Perak Kamasan · 2022
Hometown Flavor Pakejing Mie Beras
by Changshu Institute of Technology
- A' Design Award Perak 2022 in Kamasan
- CLIENT: Changshu Institute of Technology
- Estimated Number of Design Views: 26,870
- Verification code F4CD3CFA48 · Verify this award
Colors
About Hometown Flavor Pakejing Mie Beras
Yunnan adolah tampek bagi banyak suku bangso minoritas nan punyo gaya makan unik masing-masing. Sabagai makanan pokok tradisional wakil Yunnan, mie beras dapek diagabuangkan jo bahan apo pun dan metode mamasaknyo untuak manghasilkan raso nan balain-lain. Malalui media mie beras, para desainer alah maranciangkan seri produk mie beras Yunnan ko jo mangkombinasikan pakaian adat suku bangso Yunnan dan raso makanan tradisional suku bangso. Malalui teknologi pangawetan makanan modren, raso Yunnan dipromosikan ka saantaro dunio.
About the A' Design Award Perak
Hometown Flavor Pakejing Mie Beras adolah pamenang A' Design Award Perak, sabuah pangakuan nan luar biaso bapresti nan dibarikan ka rancangan tingkaik tatinggi, elok jo mangesankan. Pamenang Perak adolah karya nan sangaik cemerlang jo sangaik kreatif nan mamparlihatkan kapakaran, bakaik jo katajaman pikiran parancangnyo. Hometown Flavor Pakejing Mie Beras dipaokan manjadi karya nan mangaguikan, contoh tauladan, sangaik profesional jo inovatif sacaro dalam. Rancangan nan manang Perak iko adolah panemuan nan nampak jo dikagumi nan mambari sumbangan untuak maluaskan batas seni, ilimu, rancangan jo teknologi. Hometown Flavor Pakejing Mie Beras adolah ciptaan nan dicamburui banyak urang, nan mambangkikkan karinduan, mambaok parasaan positif jo malahiakan karagumon jo kakaguman.
Press Kit
- Unique Properties
- As a representative food of Yunnan, rice noodles have many ways to cook. In order to let more people understand the Yunnan rice noodle culture and ethnic culture, Designer use the Yunnan ethnic minority costumes as the main element to design rice noodle packaging with different ethnic tastes.
- Dimensions & Packaging
- Width 145mm x Length 200mm x Height 40mm
- Tags
- Ethnic minorities, Rice noodles, Costumes, Yunnan, Hand-painted
- Production Technology
- The material of this packaging box is white card, using lithography process, the surface coating can protect the pattern from scratching and moisture.
- Design Challenge
- How to use vision to express taste is the most challenging part of design.
- Research
- This is an applied research project. Through the study of local ethnic minority cultures through research methods such as literature consultation, field research, interviews, and observations, its cultural genes are extracted, and finally the local traditional food culture is promoted and disseminated through packaging design.
- Inspiration
- Yunnan is a multi-ethnic province, and each ethnic minority has its own unique eating style. Rice noodles can be blended with any ingredient and cooking method to produce a different taste. If someone wants to intuitively understand a nation, in addition to its visual culture, it is its food culture. So we developed and designed this series of Yunnan rice noodle products through the carrier of rice noodles, combining the costumes of ethnic minorities in Yunnan and the tastes of ethnic minorities.
- Project Duration
- The project started in March 2021 in Kunming and finished in May 2021 in Kunming
- Operation Flow
- Rice noodle packaging have large boxes and separate small packages for different flavors. According to the customer's needs, customer can choose 6 small packages to combine into a large gift box.
- Image Credits
- Image#1: Illustrator, Liu Sirong, Portrait, 2020.
