The Heart of Siberia Te Ngākau o Ngā Tāone Whakamārama nā Pitch Creative Engineering Bureau

Ko te hoahoa The Heart of Siberia Te Ngākau o Ngā Tāone Whakamārama nā Pitch Creative Engineering Bureau he kaitoa whakahirahira o te 2020 A' Design Award Parahi i te Wāhanga Whakataetae Hoahoa Rama me ngā Taputapu Mārama.

ParahiRama· 2020

The Heart of Siberia Te Ngākau o Ngā Tāone Whakamārama

nā Pitch Creative Engineering Bureau

Kiritaki: Krasnoyarsk Territory Government Administration of the city of Krasnoyarsk supported by the Siberian Coal Energy Company

Kaitoa o te A' Design Award Parahi i te Wāhanga Rama

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Kaitoa Tohu Manatokohia

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Torohia te Pae Tirohia i te A' Design Award Pānui Pāpāho Tohu Tohu

Ngā Tae

Te Hoahoa

Mō The Heart of Siberia Te Ngākau o Ngā Tāone Whakamārama

Ko Te Ngākau o Siperia he whakaaturanga rama me te oro pūmau kei waenganui o Krasnoyarsk, Rūhia. Ka hono te whakaaturanga i tētahi arawhata hīkoi 540 mita te roa, tētahi pokapū whare taonga me tētahi whare kōnohete ki roto i tētahi pūnaha whakamārama kanikani kotahi. Ka whakamahia e te pūnaha neke atu i te 15,000 pika mana whakahaere, 2,000 rama rārangi me ngā mata pāpāho LED e rua, e whakahaeretia ana e ngā pouaka aunoa ā-ritenga. Ka tīmata aunoa ngā whakaaturanga i runga i tētahi wā kua whakaritea, ā, ka taea hoki te whakarerekē mai i tāwhiti. E iwa ngā waeine e whakamahi ana i te tae hei whakamaumahara ki te awa o Yenisei, te ngahere taiga me ētahi atu tohu ā-rohe. Ka manawanui te whakaturanga ki ngā pāmahana ki raro rawa i te maha whā tekau nga tohu Celsius ki raro.

Te Whakamihi

Mō te A' Design Award Parahi

Ko The Heart of Siberia Te Ngākau o Ngā Tāone Whakamārama te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko The Heart of Siberia Te Ngākau o Ngā Tāone Whakamārama he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a The Heart of Siberia Te Ngākau o Ngā Tāone Whakamārama i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake: This urban environment project transformed the center of Krasnoyarsk from unfavorable and criminogenic into a place for walking and recreation. It also became the first stationary light&sound show in Russia. The technical goal was to program a dynamic illumination system at the 540m long pedestrian bridge, museum center and concert hall working together as one. The show is supported by original sound and striking visual content based on dynamic light solutions and spectacular optical illusions.
Tūtohu: Urban design, lighting, light show, dynamic light, sound show
Hangarau Whakanao: The lighting system includes over 15,000 RGBW-controlled pixels, 2,000 linear RGBW lamps and 2 LED media facades. They form a system of more than 200 DMX universes with over 100,000 DMX addresses managed by 100 custom automation cabinets. There are several scenarios of its work, launched automatically according to the schedule. If needed, they can be changed or launched remotely. The technical solution withstands harsh winters with strong winds and temperature up to -40 degrees Celsius.
Wero Hoahoa: The most difficult task was to translate and interpret the content from the visual language to the dots and lamps on the bridge. Video shows us the whole and indivisible wave but in the reality it is made of thousands of tiny lamps scattered along the bridge cables.
Rangahau: Research started with list of the main locations and themes, connected with the Krasnoyarsk Krai. The show is divided into 9 chapters, each one represents immanent subject of the Krasnoyarsk region: Yenisei river (blue color); Taiga, the boreal forest (green); Gold Rush (golden); Heart of Siberia as the synonym of Krasnoyarsk (red); Steel Mill (orange sparks); Krasnoyarsk Pillars (yellow and orange); Krasnoyarsk Hydroelectric Power Station (light blue); mountains (purple); snow and ice (icy).
Whakaaweawe: The plot of the show reflects genius loci of the city, its natural surroundings and unique features. Due to the physical limitations of the working surfaces it was impossible to display realistic images on the architectural objects except media facades, so the show is based on the emotional design concept with the associative color and visual row, containing symbols of Krasnoyarsk, such as the Yenisei river, Krasny Yar, Krasnoyarsk Pillars etc.
Roanga o te Kaupapa: The project started in September 2019 in Krasnoyarsk, Russia and is still running during the city holidays.
Rerenga Mahi: The main goal of this project was to transform the urban environment of the Krasnoyarsk city center from the unpleasant place, which doesn’t inspire people into a recreation zone for walking and leisure. Nowadays the reality shows, how the center of Krasnoyarsk is changing and becomes more and more favorable and beloved by local people and tourists from Russia and other countries. The show “The Heart of Siberia” become a sightseeing and one of the visiting card of the city.
Ngā Mema o te Rōpū: Boris Kislitsin
Dmitry Napolnov
Roman Kuligin
Julia Artamonova
Pavel Bezrodny
Andrey Belov
Alexey Churochkin
Anastasia Kulyabina
Dmitry Vikhornov