Stumbras Vodka Label by Studija Creata is a highly esteemed winner of the very prestigious 2014 A' Design Award Perak in Desain Kamasan Competition Category.

PerakKamasan· 2014

Stumbras Vodka Label

by Studija Creata

Client: Stumbras

A' Design Award Perak Winner in Kamasan Category

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Verified Award Winner

Verify Award Status for #32833

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Colors

The Design

About Stumbras Vodka Label

Koleksi vodka Stumbras' Classic ko manghiduikan baliak tradisi pambuatan vodka Lithuania nan lamo. Desain ko mambuekan produk tradisional nan lamo manjadi dakek jo relevan untuak konsumen jaman kini. Botol kaco ijo, tanggal-tanggal nan panting dalam pambuatan vodka Lithuania, lagenda-lagenda nan badasarkan fakta bana, jo detail-detail nan manariakan mato – bantuak potongan nan malingka ingek foto-foto lamo, garis miriang di bahagian bawah nan malangkapi komposisi simetris klasik, jo huruf-huruf jo warna-warna nan mambaoan identitas satiok sub-brand – sadonyo mambuekan koleksi vodka tradisional ko manjadi indak tradisional jo manariakan.

The Recognition

About the A' Design Award Perak

Stumbras Vodka Label adolah pamenang A' Design Award Perak, sabuah pangakuan nan luar biaso bapresti nan dibarikan ka rancangan tingkaik tatinggi, elok jo mangesankan. Pamenang Perak adolah karya nan sangaik cemerlang jo sangaik kreatif nan mamparlihatkan kapakaran, bakaik jo katajaman pikiran parancangnyo. Stumbras Vodka Label dipaokan manjadi karya nan mangaguikan, contoh tauladan, sangaik profesional jo inovatif sacaro dalam. Rancangan nan manang Perak iko adolah panemuan nan nampak jo dikagumi nan mambari sumbangan untuak maluaskan batas seni, ilimu, rancangan jo teknologi. Stumbras Vodka Label adolah ciptaan nan dicamburui banyak urang, nan mambangkikkan karinduan, mambaok parasaan positif jo malahiakan karagumon jo kakaguman.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This collection of traditional vodkas, which is made up of Stumbras' Classic, Rye and Potato vodkas, is produced by combining traditional production techniques with modern ones. This combination is reflected in design – traditional standards are presented in a modern and intriguing manner. The green glass bottle is a unique new element which reinforces the brand, while also standing out in the competitive environment. Dates important to Lithuanian vodka making, legends based on true facts, and pleasant, eye-catching details – the curled cut-out form reminiscent of old photographs, the slanted bar on the bottom which complements the classic symmetrical composition, and the fonts and colours which convey the identity of each sub-brand – all make the traditional vodka collection untraditional and interesting.
Dimensions & Packaging: Capacity: 500 ml. Dimensions: 70 (w) x 220 (h) x 55 (d) mm.
Tags: Stumbras, vodka, traditional, klasikine, label, package design, collection, green, Lithuanian, Studija Creata
Production Technology: Flexo printing, cold foil, embossing
Design Challenge: Making an old traditional product close and relevant to nowadays consumer.
Research: Discovering links to the past to reveal them in a modern appearance.
Inspiration: Nostalgic past. An old family album of postcards, letters and photographs. The design was created as a lovely memory from the past.
Project Duration: This line of traditional Stumbras' vodkas was introduced in late summer 2013.
Team Members: Asta Kauspedaite (Designer, "Studija CREATA")
Jurate Paulauskiene (Product development department manager, "Stumbras")
Image Credits: Edgaras Marozas