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BSTN Raffle Kaxxa Sneakers by Ralf Kauffmann

BSTN Raffle Kaxxa Sneakers by Ralf Kauffmann is a highly esteemed winner of the very prestigious 2021 Premju A' Design Award tal-Fidda in Disinn tar-Reklamar, Kummerċjalizzazzjoni u Komunikazzjoni Competition Category.


FiddaReklamar· 2021

BSTN Raffle Kaxxa Sneakers

by Ralf Kauffmann

Client: Brainartist GmbH

Premju A' Design Award tal-Fidda Winner in Reklamar Category

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Verified Award Winner

Verify Award Status for #112712

Colors

The Design

About BSTN Raffle Kaxxa Sneakers

Il-kompitu kien li tiddisinja u tipproduċi action figure għal żarbun Nike. Peress li dan iż-żarbun jgħaqqad disinn abjad ta 'snakeskin ma' elementi ħodor jgħajjat, kien ċar li l-figura ta 'azzjoni tkun contortionist. Id-disinjaturi fasslu u ottimizzaw il-figura fi żmien qasir ħafna bħala figura ta 'azzjoni fl-istil tal-eroj ta' azzjoni magħrufa. Imbagħad iddisinjaw komiks żgħir bi storja u pproduċew din il-figura fi stampar 3D b'ippakkjar ta 'kwalità għolja.

The Recognition

About the Premju A' Design Award tal-Fidda

BSTN Raffle Kaxxa Sneakers huwa rebbieħ tal-Premju A' Design Award tal-Fidda, rikonoxximent prestiġjuż straordinarjament mogħti lil disinji tal-ogħla livell, sbieħ u impressjonanti. Ir-rebbieħa tal-Fidda huma xogħlijiet brillanti ħafna u kreattivi ħafna li juru l-għarfien espert, it-talent u l-aċċuratezza tad-disinjaturi tagħhom. Huwa mistenni li BSTN Raffle Kaxxa Sneakers ikun xogħol mill-isbaħ, eżemplari, professjonali ħafna u innovattiv bil-fond. Dan id-disinn rebbieħ tal-Fidda huwa invenzjoni notevoli u mammirata li tikkontribwixxi biex jitwessgħu l-fruntieri tal-arti, ix-xjenza, id-disinn u t-teknoloġija. BSTN Raffle Kaxxa Sneakers huwa ħolqien li ħafna jinvidjawh, li jqajjem ix-xewqat, iġib sentimenti pożittivi u joħloq tgħaġġib u mistagħġib.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
At BSTN in Munich, the new Nike Air Max 90 New Species were available in the online shop. But not only that: The Sneaker Freaks could apply for the purchase option of one of the 25 12″ limited edition figures in the New Species design plus an elaborately designed collector’s showcase in comic style at the Raffle on the BSTN website.

But who has to be commissioned with the design and production of such a special edition? Best an agency with 20 years of experience in things like timing madness, production world saving and – Nike; just Brainartist.

From the scribble on the after-briefing pizza napkin to the rather elaborate production and delivery it took 4 hissing weeks – then the snake charmers of Brainartist had once again satisfied the eternal sneaker freak greed for a worldwide super-rare collector’s item.

And because this pack with the new Nike sneakers is only available 25 times worldwide, this limited BSTN special edition powered by Brainartist has already become a super rare collector’s item on the scene.
Dimensions & Packaging
Hero: 30cm
Box : 40cm
Tags
3d Printing, Packaging, Design, Raffle, Limited Edition,
Production Technology
3D-Printing for Figure
Plastic and cardboard for the Box
Design Challenge
Timetable from idea to delevering: 6 Weeks
Research
The figure was sketched and further developed. Then it was built in 3D so that it could be produced with a 3D printer. The packaging was also planned in 3D to fit exactly and provided with illustrations on a cardboard sleeve.
Inspiration
By the design of the Sneaker with Snakedesign.
The Figure is inspired by Marvel Heros with animal elements and the Shoe with light Grey Snake Pattern.
Project Duration
The project started with a call from the customer and the photo of the nike shoe with the wish to create something extraordinary. From this point until the launch we had 6 weeks for the idea, realisation and delivery of the figures to the winners of the raffle.
Team Members
Ralf Kauffmann
Martin Stüwe
Chris Maier
Image Credits
Copyright by Brainartist, Nike and BSTN.

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