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Destroy Poster Kasajahteraan Umum by Lin Lin

Destroy Poster Kasajahteraan Umum by Lin Lin is a highly esteemed winner of the very prestigious 2021 A' Design Award Gangsa in Grafik Competition Category.


GangsaGrafik· 2021

Destroy Poster Kasajahteraan Umum

by Lin Lin

Client: Lin Lin

A' Design Award Gangsa Winner in Grafik Category

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The Design

About Destroy Poster Kasajahteraan Umum

Destroy adolah poster kasajahteraan umum nan dibuek untuak mandorong palindungan alam sarato satwa liar. Poster ko manggunoan rekonstruksi grafis, mangabuangkan babarapo unsur manjadi satu siluet tungga. Hanyo sabagian dari panda nan diliekkan, sahinggo panonton sacaro mental malangkoki gambaran utuah hewan tu, mangikuik prinsip psikologi Gestalt. Warna hitam jo putiah adolah satu-satunyo warna nan dipakai, nan mambarikan dampak visual nan kuat pado komposisi. Ukuran poster ko iyolah 210 kali 297 milimeter. Destroy disebarkan sacaro elektronik secaro daring sarato bisa pulo dicetak pado stiker perekat atau kertas foto.

The Recognition

About the A' Design Award Gangsa

Destroy Poster Kasajahteraan Umum adolah pamenang A' Design Award Gangsa, sabuah pangakuan nan sangaik bapresti nan dibarikan ka rancangan nan cemerlang nan dicirikan dek kreativitas, kacerdikan jo kabijaksanaan. Pamenang Gangsa adolah karya nan cukuik mahir jo kreatif sacaro mangesankan nan mamastikan pangalaman nan luas, imajinasi jo kacerdikan parancangnyo. Destroy Poster Kasajahteraan Umum dipaokan manjadi bando nan sangaik dihormati, dikagumi jo disayangi, nan profesional jo inovatif sacaro nampak. Rancangan nan manang Gangsa iko mamuek praktik tabaik dalam seni, ilimu, rancangan jo teknologi jo cemerlang dalam parhatian ka rincian. Destroy Poster Kasajahteraan Umum mamanuhi kaparluan jo elok, manyantuah karinduan, mamikaik parasaan jo manarik raso ingin tahu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This is a thought-provoking poster design for public welfare. The biggest difference from other posters is the use of graphic reconstruction to show multiple elements. It achieves a visual integration at multiple levels, expressing deep meaning with visual language, and it has strong visual impact.
Dimensions & Packaging
210mm×297mm
Tags
Panda, poster, public welfare, environmental protection, ecology
Production Technology
Posters are mainly distributed electronically through the Internet, or printed posters are made by producing adhesive stickers and photo paper.
Design Challenge
The most difficult part in the design process is to use simple visual language to express deep meaning. Designers skillfully use silhouette to recombine various elements and transform them into new graphics, which endows them with deep meaning and makes them easy to identify and spread.
Research
In the process of conception, it takes a lot of energy to consider the combination, composition and color use. We try our best to make the design the most refined, so that the central idea of the poster can be conveyed more directly and the impact of the picture is stronger.
Inspiration
Behind the inspiration is the designer's long-term attention to the subject of getting along with the natural environment. However, with the plunder of nature by human beings, the homes of animals are destroyed, and the precious species are becoming increasingly rare. As a national treasure of China, the designer hopes to appeal to human beings to cherish natural resources and protect the environment through the cute image of panda.
Project Duration
The project was conceived in Guangdong, China in February 2020, completed in March 2020, and publicly announced in Guangdong, China in March 2020.
Operation Flow
When people see the poster, they first see the part of the panda but not the whole panda.The designer uses Gestalt psychology to make people construct Gestaltism in their hearts when they look at it, so when they see a part of the panda, they can associate it with the whole. The combination of black and white colors has a strong visual impact and brings a stronger inner shock.
Team Members
Lin Lin

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