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Sheikh El Burger Il-Marka Tal-Logo by Moataz Mohamed

Sheikh El Burger Il-Marka Tal-Logo by Moataz Mohamed is a highly esteemed winner of the very prestigious 2019 Premju A' Design Award tal-Bronż in Disinn tar-Reklamar, Kummerċjalizzazzjoni u Komunikazzjoni Competition Category.


BronżReklamar· 2019

Sheikh El Burger Il-Marka Tal-Logo

by Moataz Mohamed

Client: Moataz Mohamed

Premju A' Design Award tal-Bronż Winner in Reklamar Category

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Verified Award Winner

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Colors

The Design

About Sheikh El Burger Il-Marka Tal-Logo

Fil-kultura Għarbija, il-kelma "Sheikh" tiddeskrivi l-ogħla grad li wieħed jista 'jikseb għall-gratitudni, l-ekwità, l-umiltà u t-tmexxija pożittiva tagħhom. Dan huwa kif ippożizzjonajna l-marka tagħna: slang li l-mira tagħna tista 'tirrelata miegħu u litteralment ngħidu fil-komunikazzjoni ta' kuljum tagħhom. Slang li jittraduċi għal kwalità, wirt u tmexxija tas-suq.

The Recognition

About the Premju A' Design Award tal-Bronż

Sheikh El Burger Il-Marka Tal-Logo huwa rebbieħ tal-Premju A' Design Award tal-Bronż, rikonoxximent prestiġjuż ħafna mogħti lil disinji eċċellenti ddistingwuti mill-kreattività, l-ingenwità u l-għaqal. Ir-rebbieħa tal-Bronż huma xogħlijiet bi ħila biżżejjed u kreattivi b'mod impressjonanti li jawtentikaw l-esperjenza vasta, l-immaġinazzjoni u l-ħila ta' riżorsi tad-disinjaturi tagħhom. Huwa mistenni li Sheikh El Burger Il-Marka Tal-Logo ikun oġġett imqabbar ħafna, mammirat u maħbub, notevolment professjonali u innovattiv. Dan id-disinn rebbieħ tal-Bronż jinkorporaw l-aħjar prattiki fl-arti, ix-xjenza, id-disinn u t-teknoloġija u huwa eċċellenti fl-attenzjoni għad-dettalji. Sheikh El Burger Il-Marka Tal-Logo jissodisfa l-ħtiġijiet b'mod eċċellenti, imiss ix-xewqat, jinċanta s-sentimenti u jattira l-kurżità.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
What makes this logo different is the simplicity of the design, theme and the mustache element added the bold reflection of the burger sandwich, also the bold Arabic typo added a beautiful mix to each other.
Dimensions & Packaging
- Burger box recommended Weight of paper 350 gm. (Craft paper)
- Fries box recommended Weight of paper 350 gm. (Craft paper)
- Food wrapping paper recommended Weight of paper 60 gm.
- Delivery paper bag recommended Weight of paper 160 gm.(Craft paper)
Tags
Branding, logo design, logo branding, burger
Production Technology
I was responsible for the art Part and to recommend the production materials only, All production dimensions and print was recommended by the production house.
Design Challenge
How to make a typo wording matches with the mustache theme to present a logo design reflects the culture side with modern and smart look and feel, and how this design will fit on all the product materials.
Research
In the Arabian culture, the word “Sheikh” is slang for the highest ranking one can attain for their gratitude, fairness, humbleness and positive leadership.
This is how we positioned our brand: slang that our target could relate to and literally say in their everyday communication. Slang that translates to quality, heritage and market leadership.
Inspiration
I got the inspiration from the Arabian culture and how it is very strong, so I took the mustache as a theme to the logo and linked it to the burger brand to reflect how the food will be well served and bold burger
Project Duration
The project started in May 2018 in Egypt and finished in June 2018 in Egypt, and was exhibited in Doha , April 2018.
Operation Flow
The operation and the flow was smooth because when the art part was done, I recommend to the client all the easy methods that can help him from the materials and simulations to imagine how his packaging will look like after printing.

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