Yamamotoyama Pakej Teh Jo Brand Baru dek Eisuke Tachikawa adolah pamenang nan sangaik tahormat dari A' Design Award Platina 2021 nan sangaik prestigius dalam Kategori Kompetisi Desain Kamasan.

PlatinaKamasan· 2021

Yamamotoyama Pakej Teh Jo Brand Baru

dek Eisuke Tachikawa

Klien: Nosigner

Pamenang A' Design Award Platina dalam Kategori Kamasan

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Pamenang Pangharogaan Taverifikasi

Verifikasi Status Pangharogaan untuak #119471

Kunjungi Situs Caliak di A' Design Award Siaran Pers Lencana Penghargaan

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Tantang Yamamotoyama Pakej Teh Jo Brand Baru

Yamamotoyama adolah salah satu padagang teh nan paliang tuo dan tarkanaal di Jepang. Doh jadi nan patamonyo manjua teh hijau pado hari kini. Jo konsep Pulang ka Asali Edo, NOSIGNER lah marancang ulang pakej-pakej tu untuak mampertahankan budayo teh tradisional taruih iduik dan mawariskan inyo ka anak cucu. Untuak manjadian modern sambia mampertahankan dayo tarik brand jo sejarah panjang, NOSIGNER marujuak ka warna-warna tradisional dan struktur gulungan jo lambang-lambang ketek asali Yamamotoyama serto gayo kaligrafi zaman Edo.

Pangakuan

Tantang A' Design Award Platina

Yamamotoyama Pakej Teh Jo Brand Baru adolah pamenang A' Design Award Platina, sabuah pangakuan nan sangaik bapresti nan dibarikan ka rancangan nan batua-batua luar biaso, elegan jo hebat. Pamenang Platina adolah kaajaiban ciptaan, bukti batas kreativitas pikiran jo mamparlihatkan profesionalisme sarato kajeniusan nan indak ado tandiangan dari parancangnyo. Rancangan iko dipaokan manjadi karya nan paliang tanamo nan mandefinisikan estetika sabuah jaman, mambari sumbangan ka kasajahteraan masyarakaik jo maluaskan batas seni, ilimu, rancangan jo teknologi. Yamamotoyama Pakej Teh Jo Brand Baru mamparlihatkan tingkaik karancakan nan malampaui biaso jo manjadikan dunia tampek nan labiah elok jo ciri-cirinyo nan babuek manfaat. Yamamotoyama Pakej Teh Jo Brand Baru adolah karya nan manang A' Design Award Platina nan mambangkikkan karinduan, mambari ilham jo malahiakan kagumbiraan gadang.

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Kredit, anggota tim jo rincian teknis nan disadioan dek perancang.

Sifat Unik: "YAMAMOTOYAMA" is one of the oldest and most established tea merchants in Japan. It has been the first to sell Green tea today.
With the concept of "Return to the origin of Edo", we have redesigned the packages to keep the traditional tea culture alive and pass it on to the future. To make them modern while retaining the charm of the long history brand, we referred to the traditional colours and structure of the scrolls with YAMAMOTOYAMA’s original small crests and the calligraphy style of Edo.
Inspirasi: To rebrand YAMAMOTOYAMA, the aesthetic sense of the Edo period was the key. There was a unique culture of layering colours called Color Matching. For new packages, we selected from among the traditional Japanese colours based on the concept of that culture. The psychological impressions of the colours were chosen to reflect the taste and regional characteristics of the tea. The branding expresses the traditional tea culture as a bridge to connect tradition with the future.
Anggota Tim: Art Direction: NOSIGNER (Eisuke Tachikawa)
Graphic Design: NOSIGNER (Eisuke Tachikawa, Ryota Mizusako)
Client: YAMAMOTOYAMA Co.,Ltd.
Kredit Gambar: Photography: Sato Kunihiko

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