Ecological Journey Kotak Adiah dek Pufine Advertising Ltd. Co.

Ecological Journey Kotak Adiah dek Pufine Advertising Ltd. Co. adolah pamenang nan sangaik tahormat dari A' Design Award Perak 2021 nan sangaik prestigius dalam Kategori Kompetisi Desain Kamasan.

PerakKamasan· 2021

Ecological Journey Kotak Adiah

dek Pufine Advertising Ltd. Co.

Klien: Wuhan Little Bee Food Co., Ltd.

Pamenang A' Design Award Perak dalam Kategori Kamasan

28,020

Pamenang Pangharogaan Taverifikasi

Verifikasi Status Pangharogaan untuak #111804

Caliak di A' Design Award Siaran Pers Lencana Penghargaan

Warno

Desain

Tantang Ecological Journey Kotak Adiah

Ecological Journey adolah kotak adiah untuak madu jo teh nan diasilkan sacaro tampatan. Desainnyo manampilkan pamandangan alam nan dilukih jo kuah kayu nan kasa, tamasuak binatang tampatan jo tampek nan rancak. Satiok sisi kotak mambao gambar nan lengkok, jadi kotak bisa dicaliak surang atau digabuangkan manjadi gambar nan labiah gadang. Panutuiknyo tabuek dari karateh rumpuik jo kayu nan bertekstur agak kasa, badannyo tabuek dari karateh karpet ameh, sarato kotak tu diikek jo tali karateh. Ado pulo kartu nan disaratoan, jo gambar di bagian muko jo garih layar di bagian balakang untuak malukih sacaro bebas.

Pangakuan

Tantang A' Design Award Perak

Ecological Journey Kotak Adiah adolah pamenang A' Design Award Perak, sabuah pangakuan nan luar biaso bapresti nan dibarikan ka rancangan tingkaik tatinggi, elok jo mangesankan. Pamenang Perak adolah karya nan sangaik cemerlang jo sangaik kreatif nan mamparlihatkan kapakaran, bakaik jo katajaman pikiran parancangnyo. Ecological Journey Kotak Adiah dipaokan manjadi karya nan mangaguikan, contoh tauladan, sangaik profesional jo inovatif sacaro dalam. Rancangan nan manang Perak iko adolah panemuan nan nampak jo dikagumi nan mambari sumbangan untuak maluaskan batas seni, ilimu, rancangan jo teknologi. Ecological Journey Kotak Adiah adolah ciptaan nan dicamburui banyak urang, nan mambangkikkan karinduan, mambaok parasaan positif jo malahiakan karagumon jo kakaguman.

Di Baliak Desain

Kit Pers

Kredit, anggota tim jo rincian teknis nan disadioan dek perancang.

Sifat Unik: This is a collection of locally produced honey and tea. 1. Integrated local treasured animals and scenic spots, painted three series of natural ecological scenes with rough wooden brushes to improve product quality and on-site experience. 2. Each side of packaging is a complete picture, which can be combined independently or mutually to increase the visual experience and sales combination. 3. Fixed with twine in combination to reflect product features and reduce packaging cost.
Dimensi & Kemasan: Length:240mm, width:80mm, height:140mm
Tag: Gift box, package, honey, flower, tea, nature, Shennongjia, animal, culture
Teknologi Produksi: The upper and lower covers of the packaging materials are made of ringed grass and wood paper with a slightly rough texture, the box body is made of golden carpet paper, and the lacing is made of paper cord, which is consistent with the natural, plain and environmental characteristics of the original ecological products.
Tantangan Desain: 1. Creatively, according to the characteristics of products, local nature, culture and product characteristics should be fully explored. 2. Combined with the sales environment, studied the display and display of products and the visual changes of different serialized combinations. 3. Considering the packaging cost in terms of packaging structure, add a booth in the box to reduce the loss of mailing and carrying.
Penelitian: The package is sold in local tourist stores and distributed as a local signature product. Therefore, in terms of design, 1. Consider how to combine local natural resources and use expressive methods and materials to reflect product characteristics. 2. Study display effects and combination changes in display and sales process to improve sales. Study the interaction and communication with consumers combined with the theme of nature conservation.
Inspirasi: Shennongjia is a world famous natural ecological reserve. Rare plants and endangered animals under state first class protection thrive here. They are the guardians of this place. Good ecological environment has created the local tourism industry and featured products. The creation is inspired by nature. It is hoped that people will pay more attention to nature and agricultural products protection when they travel and buy products. Everyone is the "patron saint" of the natural home.
Durasi Proyek: The project began in September 2019 and will be completed in December 2019
Alua Operasi: 1. The design of the product combines the local nature, culture and tourist attractions, as well as the characteristics and themes of the product itself, to enhance the consumer experience.
2. Visual changes brought by different images and packaging combinations can promote sales interaction.
3. The product is attached with a card, the front side can be used as a decorative painting display, the back side is a line screen, you can doodle at will, increase the experience of participation.
Anggota Tim: Designer: xiang shasha;
Creative Director: Zhang Yanhui;
illustration: Tong Meng
Customer Service Director: Zhou Xiaoli