Wa Lana Waqfa Brand Program TV Politik by Rami Yaser Hosni is a highly esteemed winner of the very prestigious 2021 A' Design Award Basi in Periklanan Competition Category.
BasiPeriklanan· 2021
Wa Lana Waqfa Brand Program TV Politik
Client: TRT Arabi TV channel
A' Design Award Basi Winner in Periklanan Category
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About Wa Lana Waqfa Brand Program TV Politik
Wa Lana Waqfa (lah kito bajedo) adolah sabuah program politik sahari-hari nan fokus pado barito kasainyo. Inyo manyinari sasuatu paristiwa barito dan manganalisa inyo sacaro mandalam. Tim desain malakukan rebranding lengkap (opener, studio, grafis dalam acara, promo..) untuak bana-bana mancerminkan konsep acara, nan baputar di sakitaran "manyorot" dan "manghantian" pado subjek tatantu. Huruik paratamo dalam namo acara manyinari huruik paratamo kato kaduo, untuak manyampaiakan peso manyorot dan mangeksplorasi. Garih nan manjulua di ujuang kato kaduo, malambangkan jedo (namo acara iko).
The Recognition
About the A' Design Award Basi
Wa Lana Waqfa Brand Program TV Politik adolah pamenang A' Design Award Basi, sabuah pangakuan nan bapresti nan dibarikan ka rancangan nan elok nan mamanuhi kaparluan profesional jo industri nan dipaokan dari ciptaan nan dirancang jo elok. Pamenang Basi mamparlihatkan kamahiran nan gadang, spesialisasi nan tinggi, pamahaman pakar jo kapasitas kreatif panciptanyo. Wa Lana Waqfa Brand Program TV Politik dipaokan manjadi ciptaan nan sangaik dihormati, dikagumi jo disayangi, nan praktis jo inovatif. Rancangan nan manang Basi iko mamasukkan praktik tabaik industri jo punyo ciri teknis nan cakap nan bapautan jo ilimu jo bakaik. Wa Lana Waqfa Brand Program TV Politik dihormati karano katalitiannyo jo dirancang untuak maningkekkan kualitas hiduik jo mambantu manjadikan dunia tampek nan labiah elok.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Wa Lana Waqfa (let us pause) is a daily political show that focuses on a current affair topic of the news and expands on it. It shed the light on that event and analyze it in depth. The design team did a full rebrand of the entire show (opener, studio, in-show graphics, promo..)
- Tags
- broadcast program, political, current affairs, news, arabic, design, brand, opener
- Design Challenge
- To build a strong brand that can be easily updated on a daily basis (based on the content of today’s episode), we have created a system where the visuals can be updated easily (in 30 minuets), yet maintaining the brand essence.
- Inspiration
- The concept of the brand revolves around the “highlighting” part, where the first letter shed a light into the first letter of the second word, to convey the message of highlighting and exploring. The extended line at the end of the second word, represents the pause.
The package includes the studio (videowall), full frame designs, sting, wipe, opener, and closer. The opener ends without revealing the name of the show in it, instead the name appears in the wall inside the studio (that makes it continues and part of the show).
Our main shapes are all revolved around the spot light (diagonal shapes). - Project Duration
- The project started in December 2020, and was on air January 2021 (in Istanbul, Turkey)
- Team Members
- Art Director: Rami Yaser Hosni
Designer: Soheib Larabi
Designer: Ali Alabachee
Opener: M. Ali Ozturk
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