Dizayini ya Gorgeous Frontier Highway Chizindikiro cha Mtundu (Brand Identity) ndi Zhuang Li ndi wopambana wotamandika kwambiri pa mphotho yaulemu ya 2022 Mphoto ya Chitsulo ya A' Design Award mu Gawo la Mpikisano la Mapangidwe a Zithunzi, Zojambulidwa ndi Kulumikizana Mwazithunzi.
ChitsuloZithunzi· 2022
Gorgeous Frontier Highway Chizindikiro cha Mtundu (Brand Identity)
ndi Zhuang Li
Kasitomala: China National Highway G331
Wopambana pa Mphoto ya Chitsulo ya A' Design Award mu Gawo la Zithunzi
Wopambana Wotsimikizidwa
Tsimikizani Mkhalidwe wa Mphotho ya #139017Kapangidwe
Za Gorgeous Frontier Highway Chizindikiro cha Mtundu (Brand Identity)
Gorgeous Frontier Highway ndi chizindikiro cha mtundu chomwe chidapangidwa kwa Msewu Waukulu wa Dziko la China G331. Msewuwu umayenda m'mphepete mwa malire akumpoto a China ndipo umapanga msewu wautali wodzitchinjiriza wa m'malire m'chigawo cha Heilongjiang. Zinthu zomwe zagwiritsidwa ntchito polemba zikoperazi zachokera ku mawonekedwe a nthaka, zomera, komanso msewu womwewo. Theka la mwanjenjete limayimira mawonekedwe a nthaka, tsamba limayimira zomera, ndipo mzere umayimira msewuwo. Zinthu izi zaphatikizidwa kuti zigwirizanitse chikhalidwe chachilengedwe ndi mawonekedwe amakono a zithunzi. Chizindikirochi chikuwonetsanso nyengo zinayi za njirayi komanso chikhalidwe chamoyo cha anthu am'deralo.
Chidziwitso
Za Mphoto ya Chitsulo ya A' Design Award
Gorgeous Frontier Highway Chizindikiro cha Mtundu (Brand Identity) ndi mmodzi mwa opambana a Mphoto ya Chitsulo ya A' Design Award, kuzindikirika kolemekezeka komwe kumaperekedwa kwa mapangidwe abwino omwe amakwaniritsa zofunika za akatswiri ndi za makampani zomwe zimayembekezeka kuchokera ku zolengedwa zopangidwa bwino. Opambana a Chitsulo amaonetsa luso lalikulu, ukatswiri wapamwamba, kumvetsetsa kwa akatswiri ndi mphamvu yolenga ya opanga awo. Gorgeous Frontier Highway Chizindikiro cha Mtundu (Brand Identity) akuyembekezeka kukhala cholengedwa choyamikiridwa kwambiri, chosirira ndi chokondedwa chomwe ndi chothandiza ndi chatsopano. Mapangidwe opambana Mphoto ya Chitsulo ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a makampani ndipo ali ndi makhalidwe a ukadaulo oyenerera olumikizidwa ndi chidziwitso ndi luso. Gorgeous Frontier Highway Chizindikiro cha Mtundu (Brand Identity) amalemekezedwa chifukwa cha kusamala kwake ndipo anapangidwa kuti apereke kukonza kwa moyo kumene kumathandiza kusandutsa dziko kukhala malo abwino.
Kumbuyo kwa Kapangidwe
Katundu wa Atolankhani
Umboni, mamembala a gulu ndi zambiri zapadera zoperekedwa ndi wopanga.
- Makhalidwe Apadera
- China National Highway G331, runs along the China northern border, which is a thousand-mile frontier defense road in Heilongjiang province, China. Just as the slogan says, “Incredible Nature, Amazing Heritage” which means animismperceives all things as animated and alive, experience the extraordinary four seasons on this gorgeous highway. The designer used it as starting point, made originalityatop priorityinthis new brand image for G331.
- Chilimbikitso
- The designerextractedthedesign elementsfrom geomorphology, vegetation and highway. These essential elements are assembled withdifferentfunctions, the semicircle represents geomorphology, the leaf represents vegetation, and the line represents highway. Thenatural culture andmodern elementsare gathered tointegratethe newest conceptsofG331. Designer found creative ways to present this energetic&fashionable highway, shows its distinctiveandlivelyculture.
- Mamembala a Gulu
- Creative Director: Lizhuang
Art direction: Zuo Weitao
Design Consultant: Liu Qiang
Zolipidwa
Fufuzani Kupitilira Designers.org
Onani zinthu, ntchito ndi mwayi kuchokera kwa ogulitsa athu aulaliki.
Zina Zofufuza
Mapangidwe Ofanana
Fufuzani mapangidwe ena opambana mphotho ochokera mu gulu lomweli, osankhidwa malinga ndi ukadaulo.