Lo dissènh Ecological Journey Gift Box Mèl per Pufine Advertising Ltd.Co. es un laureat autfo estimfo del prestigfo 2020 A' Design Award d'Argent dins la Categoria de Competfo Dissènh d'Embalatge.
ArgentEmbalatge· 2020
Ecological Journey Gift Box Mèl
per Pufine Advertising Ltd.Co.
Client : Wuhan Little Bee Food Co., Ltd.
Laureat del A' Design Award d'Argent dins la Categoria Embalatge
Laureat de Prèmi Verificat
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A prepaus de Ecological Journey Gift Box Mèl
Lo design de la boita-regal de mèl es inspirat pel "viatge ecologic" de Shennongjia, amb una abundància de plantas salvatjas e un bon environament ecologic natural. La proteccion de l'environament ecologic local es lo tèma creatiu del design. Lo design adopta l'art tradicional chinés del papièr talhad e l'art del teatre d'ombras per mostrar l'ecologia naturala locala e cinc animals rars e menaçats protegits de primièra categoria. Un papièr rude d'èrba e de fusta es utilizat coma material d'embalatge, çò que representa lo concept de natura e de proteccion ambientala. La boita extèrna pòt èsser utilizada coma una boita de rangament exquisida per la reütilizacion.
La Reconoissença
A prepaus del A' Design Award d'Argent
Ecological Journey Gift Box Mèl a ganhat la distincion A' Design Award d'Argent, una reconeissença extraordinàriament prestigiosa acordada a de designs d'ort de gamma, esplendids e impressionants. Los ganhaires de l'Argent son d'òbras terriblament brilhantas e extrèmament creativas que illustran l'experiéncia, lo talent e la finessa excepcionals de lors designers. S'espèra que Ecological Journey Gift Box Mèl siá una òbra meravilhosa e de referéncia, notablament professionala e prigondament innovanta. Aqueste design ganhaire de la distincion A' Design Award d'Argent es una invencion fòrça notabla e admirada, que fa un ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Ecological Journey Gift Box Mèl es una creacion immensament envejada que desrevelha de desirs, aduch de sentiments positius e fa néisser l'estonament e l'esmaiment.
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Kit de premsa
Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.
- Proprietats Unicas
- We use the traditional Chinese folk art form paper-cut to show the local natural ecology of the guardian,the most rare and endangered five first-class protected animals.We hope to sell not only honey,but also the local culture and natural environment.With the development of material civilization,natural resources are being destroyed and traditional folk culture is dying out.We also hope to awaken human beings to protect nature and culture so as to possess the most precious gifts.Highlight the cultural theme of ecological and environmental protection.
- Dimensions e Embalatge
- Length:300mm, width:220mm, height:80mm
- Etiquetas
- Gift box, package, honey, nature, shennongjia, paper-cut, animal, culture
- Tecnologia de Produccion
- As for packaging materials,we use a slightly rough texture of the original ring of wood paper,and it is consistent with the original ecological product characteristics, natural environmental characteristics.
- Desaffo de Dissènh
- Because it is limited edition, the production process of packaging without affecting the quality of the premise, using laser engraving to show the details of packaging, packaging production is a challenge and test.
- Recèrca
- We hope to distinguish from ordinary honey products and use the five most precious first-level protected animals in shennongjia as visual elements to reflect local natural culture and become guardians of local cultural and natural resources.For paper material selection,the paper is looking for the disappearing folk traditional paper-cutting, reflect on the protection of natural ecology and cultural heritage, reflect the product's most natural,ecological,honest cultural characteristics.
- Inspiracion
- As the rare honey from the world's best-preserved shennongjia natural ecological reserve, it is inspired by a natural "Ecological Journey". Bees are the "nature guide" of this tour, leading us to appreciate and feel the local culture and natural scenery, highlighting the theme of caring for our homeland.
- Durada del Projècte
- Completed in 2019, participated in the Wuhan International Design Biennial, and won the gold prize of "Hubei Geographical Indication Product Contest"
- Flux Operacional
- This packaging design not only reflects the scarcity of products, but also as a local geographical identification products, with a high collection and gift value. Communicate and interact with vivid display. And after enjoying delicious food, the outer box can be used as an exquisite storage box, and the glass jar can store small objects for reuse.
- Membres de l'Equipa
- Designer: xiang shasha
Creative Director: Zhang Yanhui
Customer Service Director: Zhou Xiaoli
illustration: Tong Meng
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