Xing Yun Shu Identitas Merek Kue Panganan by Bingying Liu is a highly esteemed winner of the very prestigious 2023 A' Design Award Gangsa in Grafik Competition Category.
GangsaGrafik· 2023
Xing Yun Shu Identitas Merek Kue Panganan
by Bingying Liu
Client: Shijiazhuang luoshanqi foods co., ltd
A' Design Award Gangsa Winner in Grafik Category
Verified Award Winner
Verify Award Status for #145021The Design
About Xing Yun Shu Identitas Merek Kue Panganan
Xing Yun Shu adolah identitas merek nan dicipta untuak sabuah produsen kue panganan. Rancangan iko manyampaian ide tantang kaberuntuangan nan tadapek dalam budaya tradisional Cino malalui bahaso visual nan baru. Figur abstrak nan dibangun dari titik, garih, jo bidang nan padek manggantian pola tradisional Cino nan rumik, sadangkan bantuak nan disederhanakan tu tatap mambaok makna kaberuntuangan. Paduan warna merah jo hijau nan bansuasana pesta digabuangkan jo aksara Cino untuak mambarikan tampilan baru pado tradisi tasabuik. Tujuannyo adolah untuak mambangun raso hangek jo positif taradok merek kue panganan iko.
The Recognition
About the A' Design Award Gangsa
Xing Yun Shu Identitas Merek Kue Panganan adolah pamenang A' Design Award Gangsa, sabuah pangakuan nan sangaik bapresti nan dibarikan ka rancangan nan cemerlang nan dicirikan dek kreativitas, kacerdikan jo kabijaksanaan. Pamenang Gangsa adolah karya nan cukuik mahir jo kreatif sacaro mangesankan nan mamastikan pangalaman nan luas, imajinasi jo kacerdikan parancangnyo. Xing Yun Shu Identitas Merek Kue Panganan dipaokan manjadi bando nan sangaik dihormati, dikagumi jo disayangi, nan profesional jo inovatif sacaro nampak. Rancangan nan manang Gangsa iko mamuek praktik tabaik dalam seni, ilimu, rancangan jo teknologi jo cemerlang dalam parhatian ka rincian. Xing Yun Shu Identitas Merek Kue Panganan mamanuhi kaparluan jo elok, manyantuah karinduan, mamikaik parasaan jo manarik raso ingin tahu.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The brand image of XingYunShu is attempting to convey the concept of "luck " of Chinese traditional culture with novel visual language.
- Tags
- Luck，Fashion，Youth，Dessert，Imagine
- Design Challenge
- expressing all kinds of luck by an abstract diagram can stimulate consumers' good feelings to the brand .
- Inspiration
- The brand image of XingYunShu is attempting to convey the concept of luck of Chinese traditional culture with novel visual language. The traditional and lucky combination of red and green ,with the explanation of psychology, expressing all kinds of luck by an abstract diagram can stimulate consumers' good feelings to the brand .
- Project Duration
- The project was started in Shijiazhuang in May 2022 and completed in September 2022.
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