Moose Piss Tenextiliztli Yolcayotl Tlaixnextiliztli by Bruno Cintra

Moose Piss Tenextiliztli Yolcayotl Tlaixnextiliztli by Bruno Cintra is a highly esteemed winner of the very prestigious 2021 Mahuizolli A' Design Award Cozticteocuitlatl in Ixcuecuetzaliztli, Tlachializtlahtolpamitl ihuan Olinia Ixiptlaliztli Tlachihchihualiztli Competition Category.

CozticteocuitlatlIxcuecuetzaliztli· 2021

Moose Piss Tenextiliztli Yolcayotl Tlaixnextiliztli

by Bruno Cintra

Client: Hermoso Compadre

Mahuizolli A' Design Award Cozticteocuitlatl Winner in Ixcuecuetzaliztli Category

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Verified Award Winner

Verify Award Status for #119093

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Colors

The Design

About Moose Piss Tenextiliztli Yolcayotl Tlaixnextiliztli

Moose Piss ce yolcayotl tlaixnextiliztli in omochiuh queh in huey tlamantli itech ce tequitl inic quixnextia ce yancuic cerveza. Inin yolcayotl quipia 40 segundos ihuan yauh ica 12 tlaixcopinaltin ipan cecen segundo, ihuan omochiuh ica 4K tlaixnextiliztli chicahualiztli. Omocentlali in tlacuilolli ica maitl ihuan in tlaixcopinaliztli ihuan in tlapalhuiliztli ica computadora, ihuan omotequitilti graficos software inic mocentlalia ihuan inic mochichihua in caquiztli. Omopepen ce paquiliztli ihuan camanaltic tlachihualiztli inic monenehuilia ica in iyolo in cerveza tocaitl. In tlamantin in tlalticpacayotl omopatlaque inic mochihua ce cemanahuatl in ahmo nelli ixnesi. Inin yolcayotl omochiuh inic monextiz ipan internet video ihuan ipan social media tlaixnextiloyan.

The Recognition

About the Mahuizolli A' Design Award Cozticteocuitlatl

Moose Piss Tenextiliztli Yolcayotl Tlaixnextiliztli ca in quicuic in Mahuizolli A' Design Award Cozticteocuitlatl, huel mahuiztic tlamahuizoliztli tlen momaca in achtopa, huel cualli ihuan mahuiztic tlachihualli. In quicuicah Cozticteocuitlatl ca cenca yancuic, tlachiyani ihuan tlanextic tlachihualli in quinextia in tlamatiliztli ihuan toltecayotl. Ca quinequi in Moose Piss Tenextiliztli Yolcayotl Tlaixnextiliztli quitlalizque yancuic tlamantli ihuan quimacazque tlazohtli. Ni dizayno in quicuic Cozticteocuitlatl ca mahuiztic tlamantli in quihuelitia in toltecayotl, tlamatiliztli, dizayno ihuan teknolohia. Moose Piss Tenextiliztli Yolcayotl Tlaixnextiliztli quiyolchicahua ihuan quipaquiltia in tlacah.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This project was created to be the main part of the beer launch campaign.
I used manual drawing techniques, combined with illustration and digital painting. In addition, 3 software were used to assist in the composition.
Dimensions & Packaging: A digital animation, meant to run on YouTube, Vimeo, Facebook and Instagram. It is 40 seconds long, with a frame rate of 12 frames/second. The resolution is 4k.
Tags: Beer, Animation, Illustration, design, modern.
Production Technology: Manual draw and graphic software like Photoshop, After Affects and Audition.
Design Challenge: Choose a style that matches the product's proposal.
Research: I researched how the target audience would react to an animation like this, turning points and impact for the brand. As insights, I realized that the public likes to try products with bold communication, which reinforced the desired concept.
Inspiration: I looked for an irreverent style that matched the beer brand. A modern and humorous illustration, to make a perfect combination with beer. In addition, I was also inspired by natural elements, and restyled them to create a "surreal world" for the animation.
Project Duration: 2 months.
Operation Flow: it is supposed to run on several players, and you can find the key points in seconds 04 ', 10', 20 ', 26' and 30'.
Patents: No patents.
Team Members: Bruno Cintra
Image Credits: No copyrights.