Thirty Years Anniversary Identitat de Marca by Salvita Bingelyte is a highly esteemed winner of the very prestigious 2021 A' Design Award de Fèrre in Grafica Competition Category.
FèrreGrafica· 2021
Thirty Years Anniversary Identitat de Marca
Client: Salvita Design
A' Design Award de Fèrre Winner in Grafica Category
Verified Award Winner
Verify Award Status for #120942The Design
About Thirty Years Anniversary Identitat de Marca
Trenta Ans d'Anniversari es una identitat de marca creada per marcar trenta ans de relacions diplomaticas restauradas entre Lituània e Alemanha. L'emblèma met en valor lo nombre trenta e combina las doas chifras amb las colors del drapèu de cada país. Dins d'aplicacions mai grandas, lo zèro es retalhat, atal la mesa en pagina demòra clara, lo tèxte demòra legible e la forma foncciona coma un element grafic. Sus una tassa, l'ansa completa lo zèro retalhat. De marcas coloradas sus un fons blanc melhoran la visibilitat. L'identitat encadra los eveniments publics e la comunicacion.
The Recognition
About the A' Design Award de Fèrre
Thirty Years Anniversary Identitat de Marca a ganhat la distincion A' Design Award de Fèrre, una reconeissença prestigiosa acordada a de bons designs que respondon a las exigéncias professionalas e industrialas esperadas de creacions plan concebudas. Los ganhaires del Fèrre demòstran una granda abilitat, una nauta especializacion, una comprenedura d'expèrt e la capacitat creativa de lors creators. S'espèra que Thirty Years Anniversary Identitat de Marca siá una creacion fòrça considerada, admirada e estimada, practica e innovanta. Aqueste design ganhaire de la distincion A' Design Award de Fèrre integra las melhoras practicas del sector e a de caracteristicas tecnicas competentas ligadas a un saber-far e a un talent. Per son rigor, Thirty Years Anniversary Identitat de Marca merita lo respècte e es destinat a aportar de melhoraments a la qualitat de la vida que ajudan a far del mond un luòc melhor.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The logo was created for the German Embassy in Vilnius in order to mark their 30 year anniversary of restored diplomatic relations between Lithuania and Germany. The logo tells a story of two countries who have developed close relations. It is shown by highlighting the number 30 and combining it with the flag from each country.
- Dimensions & Packaging
- To enhance the visibility of the logo, it was decided to use colored signage on a white background.
- Tags
- Anniversary, logo, signage, visual identity, branding, graphic design, Salvita Bingelyte, Salvita Design, Lithuania, Germany
- Production Technology
- Using a larger logo, it came down to a cropped number zero because it does not overload the layout, maintaining good readability and creating a nice graphic element. There was also playful use of the cropped zero on a mug, using the handle of the mug to complete the zero.
- Design Challenge
- To create a successful logo expression of the friendship between Lithuania and Germany.
- Research
- Inspired by the flags of the two states, a modern, stylish and recognizable corporate anniversary emblem was created to visibly frame public events and projects. It will be used by the German Embassy in Lithuania in its external communication throughout 2021.
- Inspiration
- Lithuania and Germany are connected by a long, rich history. Bilateral relations between the two states existed from 1918 and again since 1991 when Germany recognized the reestablished independence of Lithuania and diplomatic relations were restored.
- Project Duration
- Started in January 2021 and finished February 2021 in Vilnius, Lithuania.
- Operation Flow
- The logo not only commemorates the 30 years of restored bilateral friendship and cooperation, but also looks ahead, towards a common future. The merged numbers are like looking through glasses, upon a road with two different countries headed together in the same direction.
- Image Credits
- Erin Hope Stevens (Copywriter)
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