Dizayini ya Pepsi Chinas People Daily New Media Chitini cha Chakumwa ndi PepsiCo Design and Innovation ndi wopambana wotamandika kwambiri pa mphotho yaulemu ya 2021 Mphoto ya Platinamu ya A' Design Award mu Gawo la Mpikisano la Mapangidwe a Mapaketi.
PlatinamuMapaketi· 2021
Pepsi Chinas People Daily New Media Chitini cha Chakumwa
ndi PepsiCo Design and Innovation
Kasitomala: PepsiCo Design & Innovation
Wopambana pa Mphoto ya Platinamu ya A' Design Award mu Gawo la Mapaketi
Wopambana Wotsimikizidwa
Tsimikizani Mkhalidwe wa Mphotho ya #118923Kapangidwe
Za Pepsi Chinas People Daily New Media Chitini cha Chakumwa
Everyday Heroes ndi mndandanda wa zojambula za zitini za zakumwa zachikumbutso zopangidwa kwa Pepsi mogwirizana ndi gawo la New Media la People's Daily ku China. Zitinizi zimapereka ulemu kwa antchito azaumoyo, ogwira ntchito, odzipereka ndi operekera katundu omwe anatumikira madera awo pa mzere woyamba pa nthawi ya mliri wa COVID-19. Chojambula chilichonse chimalemekeza mbadwo watsopano wa ngwazi za tsiku ndi tsiku ndipo chimasonyeza kuyamikira zopereka zawo za tsiku ndi tsiku. Chovalira ichi chimasandutsa chidebe cha chakumwa chodziwika bwino kukhala uthenga wosavuta wa pagulu wothokoza ndi ulemu wogawana.
Chidziwitso
Za Mphoto ya Platinamu ya A' Design Award
Pepsi Chinas People Daily New Media Chitini cha Chakumwa ndi mmodzi mwa opambana a Mphoto ya Platinamu ya A' Design Award, kuzindikirika kolemekezeka kwambiri komwe kumaperekedwa kwa mapangidwe apadera kwenikweni, okongola ndi aulemerero. Opambana a Platinamu ndi zodabwitsa za kulenga, umboni wa malire a nzeru za anthu, ndipo amaonetsa ukatswiri wosayerekezeka ndi luntha la opanga awo. Mapangidwe amenewa akuyembekezeka kukhala ntchito zotchuka kwambiri zomwe zimatsimikizira kukongola kwa nthawi yawo, kuthandiza ubwino wa gulu ndi kukulitsa malire a luso, sayansi, kapangidwe ndi ukadaulo. Pepsi Chinas People Daily New Media Chitini cha Chakumwa amaonetsa mlingo wapamwamba wa ubwino ndipo mosakayikira amasandutsa dziko kukhala malo abwino kwambiri ndi makhalidwe ake opindulitsa ndi amtengo wapatali. Pepsi Chinas People Daily New Media Chitini cha Chakumwa ndi ntchito yopambana Mphoto ya Platinamu ya A' Design Award yomwe imadzutsa zilakolako, imalimbikitsa, imasangalatsa ndi kubweretsa chisangalalo chachikulu.
Kumbuyo kwa Kapangidwe
Katundu wa Atolankhani
Umboni, mamembala a gulu ndi zambiri zapadera zoperekedwa ndi wopanga.
- Makhalidwe Apadera
- Pepsi joined hands with Chinas Peoples Daily New Media to introduce and celebrate a new generation of heroes, the global collective of medical staff, workers, volunteers, and delivery persons who have been fighting on the frontlines of this pandemic every single day. As an homage to them, we launched the Everyday Heroes campaign, a meaningful tribute expressed through commemorative can designs.
- Zizindikiro
- Packaging, Beverage
- Chilimbikitso
- COVID-19 has changed the world forever, and altered lives across the globe. Everyone has been affected, but we have also witnessed bold bravery and incredible acts of kindness. At Pepsi, we have been moved by the courageous people showing up, day after day, for their communities. Their spirit of love is deeply inspiring. We wanted to create something that honored them and expressed our sincere gratitude for their contributions.
- Mamembala a Gulu
- PepsiCo Design & Innovation
Zolipidwa
Fufuzani Kupitilira Designers.org
Onani zinthu, ntchito ndi mwayi kuchokera kwa ogulitsa athu aulaliki.
Zina Zofufuza
Mapangidwe Ofanana
Fufuzani mapangidwe ena opambana mphotho ochokera mu gulu lomweli, osankhidwa malinga ndi ukadaulo.