuatanga hangarau pūkenga tōna e hono ana ki te mōhio me te pūmanawa. E whakahonoretia ana a Regeneration Whakaahua Toiaro Whakaaturanga mō tōna tōtika, ā, i hoahoatia hei whakapai ake i te kounga o te oranga me te āwhina i te ao kia pai ake.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is one of a series of Environmental Protection and Arts exhibitions. Regeneration is an environmental art exhibition based on cardboard boxes. The comma is a symbolic element for both a pause and a start, so it is used visually and on brochures, T-shirts and packaging. The color and green of the cartons reflect the purpose of the exhibition and the concept of environmental protection.
Dimensions & Packaging: DIMENSION: 210mm x 190mm x 24mm
Tags: Environmental Protection + Arts / Exhibition + Visual/Recycling
Production Technology: Green paper
The paper skin
Design Challenge: We plan Environmental Protection + Arts series of exhibitions, hoping to explore the concept of environmental protection of contemporary art works by different artists, convey environmental issues through art, and call people's attention to environmental protection. Finding such artists and art forms, and then designing them to show the intent of the exhibition, is a challenge.
Research: The Chinese government attaches great importance to environmental protection, and the project is supported by the publicity and education center of the Guangdong provincial environmental protection department. It uses the artistic form dissemination environmental protection consciousness, calls on the public to join the action, causes the environmental protection propaganda to get the dissemination.
Inspiration: It comes from the thinking of the exhibition planning of Environmental Protection and Arts, an exhibition of works created through paper skins, cartons and so on. A comma, which is connected before and after a sentence, is both an end and a beginning. It expresses the ecological phenomenon of recycling.
Project Duration: June 2017 Guangzhou, China
Team Members: Weiquan Long/Xueqiong Guo