Puzzle Fungsi Utama: Kemasan Botol Aia by Yunnan Technology and Businesss University is a highly esteemed winner of the very prestigious 2022 A' Design Award Basi in Desain Kamasan Competition Category.
BasiKamasan· 2022
Puzzle Fungsi Utama: Kemasan Botol Aia
by Yunnan Technology and Businesss University
Client: Yunnan Tech & Besiness University
A' Design Award Basi Winner in Kamasan Category
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- Verified Award Winner
- Verify Award Status for #138578
The Design
About Puzzle Fungsi Utama: Kemasan Botol Aia
Teks Buku: Puzzle adolah rancangan kemasan untuak aia minum botolan nan didistribusikan di kampus universitas. Label ko manampilkan grafis maze nan dibuek dari elemen-elemen alaik baraja saroman pena, tinta, kompas, pisau pena, paku dorong, sarato jarum pena. Ilusi ruang paradoksal jo bantuak 2.5D mambari kadalaman ka pola tu. Label dibuek dari bahan PET jo dicetak dalam ampek warna, samantaro tanggal dicetak jo laser. Kemasan ko disadiakan dalam tujuah warna, satiok warno mambaok satu aksara Cino, sainggo tujuah botol nan diatak basamo mambantuak frasa meet a better self (basuo jo diri nan labiah baiak).
The Recognition
About the A' Design Award Basi
Puzzle Fungsi Utama: Kemasan Botol Aia adolah pamenang A' Design Award Basi, sabuah pangakuan nan bapresti nan dibarikan ka rancangan nan elok nan mamanuhi kaparluan profesional jo industri nan dipaokan dari ciptaan nan dirancang jo elok. Pamenang Basi mamparlihatkan kamahiran nan gadang, spesialisasi nan tinggi, pamahaman pakar jo kapasitas kreatif panciptanyo. Puzzle Fungsi Utama: Kemasan Botol Aia dipaokan manjadi ciptaan nan sangaik dihormati, dikagumi jo disayangi, nan praktis jo inovatif. Rancangan nan manang Basi iko mamasukkan praktik tabaik industri jo punyo ciri teknis nan cakap nan bapautan jo ilimu jo bakaik. Puzzle Fungsi Utama: Kemasan Botol Aia dihormati karano katalitiannyo jo dirancang untuak maningkekkan kualitas hiduik jo mambantu manjadikan dunia tampek nan labiah elok.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Searching - departure - journey - frustration - choice - encounter, is the "meet a better self" must go through the process, this design extracts pen, ink, compass, pen knife, pushpin, needle pen and other learning tools elements, the use of contradictory space illusion techniques and 2.5D form to present the maze graphic, this form of expression reflects the unique campus attributes.
- Dimensions & Packaging
- Width 60mm x Length 60mm x Height 180mm
- Tags
- Bottled water, Paradoxical space, Illusion, Maze graphics, School
- Production Technology
- The label is made of PET material, the pattern is printed in four colors of ink, and the date label is laser printed.
- Design Challenge
- The visual representation of abstract ideas is a richly adjusted part of the entire design process.
- Research
- This design integrates the "Meet Better Yourself" school philosophy into the packaging of water, so that students can understand the school's philosophy when drinking the bottled water, stimulate students' motivation to learn, and improve the school's brand promotion.
- Inspiration
- Brand publicity and promotion need a good carrier. Bottled water is used in schools very largely, and the design team uses this carrier to make the concept of "meet a better self" spread even better.
- Project Duration
- The project started in September 2021 in Kunming and finished in March 2022 in Kunming
- Operation Flow
- The package is available in 7 colors, each with a separate Chinese, and when the 7 color bottles are together, they can be combined into the phrase "Meet a Better Self."
- Team Members
- Li Yuanyuan
Liu Kaiyi
Lin Hai - Image Credits
- Image #1: Illustrator Liu Kaiyi, Bottle, 2021.
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