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Wild Cook Advertising Poster by Ladan Zadfar and Mohammad Farshad

Wild Cook Advertising Poster by Ladan Zadfar and Mohammad Farshad is a highly esteemed winner of the very prestigious 2020 A' Design Award Basi in Periklanan Competition Category.


BasiPeriklanan· 2020

Wild Cook Advertising Poster

by Ladan Zadfar and Mohammad Farshad

Client: Creator studio

A' Design Award Basi Winner in Periklanan Category

61,455

Verified Award Winner

Verify Award Status for #99688

Colors

The Design

About Wild Cook Advertising Poster

Iklan adolah salah satu bagian nan paling penting dalam mampresentasikan suatu produk. Untuak dapek mampresentasikan sabuah rancangan, para desainer musti mamahami aspek-aspek utamo dari rancangan tu dan untuak mampresentasikannya sacaro artistik, mareka musti bafokus pado fitur-fitur nan paling penting. Rancangan nan dipresentasikan ko adolah poster iklan untuak sabuah produk nan manghantaran bau asok nan bamacam-macam dari pambakaran alami bahan-bahan natural sampai makanan, sababnyo para desainer batakad manunjuakkan bahan-bahan natural nan tabakar dan asok nan kalua dari padonyo. Maksud para desainer adolah untuak marangsang raso panasaran mareka tantang iklan tu.

The Recognition

About the A' Design Award Basi

Wild Cook Advertising Poster adolah pamenang A' Design Award Basi, sabuah pangakuan nan bapresti nan dibarikan ka rancangan nan elok nan mamanuhi kaparluan profesional jo industri nan dipaokan dari ciptaan nan dirancang jo elok. Pamenang Basi mamparlihatkan kamahiran nan gadang, spesialisasi nan tinggi, pamahaman pakar jo kapasitas kreatif panciptanyo. Wild Cook Advertising Poster dipaokan manjadi ciptaan nan sangaik dihormati, dikagumi jo disayangi, nan praktis jo inovatif. Rancangan nan manang Basi iko mamasukkan praktik tabaik industri jo punyo ciri teknis nan cakap nan bapautan jo ilimu jo bakaik. Wild Cook Advertising Poster dihormati karano katalitiannyo jo dirancang untuak maningkekkan kualitas hiduik jo mambantu manjadikan dunia tampek nan labiah elok.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The presented design is advertising posters for a product which gives different smoking scents from smooth burn of natural materials to food that is why the designers insisted on showing natural materials burning and the smoke coming out of them. It is also important to mention that all posters were photographed.
The designers intention was to show the main message in a minimal way that draws people's attention and stimulate their curiosity about the advertising.
Tags
Food, Smoked food, Smoking device, Smoke flavor, Smoke scent, Beverage, Smoke, Wild cook, Poster, Advertising
Production Technology
All the posters were photographed in a studio and with natural materials. The designers gathered all their insights about the settings and they finalized the production.
Design Challenge
The main challenge was to find the best way to burn the materials without disfiguring the material and also to photograph the smoke and the burnt material in one shot.
Research
To design the best poster for a product, a lot of detailed researches are needed. The designers had to look for people's expectation of an advertisement, what can stimulate their curiosity, what range of age are the product's potential costumers and most importantly what is the simplest way to give a message and preserve the artistic features.
Inspiration
Advertising is one of the most important parts of presenting a product. To be able to present a design, designers should understand the main aspects of the design and in order to present it in an artistic way, they have to focus on its most important features. In this case, the main question was how to show people that by using this product they can have different kind of smoking scents for their food and make them curious about the design. The presented design is a combination of burnt vegetables and smoke to present the main feature of the product which is the smoking scent that it gives to the food.
Project Duration
The project started in September 2019.
Team Members
Ladan Zadfar
Mohammad Farshad
Image Credits
Ladan Zadfar and Mohammad Farshad

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