Xi Jiu Hanmi Kamasan Minuman Karek dek Heng Luo

Xi Jiu Hanmi Kamasan Minuman Karek dek Heng Luo adolah pamenang nan sangaik tahormat dari A' Design Award Ameh 2022 nan sangaik prestigius dalam Kategori Kompetisi Desain Kamasan.

AmehKamasan· 2022

Xi Jiu Hanmi Kamasan Minuman Karek

dek Heng Luo

Klien: Laboratory and Hopeful

Pamenang A' Design Award Ameh dalam Kategori Kamasan

55,030

Pamenang Pangharogaan Taverifikasi

Verifikasi Status Pangharogaan untuak #133901

Caliak di A' Design Award Siaran Pers Lencana Penghargaan

Warno

Desain

Tantang Xi Jiu Hanmi Kamasan Minuman Karek

Xi Jiu Hanmi adolah rancangan kamasan untuak minuman karek Cino. Botolnyo mamakai struktur segi salapan, indak botol bulek nan biaso. Bantuak tutuiknyo diambiak dari manaro istana dinasti Han, sadangkan badan botol marujuak ka hiasan giok Shuang Mao. Bahu botol dihiasi jo gambar ampek binatang suci: naga biru, harimau putiah, buruang merah, jo kuro-kuro hitam. Botol ko dibuek dari kaco matte samprot kualitas tinggi. Kotaknyo diemboss jo dicetak panas dalam warna hitam, ameh, jo sirah tuo. Rancangan ko mancaminkan budayo istana dinasti Han.

Pangakuan

Tantang A' Design Award Ameh

Xi Jiu Hanmi Kamasan Minuman Karek adolah pamenang A' Design Award Ameh, sabuah pangakuan nan sangaik bapresti nan dibarikan ka rancangan kelas partamo, mangaguikan jo cumelang. Pamenang Ameh adolah ciptaan nan sangaik inovatif, bapandangan jauah jo baka-kilauan mamikaik nan mancaminkan bakaik, kabijaksanaan jo kahebatan parancangnyo. Xi Jiu Hanmi Kamasan Minuman Karek dipaokan manjadi panemuan nan sangaik dipuji, panetap kacenderungan jo monumental nan mambari nilai nan alun pernah ado. Rancangan nan manang Ameh iko adolah proyek nan mangaguikan jo dihargai nan maluaskan batas seni, ilimu, rancangan jo teknologi. Xi Jiu Hanmi Kamasan Minuman Karek malahiakan karinduan nan kuek, mambangkikkan gairah, mandorong kreativitas jo mamikaik kito.

Di Baliak Desain

Kit Pers

Kredit, anggota tim jo rincian teknis nan disadioan dek perancang.

Sifat Unik: Xijiu·Hanmi bottle is based on oriental aesthetics to inherit the secret recipe of Han dynasty royal court. The design uses the graph implication to give people mental hint, such as the elements of ShuangMao, four sacred animals in Han dynasty, Han dynasty palace tower, royal palace decoration, etc. to express the nobleness of Han dynasty. Combined with the dark red and luxurious gold color, it expresses the comprehension and explanation to the best Chinese Baijiu of Han dynasty.
Dimensi & Kemasan: The bottle abandons the packing way of circle bottle for Chinese Baijiu but using octagon structure and Han dynasty element for better interpretation of the royal palace culture of Han dynasty and the efficacy of Hanmi Jiu.
Tag: Liquor packaging, oriental aesthetics, royal secret recipe, packaging design
Teknologi Produksi: The bottle body is made of high-grade matte sprayed glass, and the box packaging adopts the typical lacquerware color scheme of the Han Dynasty and hot stamping and concave-convex craftsmanship, which highlights its magnificence and elegance.
Tantangan Desain: The bottle-shoulder of the Hanmi bottle is designed with classic Han Dynasty illustrations: left Azure Dragon, right White Tiger, front Vermilion Bird, and back Black Tortoise and patterns of four Chinese medicinal material to inherit and continue the secret recipe of the Han Dynasty.
Penelitian: Research type: visual packaging design;
Research goal: to better present the efficacy of Hanmi Jiu;
Research direction: the integration of liquor culture and palace culture of Han Dynasty;
Research methods: online data, classics book, fieldwork and interview;
Social influence: It not only conveys the charm of oriental aesthetics, but also inherits the court culture of the Han Dynasty, and at the same time better explains the efficacy of Hanmi Jiu.
Inspirasi: The bottle cap design is from Han dynasty palace tower, the bottle body design is from ShuangMao jade ornament, with the patterns of 4 sacred animals in Han dynasty. The surface choose black and gold color as main color with dark red and luxurious gold color as decoration, the whole appearance is classic and graceful.
Durasi Proyek: The project started in September 2020 in Jingdezhen and finished.
Alua Operasi: The Hanmi bottle fully expresses the sense of time and mystery of Han dynasty through its design element, color matching and craftsmanship. The box body is embossed with the Han Dynasty’s palace patterns and the word HANMI is well integrated into the bottle shape pattern. The whole package box is like a treasure box of the Han Dynasty, bringing a wonderful visual experience to users.
Anggota Tim: Luo Heng