Yangzi River Identitas Visual by Hangzhou JC Culture and Arts Co., Ltd is a highly esteemed winner of the very prestigious 2022 A' Design Award Basi in Grafik Competition Category.
BasiGrafik· 2022
Yangzi River Identitas Visual
by Hangzhou JC Culture and Arts Co., Ltd
Client: Hangzhou JC Culture and Arts Co., Ltd
A' Design Award Basi Winner in Grafik Category
Verified Award Winner
Verify Award Status for #131546The Design
About Yangzi River Identitas Visual
Yangzi River marupokan identitas visual nan dirancang untuak pusek konferensi internasional. Garih-garih nan basilang tabantuak dari ilham galombang Sungai Yangtze nan bagalombang. Warna perak jadi warna utamo, diambiak dari aluminium anodisasi, bahan bangunan utamo pusek tasabuik. Garih coklat jo putiah malangkoki palet warna sarato manggambarkan aliran sungai. Komposisi asimetris manambah katagangan visual sarato raso kakuatan. Identitas iko diaplikasikan pado bahan cetak untuak kaguna an bisnis. Rancangan iko malanjuikkan tema galombang nan bagulung dari arsitektur.
The Recognition
About the A' Design Award Basi
Yangzi River Identitas Visual adolah pamenang A' Design Award Basi, sabuah pangakuan nan bapresti nan dibarikan ka rancangan nan elok nan mamanuhi kaparluan profesional jo industri nan dipaokan dari ciptaan nan dirancang jo elok. Pamenang Basi mamparlihatkan kamahiran nan gadang, spesialisasi nan tinggi, pamahaman pakar jo kapasitas kreatif panciptanyo. Yangzi River Identitas Visual dipaokan manjadi ciptaan nan sangaik dihormati, dikagumi jo disayangi, nan praktis jo inovatif. Rancangan nan manang Basi iko mamasukkan praktik tabaik industri jo punyo ciri teknis nan cakap nan bapautan jo ilimu jo bakaik. Yangzi River Identitas Visual dihormati karano katalitiannyo jo dirancang untuak maningkekkan kualitas hiduik jo mambantu manjadikan dunia tampek nan labiah elok.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This product is a VI visual design project designed mainly for the Yangtze River International Conference Center. The interlaced lines are inspired by the undulating waves of the Yangtze River. The main color is silver, which is taken from the symbolic color of anodized aluminum, the main building material, showing the international and modern image of the International Conference Center. With the asymmetric design, it further enhances the visual tension and sense of strength of VI design, implying the courage and resolve of international leaders of all walks of life to face the storm in life.
- Production Technology
- VI and offline material design are mainly for international high-end users, and their style and structures could better match the style of business people.
It conveys the spiritual connotation of the Yangtze River International Conference Center beating various challenges. - Research
- 1. The Yangtze River gave birth to the civilization of Nanjing of nearly 2600 years. The Yangtze River as the element shows the unique regional culture of the city to all walks of life at home and abroad and conveied the cooperation attitude towards opening up and inclusiveness.
- Inspiration
- Inspired by the magnificent landscape of the Yangtze River, the brand image design continues the theme of "Waves Rolling One Higher Than Another" in architectural design. It convey the concept of inclusiveness and navigation of the Yangtze River International Conference Center.
- Operation Flow
- 1. With the inspiration source coming from the Yangtze River, it adopts asymmetric wave shape as the main constituent element.
2. Using silver and brown as the main colors and white lines, it symbolizes the endless and flowing river and the force of forging ahead.
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