Corso Pakaging Rum by Mateus Morgan is a highly esteemed winner of the very prestigious 2022 A' Design Award Perak in Desain Kamasan Competition Category.

PerakKamasan· 2022

Corso Pakaging Rum

by Mateus Morgan

Client: Morgan Studio

A' Design Award Perak Winner in Kamasan Category

28,816

Verified Award Winner

Verify Award Status for #136393

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Corso Pakaging Rum

Paancang diilhami dek sisi-sisi intan, nan mamantulkan cahayo dalam pola poligonal dari sagalo sisi. Kotak tu dirancang sarupo jo peti intan, maningkatan nilai nan tapareso dari produk premium. Pakaging tu dirancang bersifat modern, namun indak manjauh dari nan klasik. Rancangan botol sarupo jo sisi-sisi intan, dan kotaknyo mangingatkan peti intan.

The Recognition

About the A' Design Award Perak

Corso Pakaging Rum adolah pamenang A' Design Award Perak, sabuah pangakuan nan luar biaso bapresti nan dibarikan ka rancangan tingkaik tatinggi, elok jo mangesankan. Pamenang Perak adolah karya nan sangaik cemerlang jo sangaik kreatif nan mamparlihatkan kapakaran, bakaik jo katajaman pikiran parancangnyo. Corso Pakaging Rum dipaokan manjadi karya nan mangaguikan, contoh tauladan, sangaik profesional jo inovatif sacaro dalam. Rancangan nan manang Perak iko adolah panemuan nan nampak jo dikagumi nan mambari sumbangan untuak maluaskan batas seni, ilimu, rancangan jo teknologi. Corso Pakaging Rum adolah ciptaan nan dicamburui banyak urang, nan mambangkikkan karinduan, mambaok parasaan positif jo malahiakan karagumon jo kakaguman.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The package was designed to have a modern aspect, but not getting away from the classical. The bottle design ressembles jewel facets, and the box reminds a jewel box.
Dimensions & Packaging: 29x14x14cm
Tags: rum, packaging, corso, bottle, beverage, drink
Production Technology: The bottle was produced with glass and noble metals, The box is constructed in wood covered with sinthethic materials.
Design Challenge: The challenge was thinking about a concept that represents the essence of the product and making something that feels classic using a modern design.
Research: The design is a result of a marketing research about the competitors and how making a product with a unique aspect without using the same visual features of the competitors, making the product stand out.
Inspiration: The package was inspired by the diamond facets, reflecting the the light on a poligonal pattern from all the sides. The box was designed to ressemble a jewel box, increasing perceived value
of the premium product.
Project Duration: It toke around 2 months to finish
Team Members: Mateus Morgan