Listening to Transparency Identitas Visual Pamiran by Xulei Li

Listening to Transparency Identitas Visual Pamiran by Xulei Li is a highly esteemed winner of the very prestigious 2020 A' Design Award Gangsa in Grafik Competition Category.

GangsaGrafik· 2020

Listening to Transparency Identitas Visual Pamiran

by Xulei Li

A' Design Award Gangsa Winner in Grafik Category

25,957

Verified Award Winner

Verify Award Status for #102475

View at A' Design Award Press Release Award Badge

Colors

The Design

About Listening to Transparency Identitas Visual Pamiran

Listening to Transparency adolah identitas visual untuak pamiran seni suaro nan manampilkan 44 karya audio dan visual. Rancangan iko didasari dek galombang bundar nan mancarminkan sumber suaro. Galombang-galombang tu babeda dalam sudut, lengkuangan, sarato warna. Judul-judul dicetak sacaro silk-screen di ateh PVC transparan jo pola titik nan batingkek, samantaro galombang dicetak di ateh kertas katun manggunoan tekknologi Risograph. Kaduo lapisan tu digabuangkan manjadi satu gambar, dan jo mambaliak an halaman nan dicetak, galombang tu ka mancogok. Tampilan transparan iko mancarminkan bahan nan dipakai dalam karya-karya seni tu sarato sifat suaro nan sabanta sajo.

The Recognition

About the A' Design Award Gangsa

Listening to Transparency Identitas Visual Pamiran adolah pamenang A' Design Award Gangsa, sabuah pangakuan nan sangaik bapresti nan dibarikan ka rancangan nan cemerlang nan dicirikan dek kreativitas, kacerdikan jo kabijaksanaan. Pamenang Gangsa adolah karya nan cukuik mahir jo kreatif sacaro mangesankan nan mamastikan pangalaman nan luas, imajinasi jo kacerdikan parancangnyo. Listening to Transparency Identitas Visual Pamiran dipaokan manjadi bando nan sangaik dihormati, dikagumi jo disayangi, nan profesional jo inovatif sacaro nampak. Rancangan nan manang Gangsa iko mamuek praktik tabaik dalam seni, ilimu, rancangan jo teknologi jo cemerlang dalam parhatian ka rincian. Listening to Transparency Identitas Visual Pamiran mamanuhi kaparluan jo elok, manyantuah karinduan, mamikaik parasaan jo manarik raso ingin tahu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: In terms of production and design extension, the font and circular sound waves elements were separated, The font is silk-screen printed on transparent PVC material in gradual changing dot grid and the sound waves are printed on paper. The two layers will combine into one complete visual. By doing so, audience are led to pay attention to the title and the theme of the exhibition. When they turn the page of the text, the sound waves will be revealed, attracting them into world of sound world.
Dimensions & Packaging: 210mmX145mm
Tags: Image design, Invitation, book design, poster design, tickets design, layout
Production Technology: This work uses two special color printing in all application design inside. the type are silk-screen printed on transparent PVC material in gradual changing dot grid, the sound waves elements are printed in cotton paper by using Risograph technology.
Design Challenge: The visual design has to be in tune with the artworks and entire exhibition, and at the same time be consistent with the tone of the museum.
Research: The exhibition "Listening to Transparency" was consisted of 44 audio and visual art works. With a focus on spatialization design, most of these installation art pieces adapt many kinds of transparent and lighting materials to present audience the visualized transparency.. The visual design is based on circular waves representing sound sources. The waves are of various angles and curvatures. The visual have a transparent look, representing the transparent material used by the art pieces, as well as the transient and untouchable sound.
Inspiration: The visual design of the exhibition is based on circular waves representing sound sources. The waves are of various angles, curvatures, and colors. The visual have a transparent look, representing the transparent material used by the art pieces, as well as the transient and untouchable sound. The font in traditional font Song, carrying an aura of China. The overall colors matched the colors of France’s National Flag, symbolizing the cultural communication between China and France.
Project Duration: The project started in May 2017 in Shanghai Minsheng Art Museum and finished in September 2017
Operation Flow: It is contains extra digital contents, you can via an app to scan the poster/ key visuals to link an promotional flim of the exhibition.