The 15th Games of Jiangxi Poster by Qin He and Xinqing Li

The 15th Games of Jiangxi Poster by Qin He and Xinqing Li is a highly esteemed winner of the very prestigious 2021 Premju A' Design Award tal-Bronż in Disinn tar-Reklamar, Kummerċjalizzazzjoni u Komunikazzjoni Competition Category.

BronżReklamar· 2021

The 15th Games of Jiangxi Poster

by Qin He and Xinqing Li

Client: Jiangxi Provincial Games Organizing Committee

Premju A' Design Award tal-Bronż Winner in Reklamar Category

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Colors

The Design

About The 15th Games of Jiangxi Poster

Il-15-il Logħob ta' Jiangxi huwa sensiela ta' posters maħluqa għal laqgħa sportiva provinċjali li saret f'Jingdezhen, belt magħrufa għall-porċellana tagħha. Il-posters jgħaqqdu l-kultura taċ-ċeramika ma' elementi sportivi. Biċċiet taċ-ċeramika jissostitwixxu l-oġġetti sportivi oriġinali f'kull immaġni, u b'hekk joħolqu atmosfera viżiva distinta. Is-sensiela ġiet prodotta bl-użu tal-fotografija u softwer ta' editjar tal-immaġini, u tgħaqqad materjali taċ-ċeramika u sportivi f'kompożizzjonijiet singoli. Kull poster għandu daqs ta' 700 bi 1000 millimetru u jintwera bħala riklamar ta' barra. Id-disinn jorbot is-sengħa tradizzjonali mal-isport modern u jippromwovi l-kultura urbana lokali.

The Recognition

About the Premju A' Design Award tal-Bronż

The 15th Games of Jiangxi Poster huwa rebbieħ tal-Premju A' Design Award tal-Bronż, rikonoxximent prestiġjuż ħafna mogħti lil disinji eċċellenti ddistingwuti mill-kreattività, l-ingenwità u l-għaqal. Ir-rebbieħa tal-Bronż huma xogħlijiet bi ħila biżżejjed u kreattivi b'mod impressjonanti li jawtentikaw l-esperjenza vasta, l-immaġinazzjoni u l-ħila ta' riżorsi tad-disinjaturi tagħhom. Huwa mistenni li The 15th Games of Jiangxi Poster ikun oġġett imqabbar ħafna, mammirat u maħbub, notevolment professjonali u innovattiv. Dan id-disinn rebbieħ tal-Bronż jinkorporaw l-aħjar prattiki fl-arti, ix-xjenza, id-disinn u t-teknoloġija u huwa eċċellenti fl-attenzjoni għad-dettalji. The 15th Games of Jiangxi Poster jissodisfa l-ħtiġijiet b'mod eċċellenti, imiss ix-xewqat, jinċanta s-sentimenti u jattira l-kurżità.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is a series of posters for the sports meeting held in Jingdezhen, the capital of porcelain. Therefore, the poster design combines ceramic culture with sports elements.
In the poster, ceramics are used to replace the original sports items, which makes the poster design have a good visual mood.
Dimensions & Packaging: 700 mm x 1000 mm
Tags: Poster, Ceramic, Jingdezhen
Production Technology: Using photography and Photoshop software, ceramic and sports materials are spliced and combined.
Design Challenge: The biggest difficulty is to find appropriate ceramic materials to show the artistic conception of the movement.
Research: This series of posters adopts the modern design method, redesigns the traditional Chinese ceramic culture, combines the sports elements, embodies the sports posters with cultural heritage, and can play a role in promoting the urban culture.
Inspiration: As a designer, Jiangxi sports meet has a strong interest in modern design and expression of Chinese traditional culture.

Living in Jingdezhen for many years, we have a deep understanding and feelings for ceramic culture, so we put forward to combine ceramic culture with sports to design posters for the games.

The core of this design is to study the integration of ceramic culture and sports elements to achieve a series of sports theme posters.
Project Duration: The project started in April 2018 in Jingdezhen and finished in May 2018 in Jingdezhen
Operation Flow: These posters are used for outdoor advertisements.
Team Members: Designer: Qin He
Designer: Chao Yang
Illustration: Zhonghao Wu
Illustration: Luxiang Li
Illustration: Xinqing Li
Image Credits: Image #01 : Designer / Qin He, Chao Yang, Zhonghao Wu, Luxiang Li, 2018, Xinqing Li, 2018.
Image #02 : Designer / Qin He, Chao Yang, Zhonghao Wu, Luxiang Li, 2018, Xinqing Li, 2018.
Image #03 : Designer / Qin He, Chao Yang, Zhonghao Wu, Luxiang Li, 2018, Xinqing Li, 2018.
Image #04 : Designer / Qin He, Chao Yang, Zhonghao Wu, Luxiang Li, 2018, Xinqing Li, 2018.
Image #05 : Designer / Qin He, Chao Yang, Zhonghao Wu, Luxiang Li, 2018, Xinqing Li, 2018.