Siliva Kanema · 2024
Freeway Loud Kanema wa 3D wa Chinthu
- Mphoto ya Siliva ya A' Design Award 2024 in Kanema
- CLIENT: Morgan Studio
- Estimated Number of Design Views: 68,279
- Verification code DAC503F51C · Verify this award
Colors
About Freeway Loud Kanema wa 3D wa Chinthu
Freeway Loud ndi kanema wa mawonekedwe atatu wa chinthu wopangidwa kwa kampani yopanga nsapato. Kanemayu akuwonetsa nsapato mkati mwa malo a mafakitale, komwe makina akuwoneka kuti akupatsa moyo chinthucho. Nsapatoyi inapangidwa pogwiritsa ntchito njira za hard surface mu 3ds Max, pogwiritsa ntchito zithunzi monga chitsanzo. Ma texture anapangidwa kuchokera ku zithunzi za zikopa ndi maburashi a digito, ndipo zochitikazo zinapangidwa ndi Vray pa ma pixel 1920 ndi 1080. Kanemayu anapangidwa kuti azigwiritsidwa ntchito pa intaneti, ndipo cholinga chake ndi kukopa chidwi kudzera mu zithunzi zokha, popanda mawu ofotokozera.
About the Mphoto ya Siliva ya A' Design Award
Freeway Loud Kanema wa 3D wa Chinthu ndi mmodzi mwa opambana a Mphoto ya Siliva ya A' Design Award, kuzindikirika kolemekezeka modabwitsa komwe kumaperekedwa kwa mapangidwe a pamwamba, okongola ndi ochititsa chidwi. Opambana a Siliva ndi ntchito zowala kwambiri ndi zolenga kwambiri zomwe zimaonetsa ukatswiri, luso ndi nzeru zakuthwa za opanga awo. Freeway Loud Kanema wa 3D wa Chinthu akuyembekezeka kukhala ntchito yodabwitsa yoonetsedwa, yaukatswiri wapadera ndi yatsopano kwambiri. Mapangidwe opambana Mphoto ya Siliva ya A' Design Award awa ndi chopangidwa chodziwika kwambiri ndi choyamikiridwa chomwe chimapindulitsa ndi kukulitsa malire a luso, sayansi, kapangidwe ndi ukadaulo. Freeway Loud Kanema wa 3D wa Chinthu ndi cholengedwa chomwe anthu ambiri amachichitira nsanje, chomwe chimadzutsa zilakolako, kubweretsa maganizo abwino ndi kuyatsa kudabwa ndi chidwi.
Press Kit
- Unique Properties
- The idea was to give the product a modern aspect by the use of futuristic elements and the industrial machines that brings the shoe to life.
- Dimensions & Packaging
- 1920X1080
- Tags
- shoe, cgi, footwear, fashion, 3d boot, cgi boot, vessi
- Production Technology
- The shoe was modeled using photographs as a reference and hard surface 3D modeling techniques. For modeling we used the software 3ds Max. All the textures made using leather texture and some photoshop brushes. Vray was used for rendering.
- Design Challenge
- The hardest part putting all the scenes in the same mood, considering that where a lot of different environments.
- Research
- The work was executed based mainly on the previous experiences in other works for several companies of the sector footwear, in very natural way. Feedback was collected mainly online about the quality of the 3D itself as well as the sensations that people had in the first contact with the art.
- Inspiration
- We where inspired by the industrial process and the technology involved in all the shoe construction process. As reference we used a lot of company local machines that are used on the shoe construction process.
- Project Duration
- The project toke around 2 months to get done, starting on the planning stage, in Franca, SP, Brazil.
- Operation Flow
- The animation visual was used on online such product website, instagram and facebook. The main focus was to attract attention to the product, bringing in the composition elements that generate the necessary sensations without the need for explanatory texts. Competitors often use images without a strong visual appeal, so the product, especially in the online market, goes unnoticed. The excess of texts works negatively in most of these cases, underestimating the viewer's intellect.
