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Lion Dancing New Year Kotak Hadiah Anak-anak by Shenzhen Banana Design Co. Ltd

Lion Dancing New Year Kotak Hadiah Anak-anak by Shenzhen Banana Design Co. Ltd is a highly esteemed winner of the very prestigious 2024 A' Design Award Gangsa in Desain Kamasan Competition Category.


GangsaKamasan· 2024

Lion Dancing New Year Kotak Hadiah Anak-anak

by Shenzhen Banana Design Co. Ltd

Client: Shenzhen Banana Design Co. LTD

A' Design Award Gangsa Winner in Kamasan Category

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The Design

About Lion Dancing New Year Kotak Hadiah Anak-anak

Lion Dancing New Year adolah kotak hadiah anak-anak nan dirancang untuak maajaan budaya Tahun Baru Cina tradisional malalui main. Kotak lua mambaok ilustrasi tari singo nan moderen sarato dapek dibukak manjadi kapalo singo nan bisa dipakai anak-anak sabagai topeng. Di dalamnyo tadapek barang-barang untuak baraja jo bamain, tamasuak kaleidoskop naga, stiker dewa pintu, kartu pambantuak kabiasaan, kaligrafi pambawo bakeh, amplop merah, sarato hiasan jeruk nan digantuang. Kotak ko dibuek dari karateh jo teknik cetak sarato potongan berbentuak khusus, sahinggo kemasannyo dapek dipakai baliak sabagai bagian dari produk itu surang.

The Recognition

About the A' Design Award Gangsa

Lion Dancing New Year Kotak Hadiah Anak-anak adolah pamenang A' Design Award Gangsa, sabuah pangakuan nan sangaik bapresti nan dibarikan ka rancangan nan cemerlang nan dicirikan dek kreativitas, kacerdikan jo kabijaksanaan. Pamenang Gangsa adolah karya nan cukuik mahir jo kreatif sacaro mangesankan nan mamastikan pangalaman nan luas, imajinasi jo kacerdikan parancangnyo. Lion Dancing New Year Kotak Hadiah Anak-anak dipaokan manjadi bando nan sangaik dihormati, dikagumi jo disayangi, nan profesional jo inovatif sacaro nampak. Rancangan nan manang Gangsa iko mamuek praktik tabaik dalam seni, ilimu, rancangan jo teknologi jo cemerlang dalam parhatian ka rincian. Lion Dancing New Year Kotak Hadiah Anak-anak mamanuhi kaparluan jo elok, manyantuah karinduan, mamikaik parasaan jo manarik raso ingin tahu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This creative gift box promotes Children’s learning about traditional Chinese new year culture through play. The outer packaging features a traditional lion dance design that can be unfolded to become a lion head. In addition to protecting the internal products, children can also use the outer packaging box as a mask to experience the fun of lion dancing, promoting the reuse of packaging materials and eco-friendliness.
It is a unique set of children's New Year products, interactive games, and teaching aids, achieving the goal of combining education with play.
Dimensions & Packaging
250mmX250mmX170mm
Tags
Children,New Year Gift Box
Production Technology
Material for paper box, using printing, profiled cutting technology
Design Challenge
The elements of traditional lion dance are depicted in a modern way so they become more appealing to modern children. The packaging has rich playability and users love to wear it on their heads and play with friends. Parents also love to take photos and share them on social media, increasing the product's exposure and secondary sales.
The product makes good use of its outer packaging, making it a part of the product itself and increasing the packaging's reusability. It also expresses the brand's philosophy of "protecting children's curiosity and inspiring unlimited creativity".
Research
Enable users to deeply engage with the Chinese New Year culture, allowing children to learn about the Chinese New Year culture with just one play and stimulate their creativity.
Inspiration
Inspired by the traditional Chinese lion dance.The elements of traditional lion dance are depicted in a modern way so they become more appealing to modern children.
Enable users to deeply engage with the Chinese New Year culture, allowing children to learn about the Chinese New Year culture with just one play and stimulate their creativity.
Project Duration
The project will be completed in Shenzhen in August 2021
Operation Flow
Gift boxes have features and learning and interactive items:
Lion dance headgear, chinese dragon kaleidoscope, door gods stickers, lion dance headgear, habit-forming cards, auspicious calligraphy, stickers, red envelope, red envelope storage box, new year tangerine
hanging decorations and phonetic alphabet chart with popular Chinese characteristics.
Team Members
Creative Director:Yang Qianfu
Creative Director:Lin Xupan
Design Director:Lin Songcai
Planning Director: Xu Zhanli
Image Credits
Image :Banana Design

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