Constellation Embalatge de Briquet per Sunhwa Lee and Wenyuan Chen

Lo dissènh Constellation Embalatge de Briquet per Sunhwa Lee and Wenyuan Chen es un laureat autfo estimfo del prestigfo 2021 A' Design Award d'Aur dins la Categoria de Competfo Dissènh d'Embalatge.

AurEmbalatge· 2021

Constellation Embalatge de Briquet

per Sunhwa Lee and Wenyuan Chen

Client : Zippo (China) Outdoor Products Co., Ltd.

Laureat del A' Design Award d'Aur dins la Categoria Embalatge

31,784

Laureat de Prèmi Verificat

Verificar l'Estat del Prèmi per #119120

Visitar lo site Veire a A' Design Award Comunicat de premsa Insígnia del prèmi

Colors

Lo Concèpte

A prepaus de Constellation Embalatge de Briquet

Constellation es un disseny d'embalatge en edicion limitada per de briquets de colleccion. L'embalatge s'alumina a travèrs de pichons punts sus sa superfícia, e los lums se pòdon alucar un per un per formar de signes del zodiac diferents. A la fin de l'efièch, los lums s'esvalisson doçament en apareissent e desapareissent. L'efièch luminós es recargable amb un cable USB e dura dotze oras quand es completament cargat. Los briquets se tenon a l'embalatge interior amb d'imants, atal la boita pòt tanben èsser utilizada coma presentador. Una barra triangulara amagada se desplega a l'arrièr per far tenir l'embalatge drech. Lo papièr es lo material principal utilizat.

La Reconoissença

A prepaus del A' Design Award d'Aur

Constellation Embalatge de Briquet a ganhat la distincion A' Design Award d'Aur, una reconeissença immensament prestigiosa acordada a de designs de primièra qualitat, meravilhoses e excellents. Los ganhaires de l'Aur son de creacions extrèmament innovantas, visionàrias e esbleugissentas, que reflectisson lo prodigi, la sabença e la proeça de lors designers. S'espèra que Constellation Embalatge de Briquet siá una invencion fòrça lausada, que dintra de tendéncias e monumentala, que provesís un valor sens precedent. Aqueste design ganhaire de la distincion A' Design Award d'Aur es un projècte espectaclós e respectat, que fa un grand ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Constellation Embalatge de Briquet crea de sentiments intensos de desirs, evòca la passion, encoratja la creativitat e fascina.

Darrièr lo concèpte

Kit de premsa

Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.

Proprietats Unicas: The packaging engages the user by lighting up. It is turned on, one by one and is connected together to create different zodiac signs. It enhances the esthetic aspect of the packaging and highlights the concept in a unique way. The lighters can be directly placed on top of the inner packaging as magnets are attached underneath. Moreover, the packaging can be used as a display tool - the user can make it stand by pulling out a triangular bar which is hidden on the back side of the packaging.
Dimensions e Embalatge: Outbox size: 435x435x123mm
Inner plate size: 365x75mm
Etiquetas: Zippo, lighter, packaging, packaging design, innovative, inspiring
Tecnologia de Produccion: The company always considers sustainability when it comes to deciding packaging materials. Predominately paper was used to create the packaging.
Desaffo de Dissènh: To achieve the light effect, the team collaborated with several engineers for more than two months. They helped the team develop and establish a new light program, according to the design specifically. As the effect was not exist previously, it was the most challenging part of the project, according to the designer. After several trials, the team were able to install the effect and successfully attached it in the packaging.
Recèrca: Based on the team's market research as well as target audience analysis, the team were able to complete a deep dive into market potential.

As the lighter products in the packaging are under high-end product line of Zippo, it was crucial to appeal Zippo enthusiasts and loyal consumers who regularly collect the brand's products.
Inspiracion: The each constellation lighter was designed based on different zodiac signs. It aims to appeal to Zippo enthusiastic - provide a comprehensive collection to them, the packaging was exclusively developed as a limited edition with only a hundred units produced.
The overall shape of the inner packaging was inspired by a spaceship and the surface was designed with a simple and abstract image which represents beautiful stars at night.
Durada del Projècte: The project started in April 2020 and launched in February 2021 in China.
Flux Operacional: The light effect shines through the small dots on the surface of the packaging. At the end of the effect, the lights are slowly breathing. The effect is rechargeable with an enveloped USB cable and it lasts for twelve hours once it is fully charged. Also, the effect can be easily turned on and off by pressing a switch, which is installed in the packaging - it was designed with a consideration of the cost and energy efficiency.
Brevets: Registrant's name: ZIPPO MANUFACTURING COMPANY
Trademark No.347274

The trademark under Reg. No. 347274 in Class 34 has been approved for renewal. The valid period of registration is extended to April 29, 2029.
Membres de l'Equipa: Senior Communication Designer: SunHwa Lee
Senior Product Innovation Manager: WenYuan Chen