Spot On Installazzjoni Tad-Dawl Interattiv minn Responsive Spaces and Michael Holzer

Id-disinn Spot On Installazzjoni Tad-Dawl Interattiv minn Responsive Spaces and Michael Holzer huwa rebbieħ stmat ħafna tal-prestiġjuż 2023 Premju A' Design Award tad-Deheb fil-Kategorija tal-Kompetizzjoni ta' Disinn ta' Installazzjonijiet.

DehebInstallazzjoni· 2023

Spot On Installazzjoni Tad-Dawl Interattiv

minn Responsive Spaces and Michael Holzer

Klijent: Creative Region / City of Linz

Rebbieħ tal-Premju A' Design Award tad-Deheb fil-Kategorija ta' Installazzjoni

540,171

Rebbieħ ta' Premju Ivverifikat

Ivverifika l-Istatus tal-Premju għal #144465

Żur is-Sit Ara fuq A' Design Award Stqarrija għall-Istampa Badge tal-Premju

Kuluri

Id-Disinn

Dwar Spot On Installazzjoni Tad-Dawl Interattiv

It-twieqi vojta tal-ħwienet huma boring. Speċjalment minħabba l-pandemija tal-Covid-19, it-twieqi vojta tal-ħwienet saru kwistjoni saħansitra aktar urġenti għall-belt ta 'Linz. Iżda b'mod partikolari, f'postijiet kbar madwar il-belt dawk, dawk l-ispazji huma wkoll żoni ta 'preżentazzjoni mhux użati li jistgħu jintużaw tajjeb fil-frattemp. Għalhekk din l-installazzjoni unika tieqa tal-ħanut u l-kunċett ta ' "Spot On" warajha ġew żviluppati. L-installazzjonijiet tad-dawl interattivi jibdlu t-twieqi vojta f’biċċiet tal-arti interessanti u straordinarji, filwaqt li joffru wkoll lin-negozji lokali stadju temporanju siewi. Aħna. Imħabba. Linz.

Ir-Rikonoxximent

Dwar il-Premju A' Design Award tad-Deheb

Spot On Installazzjoni Tad-Dawl Interattiv huwa rebbieħ tal-Premju A' Design Award tad-Deheb, rikonoxximent prestiġjuż ħafna mogħti lil disinji tal-ewwel klassi, mill-isbaħ u eċċellenti. Ir-rebbieħa tad-Deheb huma ħolqien innovattiv ħafna, b'viżjoni u li jleqqu b'mod li jgħammex, li jirriflettu t-talent, l-għerf u l-ħila tad-disinjaturi tagħhom. Huwa mistenni li Spot On Installazzjoni Tad-Dawl Interattiv ikun invenzjoni mfaħħra ħafna, li tistabbilixxi x-xejriet u monumentali li tagħti valur bla preċedent. Dan id-disinn rebbieħ tad-Deheb huwa proġett spettakolari u rispettat li jwessa' l-fruntieri tal-arti, ix-xjenza, id-disinn u t-teknoloġija. Spot On Installazzjoni Tad-Dawl Interattiv joħloq xewqa qawwija, iqajjem il-passjoni, iħeġġeġ il-kreattività u jisħer lilna.

Wara d-Disinn

Kit għall-Istampa

Krediti, membri tat-tim u dettalji tekniċi pprovduti mid-disinjatur.

Proprjetajiet Uniċi: Empty shop windows are boring. But especially in good locations, they are also unused presentation areas that can be put to good use in the meantime. For example, to offer local businesses a valuable temporary stage. Best of all in the form of this interactive shop window installation. Due to the Covid-19 pandemic additional empty shop windows happened to pop up in our hometown Linz. Therefore, in the summer of 2021, the concept of 'Spot On' was born.
Dimensjonijiet u Ippakkjar: The whole installation has a size-flexible setup. The initial installation was 4 meters in width, 2 meters in height and 1.2 meters in depth.
Tikketti: interactive installation, light installation, mobile interface, shop window, art installation, digital installation
Teknoloġija tal-Produzzjoni: The whole installation consists of a easy to setup and remove wooden frame to which 24 DMX-controllable LED tubes with single RGB Pixel control are mounted.
The mobile website that lets everybody interact with the light installation has a MQTT based backend that is parked in the cloud, so every bypasser can reach it with his or her smartphone.
The light installation itself is also connected to the internet via a SIM card and mobile internet to receive commands from all users that a surfing the mobile website.
Sfida tad-Disinn: It was the goal to positively utilise ugly (because empty) shopwindows in the inner areas of Linz. We needed a flexible hardware setup to adapt to different measurements of shopwindows as well as add extra value to argue funding. Therefore we integrated the presentation of local businesses which were also hit hard by the COVID-19 pandemic. To engage with bypassers we offered them a mobile interface that let them easily take creative control of the light installation and display short messages.
Riċerka: As a studio for interactive brand experiences we were able to apply our learnings from other projects in the B2B field to this public space installation. The overall creative process to design the setup, the light effects as well as the possibilities of interaction was done within the creative team of the project. This process benefitted from our interdisciplinary team setup and approach.
Ispirazzjoni: The heart of the installation was a voluminous arrangement of controllable LED lights. When viewers were 'on spot', they could design individual messages using their smartphones and send them directly to the system. A jury regularly selected new young companies and startups from among all the applicants, for whom this consequently meant to be in the spotlight in the shop windows.

WE. LOVE. LINZ.
Tul tal-Proġett: Since August 2021 in Linz
Fluss tal-Operazzjoni: As soon as one stands on a marked point in front of the shop window, the complex arrangement of lamps and light unravel for the viewer and an interactive ticker become legible. Via QR code and smartphone, own messages and crazy light effects can be controlled in the shop window.
Membri tat-Tim: Creative Lead: Markus Pargfrieder
Design Lead: Michael Holzer
Projectmanager: Nazila Shamsizadeh
Development: Katharina Mayrhofer
Development: Martin Zeplichal
Development: Julian Reil
Web-Development & -Design: Andrea Maderthaner
Krediti tal-Immaġni: Photo Credits: Responsive Spaces
Video Credits: Eyup Kus