Green Boat Song Pambuangkuih dek Evan Chen and Ziming Guo

Green Boat Song Pambuangkuih dek Evan Chen and Ziming Guo adolah pamenang nan sangaik tahormat dari A' Design Award Perak 2021 nan sangaik prestigius dalam Kategori Kompetisi Desain Kamasan.

PerakKamasan· 2021

Green Boat Song Pambuangkuih

dek Evan Chen and Ziming Guo

Klien: Lascaux Design Institute Inc.

Pamenang A' Design Award Perak dalam Kategori Kamasan

26,962

Pamenang Pangharogaan Taverifikasi

Verifikasi Status Pangharogaan untuak #114998

Caliak di A' Design Award Siaran Pers Lencana Penghargaan

Warno

Desain

Tantang Green Boat Song Pambuangkuih

Pambuangkuih ko untuak produk patanian. Inyo mangunoan warna biru Klein dalam lueh ruang untuak manciptoan suasana profesional, mancaminkan kualitas produk dan manakankan sipat merek nan organik. Badan utamonyo mangunoan cetakan ukiran kayu nan rancak, maggambarkan ayam batino nan tumbuah babeh jo lingkungan pataranaknyo. Sulua-sulua jo bungo-bungo di sakililingnyo mambaoan raso alam jo kasuciaan. Susunan informasi produk mampakayo isi gambar, jo pado wakatu nan samo, inyo juo mambaoan cukuik ruang untuak banafeh.

Pangakuan

Tantang A' Design Award Perak

Green Boat Song Pambuangkuih adolah pamenang A' Design Award Perak, sabuah pangakuan nan luar biaso bapresti nan dibarikan ka rancangan tingkaik tatinggi, elok jo mangesankan. Pamenang Perak adolah karya nan sangaik cemerlang jo sangaik kreatif nan mamparlihatkan kapakaran, bakaik jo katajaman pikiran parancangnyo. Green Boat Song Pambuangkuih dipaokan manjadi karya nan mangaguikan, contoh tauladan, sangaik profesional jo inovatif sacaro dalam. Rancangan nan manang Perak iko adolah panemuan nan nampak jo dikagumi nan mambari sumbangan untuak maluaskan batas seni, ilimu, rancangan jo teknologi. Green Boat Song Pambuangkuih adolah ciptaan nan dicamburui banyak urang, nan mambangkikkan karinduan, mambaok parasaan positif jo malahiakan karagumon jo kakaguman.

Di Baliak Desain

Kit Pers

Kredit, anggota tim jo rincian teknis nan disadioan dek perancang.

Sifat Unik: A farmer in Pingdingshan, a beautiful town in Henan province, China, raises a flock of chickens that live happily in nature. Unlike caged chickens, chickens raised here bask in the morning sun, drink mountain springs and eat organic grains as humans do, and the soil is rich in minerals. So chicken and eggs are in good conditions and very safe to eat.
Dimensi & Kemasan: Green Boat Song Egg packaging is made from natural recyclable corrugated material (packaging size is 345mm*280mm*70mm), which is consistent with natural and organic egg products and reduces the pressure on the environment.
Tag: logo,packaging,illustrations,graphics,aggs,Lascaux Design,Chicken
Teknologi Produksi: We use spot colour printing on the surface of the natural recycled corrugated paper and use embossing and hot stamping processes for the words "Certified Organic" to allow the consumer to feel the undulations on the surface of the box when they hold the product, expressing the "thickness" and "quality" of the product.
Tantangan Desain: The image for this packaging design uses a sketchy expression to depict the chicken, the environment and more. In the year 2020 in China, there is still a lot of poor quality, unattractive packaging on the market, and this solution is an attempt to adapt to the Chinese consumer market, but it seems to be working well so far.
Penelitian: At the beginning of 2020, the farmer approached us and offered us to help with the design, but delayed working together because he could not afford our higher design fees. By September, we were so moved by the client's sincerity and his dedication to making the product that we agreed to pay us for the design along with the eggs, and the collaboration began. We are also willing to work with these clients who work from the heart, because we work with the same heart.
Inspirasi: We have depicted a fat hen incubating her eggs on a beautiful flat-topped hill, and a canopy of vines and flowers surrounded her. Behind the hen is a beautiful green field, a scene of the nature in which they live, distinguishing the hens from caged chickens. The quality of the water, the organic grains raised in farm and the mineral-rich living soil are also illustrated in picture. This gives the consumer a more direct insight into the excellent quality of the eggs.
Durasi Proyek: The project started with Suzhou in November 2020.
Alua Operasi: The box is made of an "aeroplane box" and when the user opens the lid, 5 rows of 6 rows of eggs are presented to the user. The interior is made of pearl sponge to ensure the safety of each egg while looking safe.
Anggota Tim: Evan Chen
Ziming Guo
Leti Liu
Suheng Yao
Fan Zhang
Jiayi Jiang
Min Fang