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Mountain Stone Identità Viżiva ta' Wirja by Weiquan Long

Mountain Stone Identità Viżiva ta' Wirja by Weiquan Long is a highly esteemed winner of the very prestigious 2020 Premju A' Design Award tal-Fidda in Disinn tal-Grafika, Illustrazzjoni u Komunikazzjoni Viżwali Competition Category.


FiddaGrafika· 2020

Mountain Stone Identità Viżiva ta' Wirja

by Weiquan Long

Client: Guangzhou zhengdian advertising co. LTD

Premju A' Design Award tal-Fidda Winner in Grafika Category

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The Design

About Mountain Stone Identità Viżiva ta' Wirja

Mountain Stone hija l-identità viżiva ta' wirja tal-arti dwar il-protezzjoni ambjentali. L-identità hija applikata fuq ktieb li jkejjel 210 b'14 b'190 millimetru u huwa stampat fuq karta ħadra. Il-ktieb huwa marbut bl-idejn b'sinsla esposta u kolla. It-tipografija tal-qoxra ssegwi l-forom tal-ġebla ta' Taihu, forma naturali ta' blat. L-immaġni tal-ġebla ta' Taihu riflessa fl-ilma tintuża bħala mera tar-relazzjoni bejn in-nies u n-natura. Id-disinn jgħaqqad l-arti man-natura biex iqajjem kuxjenza pubblika dwar il-protezzjoni ambjentali.

The Recognition

About the Premju A' Design Award tal-Fidda

Mountain Stone Identità Viżiva ta' Wirja huwa rebbieħ tal-Premju A' Design Award tal-Fidda, rikonoxximent prestiġjuż straordinarjament mogħti lil disinji tal-ogħla livell, sbieħ u impressjonanti. Ir-rebbieħa tal-Fidda huma xogħlijiet brillanti ħafna u kreattivi ħafna li juru l-għarfien espert, it-talent u l-aċċuratezza tad-disinjaturi tagħhom. Huwa mistenni li Mountain Stone Identità Viżiva ta' Wirja ikun xogħol mill-isbaħ, eżemplari, professjonali ħafna u innovattiv bil-fond. Dan id-disinn rebbieħ tal-Fidda huwa invenzjoni notevoli u mammirata li tikkontribwixxi biex jitwessgħu l-fruntieri tal-arti, ix-xjenza, id-disinn u t-teknoloġija. Mountain Stone Identità Viżiva ta' Wirja huwa ħolqien li ħafna jinvidjawh, li jqajjem ix-xewqat, iġib sentimenti pożittivi u joħloq tgħaġġib u mistagħġib.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
In the cover design, the book binding is made of hand-made bare spinal glue, and the cover font design adopts the morphological characteristics of "Taihu stone", which increases the aesthetic and artistic sense of the book. The design of the entire book binding design takes "Taihu Stone" as the creative point. From the heart of the person, the natural beauty of the mountain stone is used to describe the human's longing for beautiful nature. It directly reflects the mood and pursuit of the rock in the author's heart.
Dimensions & Packaging
The book size:210mmx14mmx190mm
Tags
Environmental Protection, Arts , Exhibition, Visual, Books
Production Technology
Green paper
Design Challenge
The challenge comes from how artists communicate environmental issues through art and arouse people's attention to environmental protection. Looking for such artists and art forms, the design can be used to show the intention of the exhibition.
Research
From the perspective of environmental protection + art, through the analysis of the development of human and nature, the problem of environmental degradation is elaborated. On the basis of constructing the theoretical framework of environmental protection + artistic integrity design, from the perspective of "Stone in His Heart", starting from the heart of man, he will describe the yearning of human beauty and nature with the natural beauty of mountains and stones, and take responsibility for protecting the environment. An inseparable whole is publicized and designed, and its purpose is to call on everyone to raise environmental awareness and understand the importance of environmental protection.
Inspiration
"The stone in his heart" is the embodiment of environmental protection and art. Through artistic creation, he conveys the relationship between people, between people and nature, and between nature and people.
Project Duration
January 2017 guangzhou, China
Operation Flow
"The Stone in His Heart" is the work of Sun Xiaofeng, an artist and independent curator. From the perspective of "The Stone in His Heart", the reflection of the mountain rocks in the water, in the traditional concept, is like a self-mirror, reflecting the relationship between man and nature, which also reflects the original intention of the design of the work. The "Stone in His Heart" works are spread online and offline to form a series of "Environmental Protection + Art" exhibitions. The exhibition is co-sponsored by New Southern Art, Guangdong Environmental Protection · Guangdong Fashion Brand Operations Group, and Young Miao Project Task Force. It is popular in Guangzhou, China The special factory E5 Art Museum was held, and media from all walks of life in Guangdong also participated in the event. More than 30 media such as the Guangdong Artists Association, Guangdong TV Station, Guangdong Provincial Department of Environmental Protection "Environment", "New Southern Art", "Yachang.com" magazine and so on Propagandize from the media to expand environmental protection propaganda, reflect on environmental degradation from the perspective of man and nature, and integrate the power of art and design to jointly promote environmental protection concepts and share environmentally friendly lifestyles. The exhibition was also appreciated by Hu Bin, deputy director of the Guangzhou Academy of Fine Arts, Wang Shaoqiang, director of the Guangdong Museum of Art, and critic Daojian Jian.
Team Members
Weiquan Long / Xueqiong Guo

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