RV wine Kemasan Anggua by Hu Jijun is a highly esteemed winner of the very prestigious 2021 A' Design Award Gangsa in Desain Kamasan Competition Category.

GangsaKamasan· 2021

RV wine Kemasan Anggua

by Hu Jijun

Client: SIVA X Dreamatic Design

A' Design Award Gangsa Winner in Kamasan Category

12,559

Verified Award Winner

Verify Award Status for #107706

View at A' Design Award Press Release Award Badge

Colors

The Design

About RV wine Kemasan Anggua

RV adolah rancangan kemasan untuak anggua Parancih nan ditawakan sabagai reserve edisi tabateh nan premium. Batch iko dibateh hanyo 6.000 botol anggua merah, masiang-masiang bavolume 750 ml jo kadar alkohol 13,5 persen. Bahaso visual nan digunokan marujuak ka gaya fashion Paris, Parancih nan kontemporer sarato canggiah, sarato manyampaikan caro iduik nan eksklusif tapi sederhana. Label dibuek jo teknik spot UV, hot stamping, jo screen printing di ateh PVC nan bisa didaua ulang. Tujuannyo iyolah supayo mereak dagang ko mudah dikenali sarato diingek hanyo malalui kemasannyo sajo.

The Recognition

About the A' Design Award Gangsa

RV wine Kemasan Anggua adolah pamenang A' Design Award Gangsa, sabuah pangakuan nan sangaik bapresti nan dibarikan ka rancangan nan cemerlang nan dicirikan dek kreativitas, kacerdikan jo kabijaksanaan. Pamenang Gangsa adolah karya nan cukuik mahir jo kreatif sacaro mangesankan nan mamastikan pangalaman nan luas, imajinasi jo kacerdikan parancangnyo. RV wine Kemasan Anggua dipaokan manjadi bando nan sangaik dihormati, dikagumi jo disayangi, nan profesional jo inovatif sacaro nampak. Rancangan nan manang Gangsa iko mamuek praktik tabaik dalam seni, ilimu, rancangan jo teknologi jo cemerlang dalam parhatian ka rincian. RV wine Kemasan Anggua mamanuhi kaparluan jo elok, manyantuah karinduan, mamikaik parasaan jo manarik raso ingin tahu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: RV wine produced in France. The wine is a premium limited edition reserve, with a batch of 6,000 bottles. French wine culture has grown and developed with the history and civilization of France. Wine culture has penetrated into all aspects of French religion, politics, culture, art, and life, and is closely related to people's lives. French wine culture also affects the lifestyle and cultural interests of people all over the world.
Dimensions & Packaging: Red Wine：13.5%vol, 750ml.
Tags: Premium, Pure, Fascinating, Unique, Contemporary
Production Technology: spot UV, Hot stamp print, and Screenprint on recyclable PVC
Design Challenge: How to make consumers remember the brand through packaging design and make the brand deeply rooted in their mind.

Control the quality of various special printing processes during production.
Research: In the survey, RV Wine quantitative surveys and qualitative interview records of consumers, build the prototype models and set up an effective market assessment of the brand image.
Inspiration: RV wine stick to discovering and offering impressive wines at a great value. RV wine believes that a great wine brings you a sensual and emotional ride, accentuates the true character of its terroir. The inspired is comes from the impression of the contemporary sophisticated fashion style in Paris, France. Exquisite and simple life.
Project Duration: The project started in April 2018 and finished in August 2019 in Shanghai.
Team Members: Hu Jijun