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Orla 55 Identitas Merek dek Jesmynny Morais

Orla 55 Identitas Merek dek Jesmynny Morais adolah pamenang nan sangaik tahormat dari A' Design Award Perak 2026 nan sangaik prestigius dalam Kategori Kompetisi Periklanan.


PerakPeriklanan· 2026

Orla 55 Identitas Merek

dek Jesmynny Morais

Klien: Dinamize Empreendimentos

Pamenang A' Design Award Perak dalam Kategori Periklanan

18,307

Pamenang Pangharogaan Taverifikasi

Verifikasi Status Pangharogaan untuak #176149

Warno

Desain

Tantang Orla 55 Identitas Merek

Merek Orla 55 dikambangkan malalui karajo samo nan arek jo firma arsitektur, jo inspirasi dari modernisme Brasil taun 1950-an. Identitas visualnyo mancakup garih-garih nan barasiah, kasaimbangan geometris, sarato rujukan halus ka zaman tu, nan manciptakan hubuangan nan jaleh antaro bangunan, bahaso arsitekturnyo, jo merek tu sandiri. Pandekatan nan tapadu ko manjamin desain nan padu jo abadi nan mancerminkan sajarah sarato karakter kontemporer dari proyek ko.

Pangakuan

Tantang A' Design Award Perak

Orla 55 Identitas Merek adolah pamenang A' Design Award Perak, sabuah pangakuan nan luar biaso bapresti nan dibarikan ka rancangan tingkaik tatinggi, elok jo mangesankan. Pamenang Perak adolah karya nan sangaik cemerlang jo sangaik kreatif nan mamparlihatkan kapakaran, bakaik jo katajaman pikiran parancangnyo. Orla 55 Identitas Merek dipaokan manjadi karya nan mangaguikan, contoh tauladan, sangaik profesional jo inovatif sacaro dalam. Rancangan nan manang Perak iko adolah panemuan nan nampak jo dikagumi nan mambari sumbangan untuak maluaskan batas seni, ilimu, rancangan jo teknologi. Orla 55 Identitas Merek adolah ciptaan nan dicamburui banyak urang, nan mambangkikkan karinduan, mambaok parasaan positif jo malahiakan karagumon jo kakaguman.

Di Baliak Desain

Kit Pers

Kredit, anggota tim jo rincian teknis nan disadioan dek perancang.

Sifat Unik
The Orla 55 brand translates Brazilian modernist principles into a contemporary visual identity system based on geometry, proportion and typographic precision. The scalable design system ensures consistency across editorial, digital and architectural applications. The project contributed to a 25 percent increase in perceived market value and sales price per square meter through strategic brand positioning and visual coherence.
Dimensi & Kemasan
Developed within ISO compliant digital workflows, the visual system is scalable and versatile, optimized for high resolution print production as well as digital applications. Font families and color codes were defined with precise parameters to maintain visual consistency across all brand touchpoints.
Tag
Brazilian modernism, coastal lifestyle, real estate branding, timeless design, visual identity, architectural integration, brand strategy, contemporary refinement, residential experience
Teknologi Produksi
The development of the brand identity followed a collaborative and iterative process, combining historical research, architectural references, and principles of modern design. Detailed design development ensured visual precision, while carefully selected typography and color palettes established a balanced and scalable system adaptable to multiple platforms and formats.
Tantangan Desain
The main challenge was interpreting Brazilian modernist architecture from the 1950s without creating a nostalgic identity. The project required translating historical principles into a contemporary visual language aligned with coastal lifestyle and architectural coherence. Balancing heritage and innovation while maintaining clarity, consistency and market relevance was essential to create a timeless and adaptable brand system.
Penelitian
The project combines historical research, cultural analysis and strategic positioning to create a brand identity rooted in Brazilian modernism and adapted to the coastal context. As part of the Tropicos framework, the system integrates architectural references from the 1950s with contemporary design principles, resulting in a cohesive visual language that reinforces differentiation, perceived value and consistency across brand applications.
Inspirasi
Inspired by Brazilian modernist architecture from the 1950s, Orla 55 was developed as part of the Tropicos conceptual framework created for coastal developments. The project combines architectural research, modernist principles and contemporary design methodology to create a coherent visual identity system aligned with architecture, cultural context and lifestyle, reinforcing consistency between brand language and built environment.
Durasi Proyek
The project started in February 2024 in Itajai, Santa Catarina, and was finalized in February 2025. It is currently in the final stage of preparation for the official launch.
Alua Operasi
Every brand touchpoint, from physical signage to digital platforms, was designed to provide a seamless and intuitive experience. The identity and aesthetic, aligned with the coastal lifestyle, ensure consistency, recognition, and a sense of belonging for residents and visitors. From sales materials to on site applications, Orla 55 extends the promise of design quality into a tangible and aspirational living experience.
Paten
Copyright belongs to Jesmynny Morais, 2025
Kredit Gambar
Vídeo: Jesmynny Morais

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Desain Nan Elok Layak Mandapek Pangharogaan Nan Gadang

A' Design Award adolah pangharogaan internasional nan dijuri untuak desain nan elok. Ikuiklah A' Design Award untuak mandapek kasempatan maraih pangharogaan meritokratis, mandapek kemasyhuran, prestise jo publisitas untuak karya Sanak. Nominasikan karya Sanak untuak A' Design Award jo basaiang untuak mandapekkan A' Design Prize nan sangaik didambaoan.

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