Gatorade GX Patch and APP Tequitl Nemini: Yolcatl Tlanahuatilli by PepsiCo Design and Innovation

Gatorade GX Patch and APP Tequitl Nemini: Yolcatl Tlanahuatilli by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2022 Mahuizolli A' Design Award Iztacteocuitlatl in Oliniatepoztli, Tlahtolchihualli ihuan Tepoztlahtolamatl Tlachihchihualiztli Competition Category.

IztacteocuitlatlOliniatepoztli· 2022

Gatorade GX Patch and APP Tequitl Nemini: Yolcatl Tlanahuatilli

by PepsiCo Design and Innovation

Mahuizolli A' Design Award Iztacteocuitlatl Winner in Oliniatepoztli Category

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The Design

About Gatorade GX Patch and APP Tequitl Nemini: Yolcatl Tlanahuatilli

Gx ce tlacetililli ayoni tlacencahualiztli tlen mochihua ica ce yolcatl tlanahuatilli, ce itztonalli amatl ihuan ce comitl tlen huelis occeppa motequitis. In Gx itztonalli amatl motzquiya ipan macuextli ihuan quisentlalia itztonalli ipan ce chicahuac neahcocuiliztli ic quipohua atl ihuan iztatl tlen poliuhqui. In Gx App quitta amatl ihuan quichihua ce itztonalli tlatlaliliztli. Ica in itztonalli tlatlaliliztli, in tlanahuatilli tlanahuatia ayoni ihuan tlacualiztli tlamachtiliztli ipan occe neahcocuiliztli. Chiucnahui Gx pod tlanahuatiltin ica occequin tlamantli carbohidrato ihuan electrolito monextia in tlatequitiltiliani. In pod tequitiltia amo miac plástico queh tlaayolilli, amo huel occeppa motemaquiltia atlacualiztin.

The Recognition

About the Mahuizolli A' Design Award Iztacteocuitlatl

Gatorade GX Patch and APP Tequitl Nemini: Yolcatl Tlanahuatilli ca in quicuic in Mahuizolli A' Design Award Iztacteocuitlatl, hueyi tlamahuizoliztli tlen momaca in huel yectli, tlanextic ihuan mahuiztic tlachihualli. In quicuicah Iztacteocuitlatl ca cenca cualli ihuan cenca yancuic tlachihualli in quinextia in tlamatiliztli, toltecayotl ihuan ixtlamatiliztli intlachihuanime. Ca quinequi in Gatorade GX Patch and APP Tequitl Nemini: Yolcatl Tlanahuatilli ca cenca cualli, cenca motequiuhtia ihuan yancuic. Ni dizayno in quicuic Iztacteocuitlatl quihuelitia in toltecayotl, tlamatiliztli, dizayno ihuan teknolohia. Gatorade GX Patch and APP Tequitl Nemini: Yolcatl Tlanahuatilli quiyolchicahua in tlacah, quipaquiltia ihuan quitlamahuiztiltia.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: For this elite hydration system, the reusable and customizable Gx bottle is key, working hand in hand with Gx pods. Available in nine different formulas, Gx pods contain differing levels of carbohydrates and electrolytes, which are suggested to the user by the Gx recommendation engine. The pods were also thoughtfully created with less plastic than fully diluted, non-refillable beverages.
Production Technology: The latest upgrade to the system is the new Gx Sweat Patch that completes the personalized hydration system. Until now, sweat testing was traditionally done in a lab using expensive equipment and skilled technicians, and therefore only accessible by top professional teams. Gatorade transformed this resource-intensive process into a method that is simpler, cheaper, and accessible to everyone by developing the Gx sweat patch. The patch is a next-level wearable that sticks to the user’s forearm and collects sweat from one high-intensity workout to track fluid and sodium loss. Then, the Gx App—designed to help athletes optimize workouts and track long term progress—scans it all. Using that unique sweat profile, it recommends hydration and fueling strategies for the next time the activity is performed, helping athletes optimize their workout and recovery.
Inspiration: Gatorade’s founding mission is rooted in an enduring commitment to maximizing athletic performance and helping athletes perform their best. We know that every athlete is unique and as a result has individualized needs in order to fuel peak performance. Customization and personalization are the next frontier of sports, nutrition, and sustainability.

Read the Press Release