Enable Change Identitas Merek dek Squared

Enable Change Identitas Merek dek Squared adolah pamenang nan sangaik tahormat dari A' Design Award Basi 2022 nan sangaik prestigius dalam Kategori Kompetisi Grafik.

BasiGrafik· 2022

Enable Change Identitas Merek

dek Squared

Klien: Isabelle Laporte

Pamenang A' Design Award Basi dalam Kategori Grafik

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Pamenang Pangharogaan Taverifikasi

Verifikasi Status Pangharogaan untuak #140542

Tamukan Kini Caliak di A' Design Award Siaran Pers Lencana Penghargaan

Warno

Desain

Tantang Enable Change Identitas Merek

Enable Change marupokan identitas merek nan dirancang untuak surang profesional nan bakarajo di bidang manajemen parubahan. Identitas ko manggunokan pandekatan minimal, kombinasi tipografi nan tagas, sarato satu warna nan mancolok. Simbol logo manggabuangkan inisial I jo L jo simbol keabadian, nan mancerminkan inklusi (inclusion). Jenis huruf dipiliah untuak mancerminkan parubahan, jo bantuak nan berkembang sarato peralihan nan lancar antaro garih tabal jo garih tipih. Skema warna dibuek sasederhana mungkin, jo gaya grafis nan datar (flat). Proses rancangan jo pangambangan desain ko mamakan wakatu labiah kurang duo bulan di tahun 2021.

Pangakuan

Tantang A' Design Award Basi

Enable Change Identitas Merek adolah pamenang A' Design Award Basi, sabuah pangakuan nan bapresti nan dibarikan ka rancangan nan elok nan mamanuhi kaparluan profesional jo industri nan dipaokan dari ciptaan nan dirancang jo elok. Pamenang Basi mamparlihatkan kamahiran nan gadang, spesialisasi nan tinggi, pamahaman pakar jo kapasitas kreatif panciptanyo. Enable Change Identitas Merek dipaokan manjadi ciptaan nan sangaik dihormati, dikagumi jo disayangi, nan praktis jo inovatif. Rancangan nan manang Basi iko mamasukkan praktik tabaik industri jo punyo ciri teknis nan cakap nan bapautan jo ilimu jo bakaik. Enable Change Identitas Merek dihormati karano katalitiannyo jo dirancang untuak maningkekkan kualitas hiduik jo mambantu manjadikan dunia tampek nan labiah elok.

Di Baliak Desain

Kit Pers

Kredit, anggota tim jo rincian teknis nan disadioan dek perancang.

Sifat Unik: A minimalistic approach with a bold type combination and a vibrant color says it all. It is a graphical representation of the ability to get results by knowing where you want to go and having the right attitude during the way.
The logo symbol is a combination of her name and surname first letters "I" and "L" and the symbol of eternity, representing inclusion.
Tag: branding, brandidentity, visualcommunication, graphicdesign, inclusion, startup, communication
Teknologi Produksi: We explored different typefaces that would fit into the concept of change. Shapes that change and evolve, fluid and hard transitions between thick and thin, keeping the color scheme reduced.
Tantangan Desain: What is most important for a brand is the perception of it. The hardest part was to keep all designs in a very reduced color scheme and flat graphic style at the same time communicate the brand essence.
Penelitian: The research we performed was around the concept of change. We explored everything that changes and evolves, keeping the visual representation of it pretty simple - letters and shapes that change throughout.
Inspirasi: Isabelle Laporte is a professional working in the Change Management. She is focusing on consulting, coaching and training always working together with her customers to empower them and further develop their competences. The main inspiration for us as a design team and what is the base of the logotype and identity created is the concept of inclusion.
Durasi Proyek: The design and development of this brand identity took around 2 months in 2021.
Alua Operasi: The identity is clean, bold and straightforward. A graphic representation of the ability to get results by knowing where you want to go and having the right attitude during the way. Not afraid of anything.
Anggota Tim: Creative Director - Yana Okoliyska