Daejeon Bruce Rice Cake Redesign Kemasan Kue Baruh dek Choulsoon Park

Daejeon Bruce Rice Cake Redesign Kemasan Kue Baruh dek Choulsoon Park adolah pamenang nan sangaik tahormat dari A' Design Award Gangsa 2021 nan sangaik prestigius dalam Kategori Kompetisi Desain Kamasan.

GangsaKamasan· 2021

Daejeon Bruce Rice Cake Redesign Kemasan Kue Baruh

dek Choulsoon Park

Klien: Soongraphic

Pamenang A' Design Award Gangsa dalam Kategori Kamasan

11,317

Pamenang Pangharogaan Taverifikasi

Verifikasi Status Pangharogaan untuak #120168

Kunjungi Situs Caliak di A' Design Award Siaran Pers Lencana Penghargaan

Warno

Desain

Tantang Daejeon Bruce Rice Cake Redesign Kemasan Kue Baruh

Rancang Ulang Kemasan Kue Baruh Daejeon Bruce adolah rancangan kemasan untuak produk kue baruh nan dijua dek sebuah pabrik kudapan di daerah Daejeon. Gambar-gambar dari sambilan landmark utamo Daejeon dicetak di ateh kemasan, sahinggo pambali mandapek informasi wisata lokal basamo produk tu. Rangkaian produk ko dibagi manjadi tigo seri manuruik raso, serto satiok seri manggunoan warna asli dari bahan utamonyo untuak manunjuakkan raso tu. Namo produk muncua dalam bahaso Korea jo bahaso Inggris. Karateh tabal dipakai, sahinggo kemasan bisa badiri atau baiduang datar sarato indak mudah rusak.

Pangakuan

Tantang A' Design Award Gangsa

Daejeon Bruce Rice Cake Redesign Kemasan Kue Baruh adolah pamenang A' Design Award Gangsa, sabuah pangakuan nan sangaik bapresti nan dibarikan ka rancangan nan cemerlang nan dicirikan dek kreativitas, kacerdikan jo kabijaksanaan. Pamenang Gangsa adolah karya nan cukuik mahir jo kreatif sacaro mangesankan nan mamastikan pangalaman nan luas, imajinasi jo kacerdikan parancangnyo. Daejeon Bruce Rice Cake Redesign Kemasan Kue Baruh dipaokan manjadi bando nan sangaik dihormati, dikagumi jo disayangi, nan profesional jo inovatif sacaro nampak. Rancangan nan manang Gangsa iko mamuek praktik tabaik dalam seni, ilimu, rancangan jo teknologi jo cemerlang dalam parhatian ka rincian. Daejeon Bruce Rice Cake Redesign Kemasan Kue Baruh mamanuhi kaparluan jo elok, manyantuah karinduan, mamikaik parasaan jo manarik raso ingin tahu.

Di Baliak Desain

Kit Pers

Kredit, anggota tim jo rincian teknis nan disadioan dek perancang.

Sifat Unik: 2019-2021 is the year of visiting Daejeon. In order to revitalize the Daejeon tourism culture, Daejeon's nine major landmark graphics were applied to the package of Sungsimdang, a leading confectionery company in Daejeon. Visitors and buyers of Sungsimdang can obtain information on various tourism cultures in Daejeon at the same time as purchasing products, and it will be effective marketing when exporting products in the future.
Dimensi & Kemasan: Outer packing 234mm*120mm, inner packing 80mm*125mm, information paper 85mm*125mm
Tag: Illustration, Graphic, Design, Package
Teknologi Produksi: The designer decided that the Daejeon Bruce Mochi packaging should convey honest products and brand image while conveying information about local attractions.
To this end, each series was divided into three series according to taste, and each series was designed by linking the brand and local story.
This allows you to experience a variety of products, as well as convey visual information to consumers who have purchased the product.
You can also use thick paper to stand or lay it down. And it is not easily damaged.
Tantangan Desain: The student designer alone conducted market research from planning to final design results. We have invested a lot of time in surveys to get our marketing results, and we have done several tests on the material of the paper and the structure of the package so that we can install or place the package later.
Penelitian: We divided into two categories: Daejeon local residents and all citizens (including foreigners), and conducted a questionnaire on the brand of the product to be designed and a questionnaire on the degree of understanding of landmarks in the Daejeon area.
As a result, the experience with the product brand “Sungsimdang” was high, but the experience with landmarks in the Daejeon area was somewhat insufficient. Therefore, it was determined that if the local landmark was promoted through the influential company “Sungsimdang” in the region, it would be a good marketing for both the company and the Daejeon area.
Inspirasi: There are various cultural assets and attractions in Daejeon, but it is a pity that many people do not know well and most foreigners only know Seoul. Therefore, we considered the necessary methods to effectively activate local tourism through influential companies in the Daejeon region.
Durasi Proyek: The project started in March 2020 and was completed in November 2020 and has been exhibited at the Hanbat National University Moglyeon Gallery.
Alua Operasi: The designer selected the color flow of each of the three series as the original color of the material, so that consumers can easily grasp the taste of the product they want to purchase. Also, in consideration of various consumers, English and Korean were applied to each product name in addition to colors.
Anggota Tim: Individual