Pindao Tiancheng Fungsi Utamo Kemasan Minumam Baralkohol by Jun Li

Pindao Tiancheng Fungsi Utamo Kemasan Minumam Baralkohol by Jun Li is a highly esteemed winner of the very prestigious 2022 A' Design Award Gangsa in Desain Kamasan Competition Category.

GangsaKamasan· 2022

Pindao Tiancheng Fungsi Utamo Kemasan Minumam Baralkohol

by Jun Li

Client: Shenzhen Qianzhi Empowerment Creative Consulting Co., Ltd.

A' Design Award Gangsa Winner in Kamasan Category

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Verified Award Winner

Verify Award Status for #133730

View at A' Design Award Press Release Award Badge

Colors

The Design

About Pindao Tiancheng Fungsi Utamo Kemasan Minumam Baralkohol

Pindao Tiancheng marupokan desain kemasan untuak sabuah merek minumam baralkohol, nan didasari dek budaya Tao. Botol kaco tu dibantuak sarupo angko satu, sabagai rujuakan kapado paham Tao nan mangatokan baraso dari nan satu lah muncua sagalo sasuatu. Bantuak nan sederhana iko mancerminkan budaya merek tu sarato mampermudah produk untuak dikenali. Botol kaco disemprot warna, sarato polonyo dipanggang di ateh permukaan botol. Kotaknyo dibuek dari kertas khusus jo teknik bronzing sarato embossing, jo ukuran 150 kali 120 kali 300 milimeter. Kotak iko tabukak dari sisi supayo lah dipajang. Sasudah dipakai, botol tu bisa pulo digunokan sabagai vas bungo atau hiasan.

The Recognition

About the A' Design Award Gangsa

Pindao Tiancheng Fungsi Utamo Kemasan Minumam Baralkohol adolah pamenang A' Design Award Gangsa, sabuah pangakuan nan sangaik bapresti nan dibarikan ka rancangan nan cemerlang nan dicirikan dek kreativitas, kacerdikan jo kabijaksanaan. Pamenang Gangsa adolah karya nan cukuik mahir jo kreatif sacaro mangesankan nan mamastikan pangalaman nan luas, imajinasi jo kacerdikan parancangnyo. Pindao Tiancheng Fungsi Utamo Kemasan Minumam Baralkohol dipaokan manjadi bando nan sangaik dihormati, dikagumi jo disayangi, nan profesional jo inovatif sacaro nampak. Rancangan nan manang Gangsa iko mamuek praktik tabaik dalam seni, ilimu, rancangan jo teknologi jo cemerlang dalam parhatian ka rincian. Pindao Tiancheng Fungsi Utamo Kemasan Minumam Baralkohol mamanuhi kaparluan jo elok, manyantuah karinduan, mamikaik parasaan jo manarik raso ingin tahu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The creative design revolves around the oriental "Tao" culture, Dao produces one, one life two, two produces three, and three produces everything. In Taoist culture, Tao is the root of everything; it contains everything in the universe. According to Daoshengyi's theory, creativity expresses the Taoist thought of mixing everything into one through the bottle-shaped design as a number "1". The design language that uses the avenue to the simplicity， reflects the brand connotation 。
Dimensions & Packaging: The size of the box is 150mm X 120mm X H300mm, and the box is opened from the side.
Tags: Taoist Culture，Simplicity, Differentiation
Production Technology: The glass bottle is sprayed with color and the pattern is baked, and the box is bronzed with special paper to hit the convex.
Design Challenge: It took us a long time to conquer through the excavation and reflection of the "Tao" culture.
Research: Achieved to reflect the connotation of brand culture, enhance the sense of value of the product, and increase sales.highlighting the brand culture, making it easy for consumers to remember, saving consumers the time and cost of choosing products,
Inspiration: The bottle shape designed with the number "1" not only reflects Taoist culture but also highlights the core selling point of the product.reflects the brand connotation of Pindao Tiancheng Liquor. highly differentiated and aesthetic, which attracts consumers.The bottle shape the concept of Daoshengyi and resonates.The bottle is very beautiful and can be used as a holiday decoration or as a vase after use.
Project Duration: The project started in January 2021 and will be completed in April 2021.
Operation Flow: The box is opened from the side for easy display.The box is simple, easy to open, and easy to produce.low cost, high value, and a good product experience.
Team Members: Jun Li