Moose Piss Kanema Wotsatsa by Bruno Cintra

Golide Kanema · 2021

Moose Piss Kanema Wotsatsa

by Bruno Cintra

Mphoto ya Golide ya A' Design Award 2021 in Kanema
CLIENT: Hermoso Compadre
Estimated Number of Design Views: 68,818
Verification code E9A4F13DE9 · Verify this award

Visit Site View at A' Design Award Press Release

Colors

About Moose Piss Kanema Wotsatsa

Moose Piss ndi kanema wojambulidwa wotsatsa amene anapangidwa monga gawo lalikulu la kampeni yokhazikitsa mowa. Kanemayu ndi wa masekondi 40, amayenda pa mafelemu 12 pa sekondi imodzi ndipo anapangidwa mu mawonekedwe a 4K. Kujambula ndi manja kunaphatikizidwa ndi zithunzi zojambulidwa komanso kupenta kwa digito, ndipo mapulogalamu a zithunzi anagwiritsidwa ntchito posakaniza ndi kukonza mawu. Kalembedwe kosaopa ndiponso koseketsa kanasankhidwa kuti kagwirizane ndi khalidwe la mtundu wa mowawo. Zinthu zachilengedwe zinasinthidwa maonekedwe kuti zipange dziko losadziwika bwino. Kanemayu anapangidwa kuti azionetsedwa pa mavidiyo a pa intaneti ndi nsanja za malo ochezera a pa intaneti.

About the Mphoto ya Golide ya A' Design Award

Moose Piss Kanema Wotsatsa ndi mmodzi mwa opambana a Mphoto ya Golide ya A' Design Award, kuzindikirika kolemekezeka kwambiri komwe kumaperekedwa kwa mapangidwe a pamwamba, odabwitsa ndi odziwika. Opambana a Golide ndi zolengedwa zatsopano kwambiri, zoona patali ndi zonyezimira zomwe zimaonetsa luntha, nzeru ndi luso la opanga awo. Moose Piss Kanema Wotsatsa akuyembekezeka kukhala chopangidwa chotamandidwa kwambiri, chokhazikitsa zochitika ndi chachikulu chomwe chimabweretsa phindu losawonekapo kale. Mapangidwe opambana Mphoto ya Golide ya A' Design Award awa ndi ntchito yodabwitsa, yolemekezeka yomwe imapindulitsa kwambiri ndi kukulitsa malire a luso, sayansi, kapangidwe ndi ukadaulo. Moose Piss Kanema Wotsatsa amabweretsa zilakolako zamphamvu, kudzutsa chidwi, kulimbikitsa luso lolenga ndi kutikopa.

Press Kit

Unique Properties: This project was created to be the main part of the beer launch campaign.
I used manual drawing techniques, combined with illustration and digital painting. In addition, 3 software were used to assist in the composition.
Dimensions & Packaging: A digital animation, meant to run on YouTube, Vimeo, Facebook and Instagram. It is 40 seconds long, with a frame rate of 12 frames/second. The resolution is 4k.
Tags: Beer, Animation, Illustration, design, modern.
Production Technology: Manual draw and graphic software like Photoshop, After Affects and Audition.
Design Challenge: Choose a style that matches the product's proposal.
Research: I researched how the target audience would react to an animation like this, turning points and impact for the brand. As insights, I realized that the public likes to try products with bold communication, which reinforced the desired concept.
Inspiration: I looked for an irreverent style that matched the beer brand. A modern and humorous illustration, to make a perfect combination with beer. In addition, I was also inspired by natural elements, and restyled them to create a "surreal world" for the animation.
Project Duration: 2 months.
Operation Flow: it is supposed to run on several players, and you can find the key points in seconds 04 ', 10', 20 ', 26' and 30'.
Patents: No patents.
Image Credits: No copyrights.