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Mags Skin Merek Deodoran by Gamze Binici

Mags Skin Merek Deodoran by Gamze Binici is a highly esteemed winner of the very prestigious 2026 A' Design Award Gangsa in Desain Kamasan Competition Category.


GangsaKamasan· 2026

Mags Skin Merek Deodoran

by Gamze Binici

Client: Gamze Binici

A' Design Award Gangsa Winner in Kamasan Category

8,275

Verified Award Winner

Verify Award Status for #174274

Colors

The Design

About Mags Skin Merek Deodoran

Mags Skin adolah proyek identitas merek jo pengemasan nan dikambangkan untuak deodoran alami nan dirancang khusus untuak kulik sensitif. Merek ko dibangun sakuliliang magnesium sabagai fondasi elementalnyo, disimbolkan malalui tando bulek nan tainspirasi dari atom. Rancangan kotak duo lapih mamisahkan kaberadaan merek jo informasi produk nan tarinci, mamandu pangguno malalui pangalaman mambuka kotak nan jaleh jo bafokus pado kapicayoan. Botol semprot mailanjuikkan pendekatan ko jo bantuak nan disempurnokan, ergonomis, sarato hasil akhir batekstur nan mampakuek kesan premiumnyo.

The Recognition

About the A' Design Award Gangsa

Mags Skin Merek Deodoran adolah pamenang A' Design Award Gangsa, sabuah pangakuan nan sangaik bapresti nan dibarikan ka rancangan nan cemerlang nan dicirikan dek kreativitas, kacerdikan jo kabijaksanaan. Pamenang Gangsa adolah karya nan cukuik mahir jo kreatif sacaro mangesankan nan mamastikan pangalaman nan luas, imajinasi jo kacerdikan parancangnyo. Mags Skin Merek Deodoran dipaokan manjadi bando nan sangaik dihormati, dikagumi jo disayangi, nan profesional jo inovatif sacaro nampak. Rancangan nan manang Gangsa iko mamuek praktik tabaik dalam seni, ilimu, rancangan jo teknologi jo cemerlang dalam parhatian ka rincian. Mags Skin Merek Deodoran mamanuhi kaparluan jo elok, manyantuah karinduan, mamikaik parasaan jo manarik raso ingin tahu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
A refined, minimalist brand identity and packaging system was created for Mags Skin, a company dedicated to delivering gentle, natural deodorant solutions for sensitive skin. The goal was to visually express the purity, efficacy and scientific grounding of the product while appealing to a wellness conscious audience.
Dimensions & Packaging
37 x 37 x 138 mm box dimension
Tags
skincare, deodorant, body care, packaging, brand identity, wellness, personal care
Production Technology
The packaging features a dual layer box construction, combining brand presence with functional storytelling. The outer navy case serves as the brand's first impression, conveying professionalism and confidence. Nestled inside the outer case, the white interior box carries detailed product information, usage benefits and a clear breakdown of the natural ingredients. The spray bottle carries the same minimalist branding, designed for both aesthetic appeal and ergonomic use. Its textured finish creates a premium, tactile experience.
Design Challenge
It was important that the design felt clean and modern, but also gentle and approachable for people with sensitive skin.
Research
Mags Skin is a brand focused on creating natural deodorant specifically formulated for people with sensitive skin. The research began by understanding the needs of this audience, individuals who often struggle with irritation caused by traditional deodorants and are actively seeking safer, more transparent alternatives. I reviewed existing natural deodorant brands, studied how they communicate their benefits, and identified visual trends within clean skincare.
Inspiration
The identity system centers around magnesium, the active ingredient of the deodorant, as both the scientific and symbolic heart of the brand. The circular atom inspired logo represents magnesium’s elemental power.
Project Duration
The project development started in May 16, 2024. The production was completed in 2025, New York, USA.
Operation Flow
The separation of packaging layers mimics a clinical unboxing experience, building user trust while enhancing clarity. Through thoughtful structure, symbol driven design, and a consistent material palette, the brand captures attention while supporting a lifestyle of minimalism, wellness, and confidence.
Patents
Copyrights belong to Gamze Binici.
Image Credits
Gamze Binici

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