Precious Pastries Kemasan Kue Pastri by Hui Qiong Yang is a highly esteemed winner of the very prestigious 2023 A' Design Award Perak in Desain Kamasan Competition Category.
PerakKamasan· 2023
Precious Pastries Kemasan Kue Pastri
A' Design Award Perak Winner in Kamasan Category
Verified Award Winner
Verify Award Status for #151131The Design
About Precious Pastries Kemasan Kue Pastri
Precious Pastries adolah rancangan kemasan untuak Bazhen Cake, kue tradisional Cino nan baisi salapan bahan nan bahargo. Kotak bagian lua jo pegangan karateh basatu mambantuak buruang bangau, buruang nan malambangkan kasehatan jo umua panjang dalam budayo Tao Cino. Konstruksinyo ramah lingkuangan sarato maimaik biaya. Katiko kotak dibukak, bagian atehnyo mambantuak gambar nan lengkap, dan sisi-sisi nan balainan dari ampek kotak basatu manjadi ciek gambar nan labiah gadang. Rancangan ko manghubuangkan budayo merek nan lah baumua saabad jo estetika timur.
The Recognition
About the A' Design Award Perak
Precious Pastries Kemasan Kue Pastri adolah pamenang A' Design Award Perak, sabuah pangakuan nan luar biaso bapresti nan dibarikan ka rancangan tingkaik tatinggi, elok jo mangesankan. Pamenang Perak adolah karya nan sangaik cemerlang jo sangaik kreatif nan mamparlihatkan kapakaran, bakaik jo katajaman pikiran parancangnyo. Precious Pastries Kemasan Kue Pastri dipaokan manjadi karya nan mangaguikan, contoh tauladan, sangaik profesional jo inovatif sacaro dalam. Rancangan nan manang Perak iko adolah panemuan nan nampak jo dikagumi nan mambari sumbangan untuak maluaskan batas seni, ilimu, rancangan jo teknologi. Precious Pastries Kemasan Kue Pastri adolah ciptaan nan dicamburui banyak urang, nan mambangkikkan karinduan, mambaok parasaan positif jo malahiakan karagumon jo kakaguman.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The product packaging is mainly in the shape of a crane, and the perfect combination of the outer box and the paper handle forms the shape of a crane, which is environmentally friendly and cost-saving. When the box is opened, the top forms a complete picture, and the combination of different sides of the four packages forms a complete picture.
Visually integrate the design style of brand culture and Guochao oriental aesthetics, forming a unique visual and beautiful experience. - Inspiration
- The customer Zhenyuantang is a century-old traditional Chinese medicine brand. Bazhen Cake is a special pastry that has added eight kinds of precious Chinese ingredients. It has the characteristics of snacks and light health. In Chinese Taoist culture, cranes represent health and longevity, and they are also rare birds, which fit the century-old intangible cultural heritage and product characteristics of the client Zhenyuantang. Therefore, the product packaging is in the shape of a crane.
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